is glad to present you
Cartiera Lucchese Group
Premise
Cartiera Lucchese has been chosen by Hercules Inc.(1) as the most reliable
partner to develop the Biological Active Tissue Paper Project for the AFH
market in Europe and in the Mediterranean Area.
Toilet Paper
(1)
Cartiera Lucchese has a joint agreement with Hercules Inc., the leading Company in America for the development of chemical products in the paper industry, and
exclusive worldwide distributor of patented BATPTM (containing Dimension™ L1700S).
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Introduction
1
3
In a traditional
point of view, toilet
paper, once used,
becomes a WASTE
Using a mix of:
 WC perfumers
 chemical no-clog
products
 mechanical sewer
pipes maintenance
treatments
 septic tank
cleaning
operations
Cartiera Lucchese Group
…but, is
toilet paper
just a useless
waste?
…since now,
how are these
problems
generally tried
to be solved?
…are these
measures
satisfying?
3
2
No, it isn’t.
Public place managers
know well that toilet
paper, combined to
other substances can
create serious
DAMAGES in toilets,
sewer pipes and septic
tanks…
(see next page…)
Introduction (cont’d)
…is well known that these kinds of measures are not satisfying, under
different point of view:
Public Place Manager point of view:
Final Consumer point of view:
 High costs (many of them are hidden
costs)
 Bad smell in the toilet, if the toilet
perfume is over and not refilled or if the
smell is too intense to be covered
 Need to remind to apply regularly the
treatment
 WC that doesn’t work for blockage
problems, especially during high- usage
period/moment
 Not always adequate to the toilet
utilization level, especially during
high-usage period/moment
NO COSTUMER SATISAFTION
- BAD IMAGE FOR THE PUBLIC PLACE -
Environment point of view:
 Treatments based on very pollutant
chemical substances, dangerous for
the environment
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Bio Active®: an innovative idea… a direct solution
In order to solve definitely all these set of problems, Lucart Professional
(in cooperation with Hercules) has just launched, on the Away From Home
market, Bio Active®, a special, innovative product based on a revolutionary
idea:
“to transform used toilet paper from a damaging
waste into a vehicle, able to bring
the correct solution (BATPTM Technology)
directly to the origin of the problem (sewer pipes and
septic tanks)”
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…but what is BATPTM?
BATPTM contains a mix of microorganisms and natural enzymes in aqueous
suspension, able to “degrade” stinking organic substances, cellulose, vegetable and
animal fats, contained in traps, pipes and septic tanks
Thanks to a patented and exclusive technology, microorganism are maintained idle
until tissue paper comes in contact with big volumes of water, for example into a toilet
sewer
Function of microorganisms/enzymes contained in BATPTM is similar to that of
microorganism inside yogurt. As a consequence, their action is completely
environmental friendly, in line with the Cartiera Lucchese’s Ecological Mission
Specific toxicological tests have showed BATPTM has no irritant action for skin, eyes,
vaginal mucous and no immunitary-system cells stimulation. No problem neither in case
of oral assimilation
Chemical, mechanical, sensitive or tactile characteristics of original tissue product
remain unchanged either during the warehousing period or during its utilization
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Why is Bio Active® the best solution?
In order to carry out a correct maintenance of a toilet or a septic tank, a public place
manager has to sustain relevant costs to buy various products:
 Deodorizing products
 Bio-chemical products for clogging
reducing
 Disinfectant products
 Bio-chemical products for managing
and cleaning of the septic tank
…but these kinds of treatments are often insufficient and require periodically more
expensive direct operations:
 Mechanical operations of clogging
removal
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 Periodical discharging for septic tank
cleaning
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Why is Bio Active® the best solution? (cont’d)
Through a constant and daily use of
Bio Active®
all the routine operations, necessary to the
maintenance of a toilet or a septic tank, can
be reduced and/or eliminated, with
consequent, drastic financial and technical
benefits
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Technical and economical benefits
Through a daily use, Bio Active® is got:
 sudden elimination of bad smell
 no chemical and biological additives, used as a rule
 reduction of discharging treatments, particularly in
summer periods
 automatic cleaning of septic tanks walls, filling and
connection pipes, from solid organic waste
 reduction of COD (1), in relation with the number of people
utilizing
(1) The investigation of Chemical Oxygen Demand (COD) is a universal method used to measure the organic
pollution level in waters
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Effectiveness in COD Reduction
4000
COD Variation
3500
3000
COD mg/L
2500
2000
LESS
ORGANIC
POLLUTION!
1500
1000
500
0
0
3
6
days
Traditional
T.P.
c.i.tradiz.
Bio
Active®
c.i.BATP
Traditional
trend
trand tradiz.
® trend
Bio
Active
trend
BATP
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9
12
15
Trad.
T.P.+ Chem.Products
c.i.tradiz.+Biol.Liq.
Trad.
T.P.+ tradiz.+
Chem.Pr. trend
trend
Biol.
Bio Active® Laboratory Effectiveness
Images of laboratory test reproducing a septic tanks
after 10 days of Bio Active® Toilet Paper application
Traditional Toilet Paper
Cartiera Lucchese Group
Bio Active®
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Traditional T.P.+ Liquid
Bio-Chemical Products
Considerations
 Time and Cost Saving compared to traditional biological,
chemical and mechanical treatments
 Environmentally friendly, totally compatible, safe and no
toxic
 Capability to assure a constant and regular biological
treatment, through a daily use of toilet paper, without any
recommendations and added burdens
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Potential Market of Bio Active®
Everywhere there is a “toilet” installed or
temporary, connected or not at a sewerage system.
In details:
 Everywhere there are septic tank systems, common
in many locations worldwide, especially in rural
and coast areas (but also boats, camping and
temporary WC for public events)
 Everywhere there is a regular need of a complete
pump out of pipelines and/or there is a heavy,
overload utilization of bio-chemical products
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First results
During last months, several AFH Italian customers tested the toilet paper
treated with BATPTM successfully.
Some examples are:
 Hotel Sheraton (Roma – Fiumicino)
 Restaurants Giardino (Torino)
 Camping Terre Rosse (Savona)
 Summer Residence “Stella Maris” (Savona)
 Restaurants Ferrin (Savona)
 Hotel Milano (Lucca)
Results have been so positive that they have asked to go on with regular
supplies.
Main advantages found were: bad odors elimination, cleaning of pipelines
and absence of clogging.
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The Bio Active® line
Bio Active® has been launched in a complete range of 6 of
references of toilet paper, in order to fit all the possible needs:
 BIO ACTIVE UNO – 1 roll individually banded, 180 sheets, 2-ply
 BIO ACTIVE 8 – 8 rolls, 250 sheets, 2-ply
 BIO ACTIVE 230I – bulk toilet paper, 230 sheets, 2-ply
 BIO ACTIVE 180 – mini jumbo toilet paper, 180m, 2-ply
 BIO ACTIVE 300 – jumbo toilet paper, 300m, 2-ply
 HYGENIUS TOILET with BIO ACTIVE – 4 rolls, 70m, 2-ply
All the Bio Active® products are made in 100% pure pulp,
PEFC certified
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Examples of packaging
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How to measure the cost saving: a real case
To demonstrate how Bio Active® makes really save money is easier taking in
account the example of a medium size hotel experience among the public
places where we tested it.
A REAL CASE: 1st PART
The hotel has:
30ish rooms
a big restaurant open also to non hotel guests
a modern septic tank system
a cost structure related to toilet and septic tank maintenance as reported hereby:
Biochemical liquid, Disinfectant and Deodorizing
products (consumption measured on 35 of toilets)
€ 800,00
Mechanical operation for clogging removal
€ 400,00
Periodically Treatments of pump out of tanks
€ 800,00
€ 2.000,00
ANNUAL TOTAL COST estimation
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Return on Bio Active® investment estimation...
A REAL CASE: 2nd PART
Using Bio Active® 8 rolls for one entire year, instead of traditional 10 roll toilet paper,
the hotel has paid more in purchasing toilet paper:
360 packs
x
equal to 3.600 toilet paper
rolls
€ 0,925
=
price difference per pack
between Bio Active® 8 and
traditional 10 roll toilet paper
€ 333
expenditure difference to have
bought Bio Active® 8 instead of
traditional 10 roll toilet paper
…but having bought Bio Active® 8, the hotel didn’t need to use any other treatments for
toilet and septic tank maintenance. Consequently, the hotel saved more than €1600 in
just one year:
€ 2.000
saving to not have used any
traditional toilet and septic tank
maintenance treatments
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€ 333
expenditure difference to have
bought Bio Active® 8 instead of
traditional 10 roll toilet paper
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=
€ 1.667
real saving to have chosen Bio
Active®
…but more of this…
Don’t forget…
Other important technical and financial benefits are easy achievable but
difficult to quantify as:
 Customer Service Quality
(no odors / troubles  COSTUMER SATISFACTION)
 Easy Toilet Management
(no maintenance, no clogging problems, etc.  SAVING OF TIME
LOSSES)
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