Body Care
Body Care
Introduction
•
•
•
•
•
Welcome!
Learn, and boost your selling confidence.
Ask questions during workshop.
Share experiences.
Questions before we begin?
2
Body Care
Outline
• Trends in the body care industry
• The characteristics of and the target customers for
Mary Kay® body care products:
– Sun Care
– Hand Care
– Cleansers
– Shaving
– Moisturizers
– Targeted Products
• Limited Edition body care products
3
Body Care
Objectives
By the end of this workshop, you will be able to:
• Recommend the appropriate body care
products for your customers’ needs.
• Cross-sell other products based on the
customer’s chosen body care.
4
Body Care
Industry Trends
• In most developed markets, body care
products are used by over 50% of the
population to maintain their skin’s
condition.*
• Total body care, not just skin on the face
* Source: Mintel GNPD
5
Body Care
Mary Kay® Body Care Products
Mary Kay has a variety of body care products
to help your customers get healthy-looking,
radiant skin all over!
6
Body Care
Mary Kay® Sun Care Products
• Products with sunscreen
– Protect skin from the damaging effects of sun
exposure
7
Body Care
Mary Kay® Sun Care Products
QUESTION: What are some of the effects sun
exposure can have on skin?
ANSWER:
• Dryness
• Early photoaging (aging of skin caused by overexposure to sun)
• Skin cancer
8
Body Care
Mary Kay® Sun Care Products
UVB rays
UVA rays
9
Body Care
Mary Kay® Sun Care Products
Sun Care Products with Sunscreen
• Helps skin remain soft and supple
• Protects skin from the damaging effects of
sun exposure by providing UVA and UVB
protection
• Have been given an SPF value, or Sun
Protection Factor value, of 15 or greater
10
Body Care
Mary Kay® Sun Care Products
Sun Care Products with Sunscreen
• Mary Kay® SPF 30 Sunscreen
• Mary Kay® Lip Protector Sunscreen SPF 15
11
Body Care
Mary Kay® Body Care Products
For the Hands
Satin Hands® Pampering Set:
• Mary Kay® Extra Emollient Night Cream
• Satin Hands® Satin Smoothie™ Hand Scrub
• Satin Hands® Hand Cream
Instantly helps keep hands feeling renewed,
smooth and soft!
12
Body Care
Mary Kay® Body Care Products
For Cleansing & Shaving
Mary Kay® 2-in-1 Body Wash & Shave
• Mary Kay® Loofah Body Cleansers:
Red Tea & Fig and Lotus & Bamboo
•
13
Body Care
Mary Kay® Body Care Products
For Moisturizing
• Mary Kay® Hydrating Lotion
• Mary Kay® Nourishing Body Lotions:
Red Tea & Fig and Lotus & Bamboo
• Mint Bliss™ Energizing Lotion for Feet & Legs
14
Body Care
Mary Kay® Body Care Products
Targeted Body Care
• TimeWise® Cellu-Shape™ Contouring System:
- TimeWise® Cellu-Shape™ Daytime Body Moisturizer
- TimeWise® Cellu-Shape™ Nighttime Body Gel
All-over Freshness
• Mary Kay® Deo Body Spritzers: Red Tea & Fig and
Lotus & Bamboo
15
Body Care
Limited Edition Products
• Trends can come about at any given time
• Generates excitement in existing customers
• Great way to generate new customers
Example:
16
Body Care
Challenge
• Try the Mary Kay® body care products if you
haven’t already.
• Call at least five of your customers this week to
let them know about these products.
17
Body Care
Happy Selling!
Remember Mary Kay’s words…
“Outstanding sales depend on your ability to think
from the customer's point of view and understand
and respond to your customer's best interests.
Successful salespeople know how to interpret what
they hear their customers say. They not only listen,
they also hear what the customer really means.”
18