CHAPTER 13
BUILDING CAREERS AND
WRITING RÉSUMÉS
1. Regardless of a candidate’s work experience,
the prime source of job leads in general
appears to be
a.
b.
c.
d.
personal contacts.
online job posting services.
college job fairs.
All of the above are equally promising.
2. Major job boards such as Monster.com and
CareerBuilder.com have made it
a. impossible to find good jobs in a specific area.
b. virtually impossible not to find a job you like.
c. far easier to stand out from the crowd of other
applicants.
d. much more difficult to stand out from other
applicants.
1.
Regardless of a candidate’s work experience, the prime source of job
leads in general appears to be
a.
b.
c.
d.
•
•
1.
ANSWER: a. Employers tend to prefer candidates located through
personal contacts.
DIFFICULTY: moderate; PAGE: 338; OBJECTIVE: 1; TYPE: concept;
AACSB: Communication
Major job boards such as Monster.com and CareerBuilder.com have
made it
a.
b.
c.
d.
•
•
personal contacts.
online job posting services.
college job fairs.
All of the above are equally promising.
impossible to find good jobs in a specific area.
virtually impossible not to find a job you like.
far easier to stand out from the crowd of other applicants.
much more difficult to stand out from other applicants.
ANSWER: d. While sites such as these have made it easier to apply
for jobs and post your résumé, they have also made it difficult to
stand out.
DIFFICULTY: moderate; PAGE: 339; OBJECTIVE: 1; TYPE: concept;
AACSB:
• True/False
1. Most employers prefer to fill jobs from
within their own organizations rather than
through outside advertising.
2. Almost all job openings are advertised.
3. Applicant tracking systems help
employers organize résumés, but cannot
help filter out those that are
unacceptable.
•
•
•
•
•
•
•
•
•
•
True/False
Most employers prefer to fill jobs from within their own organizations
rather than through outside advertising.
ANSWER: True. This is the approach most employers take.
DIFFICULTY: moderate; PAGE: 338; OBJECTIVE: 1; TYPE:
concept; AACSB: Communication
Almost all job openings are advertised.
ANSWER: False. As many as 80% of all jobs are never
advertised.
DIFFICULTY: moderate; AACSB: Communication; PAGE: 338;
OBJECTIVE: 1; TYPE: concept
Applicant tracking systems help employers organize résumés,
but cannot help filter out those that are unacceptable.
ANSWER: False. This is an important feature of applicant
tracking systems.
DIFFICULTY: moderate; PAGE: 340; OBJECTIVE: 1; TYPE:
concept; AACSB: Communication, Technology
1. ______ is the process of making informal
connections with a broad sphere of
mutually beneficial business contacts.
2. A(n) ______ is a persuasive message
designed to get you an interview.
3. The most common way to organize a
résumé is ______.
•
•
•
•
•
•
•
•
•
______ is the process of making informal connections
with a broad sphere of mutually beneficial business
contacts.
ANSWER: Networking
DIFFICULTY: moderate; PAGE: 341; OBJECTIVE: 2;
TYPE: concept; AACSB: Communication
A(n) ______ is a persuasive message designed to get
you an interview.
ANSWER: Résumé
DIFFICULTY: easy; PAGE: 342; OBJECTIVE: 3;
TYPE: concept; AACSB: Communication
The most common way to organize a résumé is
______.
ANSWER: Chronologically
DIFFICULTY: moderate; PAGE: 345; OBJECTIVE: 3;
TYPE: concept; AACSB: Communication
•
•
•
Explain the importance of networking as part of your
career search, and describe how to go about finding
helpful networks.
ANSWER: Networking is the process of making
informal connections with a broad sphere of
mutually beneficial business contacts. Research
suggests that it is currently the most common way
that employees find jobs. Helpful networks are
available in-person and online. You can find them
by reading news sites, blogs, and other online
sources, by participating in student business
organizations, and by visiting trade shows that
cater to the industry you’re interested in.
Volunteering in social, civic, and religious
organizations can also help you create a network
for yourself.
DIFFICULTY: difficult; PAGE: 341; OBJECTIVE: 2;
TYPE: concept; AACSB: Communication
CHAPTER 14
APPLYING AND INTERVIEWING
FOR EMPLOYMENT
• Multiple Choice
1. To impress prospective employers with your application
letter, you should
a. use a gimmicky layout.
b. show that you understand the company and the position.
c. use a personal, “chummy” tone.
d. do all of the above.
2. Your cover letter should
a. be specific.
b. not repeat anything that you have discussed in your
résumé.
c. be short, upbeat, and professional.
d. do all of the above.
•
•
a.
•
•
•
•
•
•
a.
b.
c.
d.
•
•
Multiple Choice
1.
To impress prospective employers with your application letter, you
should
use a gimmicky layout.
b.
show that you understand the company and the position.
c.
use a personal, “chummy” tone.
d.
do all of the above.
ANSWER: b. The other strategies listed are not effective.
DIFFICULTY: moderate; PAGE: 366; OBJECTIVE: 1; TYPE: concept;
AACSB: Communication
2.
Your cover letter should
be specific.
not repeat anything that you have discussed in your résumé.
be short, upbeat, and professional.
do all of the above.
ANSWER: d. All of these characterize an effective application letter.
DIFFICULTY: moderate; PAGE: 366; OBJECTIVE: 1; TYPE: concept;
AACSB: Communication
• True/False
• 36.Unsolicited application letters are those
sent in response to want ads for job
openings.
• 37.It is acceptable to send a solicited
application letter via e-mail, but unsolicited
letters should be sent only through regular
mail.
• 38.An application letter follows the AIDA
model for persuasive messages.
• True/False
• 36. Unsolicited application letters are those sent in response to
want ads for job openings.
• ANSWER: False. This is the description of solicited application
letters.
• DIFFICULTY: easy; PAGE: 366; OBJECTIVE: 1; TYPE: concept;
AACSB: Communication
• 37. It is acceptable to send a solicited application letter via e-mail,
but unsolicited letters should be sent only through regular mail.
• ANSWER: False. Both types of application letters may be sent
via e-mail.
• DIFFICULTY: easy; PAGE: 366; OBJECTIVE: 1; TYPE: concept;
AACSB: Communication, Technology
• 38. An application letter follows the AIDA model for persuasive
messages.
• ANSWER: True. Since it is a persuasive message, this format is
effective. DIFFICULTY: moderate; PAGE: 366; OBJECTIVE: 1;
TYPE: concept; AACSB: Communication
• Fill-in-the-Blank
• 71.______ interviews, such as those on
college campuses, are a means of
eliminating unqualified applicants.
• 72.In ______ interviews, the interviewer
controls the situation by asking a series of
prepared questions in a set order.
• Fill-in-the-Blank
• 71. ______ interviews, such as those on college
campuses, are a means of eliminating unqualified
applicants.
• ANSWER: Screening
• DIFFICULTY: moderate; PAGE: 370; OBJECTIVE: 2;
TYPE: concept; AACSB: Communication
• 72. In ______ interviews, the interviewer controls the
situation by asking a series of prepared questions in a
set order.
• ANSWER: Structured
• DIFFICULTY: moderate; PAGE: 371; OBJECTIVE: 2;
TYPE: concept; AACSB: Communication
• 89. Explain the dual purposes of employment
interviews.
• ANSWER: The organization is trying to find
the best person available for the job by
determining whether you and the
organization are a good match. The
applicant’s main objective is to find the job
best suited to his or her goals and
capabilities.
• DIFFICULTY: moderate; PAGE: 370;
OBJECTIVES: 2, 4; TYPE: concept; AACSB:
Communication
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chapter 13 building careers and writing résumés