Gary Towers
Deputy Regional Director
Business in the Community-East of
England
Wealth from Health
Overview
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Business in the Community
Business Action on Health campaign
Practical solutions by business for business
Future plans
mobilising business for good
Business in the Community. Mobilising business
for good – taking action now for people and planet
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27
independent business-led charity
years’ experience-The voice of responsible
business practice
100
partner organisations convened through an
international network
300
business leaders actively engaged
leading campaigns
850
companies in membership
mobilising business for good
Business in the Community
Mobilise
Collaborate
Strong in Norfolk
mobilising business for good
Responsible Business Practice-Creating
a public benefit
Our purpose is to inspire, engage, support and challenge
companies to continually improve the impact they have on
society
• workplace
• Marketplace
• In the community
• and in the environment
Range of programmes & campaigns for each impact area
mobilising business for good
Workplace campaigns
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Business action on skills
Diversity and inclusion
Opportunity now
Race for opportunity
The Talent Challenge
Work inspiration
Health & Wellbeing - Business Action on Health
mobilising business for good
Business Action on Health
The vision
To create a society that
values the health and
wellbeing of all its’ people
by harnessing the unique
power of business to create
a healthier and more
competitive society.
mobilising business for good
Business Action on Health
The mission
To create the conditions that
support the ‘whole’ employee
to realise their full potential
whilst maximising associated
business and social benefits.
mobilising business for good
Business Action on Health
Key objectives
•To make the compelling business case for
investing in employees health and wellbeing
•To provide practical guidance and tools
developed by business for business
•To establish public reporting on employee
health and wellbeing as being commonplace
in the UK.
mobilising business for good
From health and safety compliance to
public reporting
“To make public reporting on employee
health and wellbeing commonplace in
the UK by 2011”
mobilising business for good
Business Action on Health Leadership
Team
mobilising business for good
Intellectual capital for campaign
developed by business for business
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Practitioner Team
Expert Steering Groups on:
Emotional Resilience
Skills and Talent
Healthy Eating
Physical Activity
Active Travel
Musculoskeletal-Joints and muscles
Boardroom Reporting
mobilising business for good
Campaign achievements
Employee health and wellbeing has emerged as a key
CSR issue
The most frequently selected section of BITC’s CR Index
for past 3 years
mobilising business for good
FTSE 100 public reporting on employee
health and wellbeing
2007
68%
2009
85%
mobilising business for good
Cost to UK employers (£billion)
mobilising business for good
Definition
‘Presenteeism’ means reduced productivity when employees come to work when not fully
engaged or ill and perform at a lower levels.
mobilising business for good
Financial Performance
• Cost of disengagement to the economy was between
£59.4 billion and £64.7 billion. (Gallop, 2008)
• If organisations increased investment in a range of good
workplace practices which relate to engagement by just
10%, they would increase profits by £1,500 per
employee per year. (IES/Work Foundation ‘People and the Bottom Line’
2008)
• Engaged employees generate 43% more revenue than
disengaged ones. (Hay Group ‘Engage Employees & Boost Performance’)
mobilising business for good
Potential cost savings
• Positive steps to improve the management of
mental health in the workplace, including prevention
and early identification of problems could result in
cost savings of 30%
NICE, Promoting Mental Wellbeing at Work 2009
mobilising business for good
A huge business opportunity
• Investing in employees health & well being A huge business opportunity
• Differentiate from competitors
• High retention-low absenteeism-lower costs
• People proud to work for the organisation
• Making the most of your people-achieving more with less
• The wider community feel good about the business
• A profitable and sustainable enterprise
mobilising business for good
Articulating the business case
Development of BITC Workwell Model
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Evidence based – widely endorsed
Holistic and integrated
Dual responsibility of employer and employee
Articulates link between wellbeing and engagement
to productivity
mobilising business for good
Employee wellbeing
• Wellbeing is comprised of the mutually supportive
relationship between the physical, psychological
and social health of the individual.
• Wellbeing combined with “good work” results in
higher engagement and greater productivity.
mobilising business for good
Employee wellbeing
• The relationship between wellbeing and
engagement is mutually reinforcing in fostering
sustainable performance. When this virtuous circle
is broken, high performance becomes
unsustainable and as a result, productivity declines.
mobilising business for good
mobilising business for good
What’s in a healthy workplace:
Better physical and psychological health
Create a safe & pleasant
physical environment
Promote healthy behaviours
• Emotional resilience
• Musculoskeletal
• Healthy eating
• Physical activity
• Smoking cessation
mobilising business for good
What’s in a healthy workplace:
Better work
Create a happy and engaging
work environment
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Management style &
organisational culture
Skills and Talent management
Job design: autonomy, control &
task discretion
Fair treatment
Benefits and reward packege
reward
Flexible working arrangements
mobilising business for good
What’s in a healthy workplace:
Better relationships-social health
• Promote
communication &
social cohesion
• Line manager
• Team colleagues
• Support networks
• Family
mobilising business for good
What’s in a healthy workplace:
Good specialist support
Provide early
interventions to
manage health and
wellbeing
• Occupational health
• Human resources
• Employee
assistance/counselling
• Training for line managers &
employees
mobilising business for good
ACTION! Process to support a company’s journey from health &
safety compliance to public reporting
Level A.C.T.I.O.N! steps
Linked campaign resources
• Assess where you are on
health and well-being
Commit • Commit time and resources
to take positive action
• Tell others why, what and
how change must happen
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Act
• Integrate with business
strategy and objectives
• Organise programmes with
measurable targets
• Nurture your key partners to
achieve change
Benefit • Demonstrate business
benefits
A.C.T.I.O.N. questionnaire
Wealth from Health
Nurture & Grow
Case studies
• Business HealthCheck Tool
• Towers Perrin Action Pack
• Healthy Eating, Physical Activity,
Emotional Resilience, Healthy
Joints & Muscles & Skills Toolkits
• Case studies
• HWWB Business HealthCheck
Tool
• BITC Healthy Workplace Award
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Provides practical guidance and tools
developed by business for business
Suite of toolkits recommended by Cranfield
University on:
mobilising business for good
Emotional Resilience Toolkit
mobilising business for good
Working Joints and Muscles Toolkit
mobilising business for good
Skills, Health & Wellbeing Toolkit
mobilising business for good
Physical Activity Toolkit
mobilising business for good
Healthy Eating Toolkit
mobilising business for good
Practical solutions, by business for
business
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Healthy People = Healthy Profits
A growing number of UK employers have recognized
employee health and wellbeing as a strategic priority,
particularly during the challenging economic times.
Wealth from Health
An action model for employers
mobilising business for good
Future plans
• Guidance for public reporting on employee health and
wellbeing
• Workwell model populated with case studies, even more
practical support for the business case
• Engage SME’s through large company supply chains
• Embed campaign regionally-local workshops for SME’S
• BITC Healthy Workplace Awards
mobilising business for good
For more information and freely available
resources
Toolkits and other Business Action on Health resources
www.bitc.org.uk/health
ACTION:http://www.bitc.org.uk/workplace/health_and_wellb
eing/healthy_workplace_model/index.html
mobilising business for good
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Gary Towers (BITC) - Norfolk`s Working Well