Project title:Growth strategy for Tata Technologies Ltd

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Summer Internship Proposal
Project title:Growth strategy for Tata Technologies Ltd.
Company : Tata Technologies Ltd.
Institute/College: Symbiosis Institute of Management Studies, Pune.
Name of Student: Rahul Gupta
Probable start date: April 2010
Probable end date: June 2010
Do you have laptop: Yes
Graduation specialisation: B.E in Computer Science
MBA specialisation: Marketing- Major
Finance - Minor
Soft Skills
• In the scale of 1 to 10 ( 1 beginner, 10 expert) rate your skills
SKILL
Level
MS Office ( all)
8
MS Word
9
MS PP
8
MS XL
8
MS Outlook
8
MS Access
7
Rational Rose (IBM)
6
Certificate in Windows based application at APTECH EDUCATION
Internship at Tata Technologies Ltd.
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Project Proposal
CONTENTS
1.
2.
3.
4.
5.
6.
7.
8.
PROJECT OBJECTIVE
PROJECT SCOPE
EXECUTION PROCESS
SOURCES OF INFORMATION
TIME LINE
RESULT INTERPRETATION
VALUE PROPOSITION
PERSONAL INFORMATION
Internship at Tata Technologies Ltd.
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5
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PROJECT OBJECTIVE
• To do a comprehensive analysis of the Business and Strategies of Tata
Technologies.
• Comparative Studies of the Tata Technologies competitors based on
– Business Model
– Business Strategies – Organic and Inorganic Growth
– Strategic Alliances
– Services and Product
• Finding New Strategic Windows for the Organic and Inorganic Growth of Tata
Technologies.
• Planning project and execution Plans for Tata Technologies.
Internship at Tata Technologies Ltd.
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PROJECT SCOPE
• Phase 1: Understanding
– Mission, Vision and Values of Tata Technologies.
– Organizational Structure, Business model and Strategies at Tata
Technologies.
– Product and Services range offered at Tata Technologies.
• Phase 2: Detailed Analysis of the competitor on parameter mentioned in
previous slide
• Phase 3: Comprehensive report outlying the growth potential available to Tata
Technologies.
Internship at Tata Technologies Ltd.
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PROJECT EXECUTION
• Step 1: Maximum Utilization of the opportunities available at Tata
Technologies by understanding the various growth sector available in
automotive, aerospace, and industrial and consumer goods.
• Step 2: Detailed analysis of the competitor and comparative matching with
Tata Technologies.
• Step 3: Finding the growth potential strategies available in current and future
markets.
• Step 4: Submitting the Report of fact and finding.
Internship at Tata Technologies Ltd.
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SOURCES OF INFORMATION
1. Exploring and Understanding the opportunities at Tata Technologies.
2. Analysis of the Competitors Business Model.
3. Active interactions with the Industries Honchos.
4. Industry Journals and Internet.
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PROJECT TIME LINE
Gantt Chart :Growth strategy for Tata Technologies Ltd
Day
3/30
4/2
4/5
4/8
4/11
4/14
4/17
Understanding Business Model
Activities
Understanding Product and Services
Finding Gowth Potentials
Competitor Analysis
Report Submission
Internship at Tata Technologies Ltd.
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RESULT INTERPRETATION
Explain here detailed timeline for the project.
Activities
Start Date
Duration(Days)
End Date
Understanding Business Model
4/1/2009
2
4/3/2009
Understanding Product and Services
4/3/2009
3
4/6/2009
Finding Gowth Potentials
4/6/2009
5
4/11/2009
Competitor Analysis
4/8/2009
4
4/12/2009
Report Submission
4/10/2009
5
4/15/2009
Internship at Tata Technologies Ltd.
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VALUE PROPOSITION
• Better Understanding of automotive, aerospace, and industrial and consumer
goods sector.
• Project will widen my horizon outlook towards manufacturing sector.
• Help me to get familiar with the current trends in manufacturing sector.
• I will add value to the work assigned to me because of the understanding of best
practices in competitive environment learned at Wipro Technologies.
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PERSONAL INFORMATION
Strengths
1. Hard Working
2. Punctual
3. Disciplined
4. Caring
5.Energetic
Three development needs
1.Temperament
2.Learn to Say “No”
3.Physical Strength
PHOTO
Subjects of interest
1.Brand Management
2. Product Management
3. Retail Banking and Wealth Management
Internship at Tata Technologies Ltd.
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