WELCOME
NATIONAL CONFERENCE ON
AGRICULTURE FOR KHARIF CAMPAIGN
ON 7TH & 8TH APRIL, 2015 AT NEW DELHI
Topic: Strategy for availability of vegetables
during rainy season
DEPARTMENT OF HORTICULTURE
GOVERNMENT OF TELANGANA
PROFILE OF TELANGANA STATE
•
Total Geographical Area
: 114.84 lakh ha
•
No. of Districts
: 10 (Nos)
•
Total Mandals
: 464 (Nos)
•
Total population
:351.90 lakhs
•
Area under Agriculture
: 56.90 lakh ha
•
Area under Horticulture : 8.19 lakh ha
•
Production of Hort. Crops: 94.54 lakh MTs
•
Area under Vegetables
•
Production of Vegetables : 31.26 lakh MTs
•
Average Rainfall
: 1.96 lakh ha
: 800-1000 mm
• Horticulture sector contributes appx. 5.16% GSDP (Rs.18,703 crores) of the state
(2012-13).
• In India, Telangana stands 3rd in area & 8th position in production of fruits
• Ranks 1st in area & Production of Turmeric.
• In vegetables Telangana stands 11th in Area & 13th in Production.
• Fruits and vegetables constitutes 71% of the total horticulture cropped area followed
by spices and flowers.
Source: Directorate of Economics & Statistics, 1st Estimates 2014-15
AREA & PRODUCTION OF MAJOR VEGETABLES IN TELANGANA
Area in lakh Ha, Production in lakh MTs
Crops
TOMATO
POTATO
ONION
BRINJAL
BHENDI
BEANS
Gourds
Cole crops (Cabbage,
Cauliflower)
CARROT
Capsicum
OTHER VEGETABLES
TOTAL
2013-14
Area
2014-15 –Estimates
Production
Area
Production
0.74
0.05
0.23
0.11
0.24
0.08
0.25
14.74
0.99
4.15
2.20
3.61
0.91
3.08
0.72
0.05
0.11
0.05
0.19
0.07
0.16
14.48
1.01
2.05
1.05
2.78
0.81
1.96
0.08
0.05
0.01
0.29
2.12
1.05
0.51
0.06
3.64
34.94
0.07
0.03
0.00
0.49
1.96
0.89
0.31
0.05
5.85
31.26
DEMAND AND SUPPLY STATUS OF VEGETABLES IN TELANGANA STATE
Demand for Vegetables:
Increased health awareness, high population growth rate, changing dietary patterns of
increasingly affluent middle class people and availability of packaged vegetables, has
generated a year round high demand for vegetables.
Requirement of Vegetables:













Population of Telangana
: 352 lakhs approx.
Per day requirement
(ICMR recomdn.)
: 300 g/ day/person
Annual requirement of the State
: 38.00 lakh MTs
Approx. Estimated Production
: 29.45 lakh MTs
Monthly requirement of the State
: 3.16 lakh MTs
Requirement during rainy season (June, July & August)
: 9.48 lakh MTs
Present Vegetable standing crop production(0.37 lakh Ha)
: 4.4 Lakh MTs
There is a gap of 5.08 lakh MTs is met from arrivals from other States
Population of Hyderabad
: 100 lakhs approx.
Per day requirement
(ICMR recomdn.)
: 300 g/ day/person
Annual requirement
: 11 lakh tonnes
Total Annual estimated arrivals in Hyd. City
: 7.8 LakhMTs
There is a gap of 3.2 lakh MTs which needs to be addressed by Govt. intervention.
ESTIMATED MARKET ARRIVALS OF MAJOR VEGETABLES AND
CONTRIBUTION OF TELANGANA STATE & OTHER STATES
Sl.
No.
Name of the crop
Domestic arrivals
Other State
arrivals
1
Tomato
60%
40%
2
Potato
-
100%
3
Onion
30%
70%
4
Brinjal
30%
70%
5
Bhendi
30%
70%
6
Beans
-
100%
7
Gourds
100%
-
8
Cole crops (Cabbage,
Cauliflower)
-
100%
9
CARROT
-
100%
10
Capsicum
-
100%
11
Other Vegetables like
GLV,Cocinia, Green
chillies, Drum sticks etc.
60%
40%
STRATEGIES ADOPTED BY DEPARTMENT
1.Preparedness at Field
2.Technology dissemination
3.Convergence with allied departments
1.Preparedness at Field:
 Advanced preparation of production plan in vegetable
clusters.
 Ensure supply and availability of Hybrid Vegetable seed and
other inputs.
 Introduction of latest advance technology.
 Demonstration of technology and programmes in cluster
areas.
 Dissemination of information through multimedia regarding
technology and availability of inputs.
Contd..
STRATEGIES ADOPTED BY DEPARTMENT
2.Technology dissemination
 Capacity building and intensive training programmes for vegetable
farmers are taken up to empower farmer in sustainable/ profitable
vegetable production round the year.
 Capacity building for officers and stake holders and re-orient
extension activities to be more demand-driven in Vegetable clusters.
 Exposure visits to advance technologies.
3.Convergence with allied departments
[[[
 Develop marketing linkages by establishment of collection centres.
 Ensuring availability of quality vegetable seed, latest farm
machinery through custom hiring centers through Agriculture
department.
 Market intervention for supply of essential Vegetables like onion &
Tomato at reasonable price during lean period.
INTERVENTIONS ADOPTED BY DEPARTMENT
 Supply of Hybrid Vegetable seed on 50% subsidy to promote area
expansion of Vegetables. It is proposed to promote Vegetable area
with 90% subsidy on pluglings during 2015-16
Area covered under Hybrid Vegetable seed as on
today 1.50 Lakh Ha
Tonnes per ha
Sl.
No.
Name of the
Crop
Average Yield
by traditional
varieties
Average
Yield by
Hybrid
varieties
1
Tomato
20 -25
60-80
2
Onion
15-18
30-40
3
Bhendi
5-6
10-12
4
Gourds
8-10
20-25
Contd..
INTERVENTIONS ADOPTED BY DEPARTMENT
 50% subsidy @ Rs.2.50 lakh per ha is being provided for establishing
permanent pandals for quality production and productivity
enhancement in creeper Vegetables.
Name of the farmer :
Sri.Ch.Nanda Kumar
2.
Village
Chinna Hyderabad
3.
Mandal
Zaheerabad
4.
Crop
Bitter Gourd
5.
Inter Crop
Cauliflower
6.
Area
1.00 Ac
7.
Yield obtained under
Permanent Pandals
15 Tonnes /Acre
8.
Yield obtained under
open condition
7 Tonnes / Acre
9.
Average Price
Rs.15000/- / Tonne
10.
Cost of production
Rs.50,000/ Acre
11.
Gross Income
Rs.2,25,000/-
12.
Net Profit
Rs.1,75,000/-
13.
In one season
Rs.1,75,000/-
1.
Contd..
INTERVENTIONS ADOPTED BY DEPARTMENT
 Vegetable cultivation under Shadenets is being provided with 50%
subsidy for promoting off-season vegetable cultivation.
1.
Name of the farmer
:
Sri.V.Shambasiva
Rao
2.
Village
Chinna Hyderabad,
3.
Mandal
Zaheerabad
4.
Crop
Tomato
5.
Area
1000 sq.mt
6.
Yield obtained
under Shadenet
house
11 Tonnes /1000
sqm
7.
Yield obtained
under open
condition
7 Tonnes /1000 sqm
8.
Average Price
Rs.4,000/-
9.
Cost of production
Rs.12,000/-/ 1000
Sqm
10.
Gross Income
Rs.44,000/-
11.
Net Profit
Rs.32,000/-
12.
In one season
Rs.32,000/-
Contd..
INTERVENTIONS ADOPTED BY DEPARTMENT
Capacity building and
intensive training
programmes for vegetable
farmers are taken up to
empower farmer in
sustainable vegetable
production round the year.
Vegetable clusters are
formed for preparing
production plan based on
market arrival and demand
& Supply.
Contd..
INTERVENTIONS ADOPTED BY DEPARTMENT
 To ensure continuous supply and offseason high value vegetable cultivation,
Telangana Govt. has launched poly
house cultivation of vegetables for the
1st time with 75 % subsidy, off-season
vegetable production helps to bridge the
seasonal gap between demand and
supply.
 For the year 2014-15 an area of 850
acres is proposed with an outlay of
Rs.250.00 crores for Cultivation of
vegetables under green house/ poly
house.
Contd..
VIUC INTERVENTION AS MANA OORU MANA KURGAYALU PROGRAMME
Objective:
 Vegetable production plan based on market arrivals of
last five years, for availability of vegetables round the
year.
 Transfer of technology and Strengthening of Vegetable
Value chain.
 Creating Marketing linkages in 3 districts i.e.
Mahbubnagar, Medak & Ranga Reddy which are main
feeders of Hyderabad Market.
Inauguration of collection centers
by Hon’ble CM and Agriculture
minister.
 Major components : Supply of Hybrid Vegetable
seeds,Shadenet/ Insect net houses,Drip irrigation,
Mulching,
Permanent
pandals,Trellies,
Collection
Centers, etc.,
Sl. Name of the No. Of
No. Of
No. of
No.
District
clusters villages Farmers
Season wise extent in Ha
Kharif
Rabi
Summer
Total
Collection
centres
functioning
1
R’Reddy
3
4
647
120.9
288.02
293.42
702.34
3
2
Medak
5
13
684
223
389.9
330
942.9
6
3
Mbnr-I
1
4
241
45.8
58.4
67.2
171.4
1
4
Mbnr-II
1
5
290 153.07
126.6
95
374.67
1
TOTAL
10
26
1862 542.77
862.92
785.62 2191.31
11
LAUNCHING OF MANA OORU MANA KURAGAYALU PROGRAMME BY HON’BLE CHIEF MINISTER ON
06.08.2014 AT PJTS AGRICULTURE UNIVERSITY, RAJENDRANAGAR
FIELD VISIT OF APC & PRINCIPAL SECRETARY TO MANA OORU MANA KURAGAYALU PROGRAMME FARMERS
APC addressing Kothagadi
cluster farmers (RR Dist.)
Permanent Pandals
ISSUES - NEED FOR VIUC IN TELANGANA
Increased health awareness, high population growth rate, changing dietary
patterns of increasingly affluent middle class and availability of packaged
vegetables, has therefore generated a year round high demand for vegetables
and there is a wide gap between demand and supply which needs to be
addressed.
Population of Hyderabad
Per day requirement
 (ICMR recomdn.)
: 100 lakhs approx.
Major Vegetable market in
Hyderabad is Bowenpally
: 300 g/ day/person
: 11 lakh tonnes
Annual requirement
Market
 Estimated annual arrivals
Vegetable production from surrounding 3 Districts
S.
No
Name of the
District
Area in
lakh
Ha
Product
ion in
lakh
MTs
Estimated %
of production
reaches Hyd.
from Districts and States to
Estimated
arrivals to
Hyd. in
MTs
Bowenpally : 1.5 lakh tons on
avg
There is a gap of 3.2 lakh MTs
1
Ranga Reddy
0.29
4.43
50%
2.2
which needs to be addressed
2
Mahabubnagar
0.28
4.80
30%
1.4
by Horticulture departmental
3
Medak
0.42
6.98
40%
2.7
intervention
Total
0.99
16.21
6.3
Suggestions:
Continuation of sub-scheme Vegetable Initiatives under Urban Clusters –RKVY,
for addressing the issue of enhancement of Vegetable area, production and
productivity around major metropolitan city like Hyderabad.
Thank You..
16