GOALS AND OBJECTIVES
GOAL
Objective
Objective
.....
Intermediate Injury Prevention
August 23-26, 2011
Billings, MT
Session Objectives
By the end of this session you
should be able to
• develop goals and objectives
for your injury prevention
plan and/or data collection
plan
Goals
• General broad statement of intent.
• What you hope to accomplish when
your program is complete.
• Usually health related.
• What do you want to change.
• First critical step toward prevention.
• Accompanied by measurable
objectives.
Goals
There are two key steps to writing a goal:
• Specify a health problem.
• Specify a health risk behavior.
• Identify the target population that will
change as a result of a successful
project.
Examples of Goals
• Reduce fire and burn injury.
• Reduce fatal and non-fatal dog do bite.
injuries at the Piney Point reservation.
• Reduce motor vehicle injuries and
deaths at the Piney Point reservation.
• Increase operating smoke alarms in
homes of the elderly and children.
Goals
There are two key steps to writing a goal:
• Specify a health problem.
• Specify a health risk behavior.
• Identify the target population that will
change as a result of a successful
project.
Objectives
• Measurable, specific statements about how
the goal will be achieved.
• WHO will do HOW MUCH of WHAT by
WHEN.
Example: Beginning March 2010, Discharge
planners will ensure that 50% of newborns
discharged from the hospital will have a
properly installed car seat.
Specific
Measurable
Achievable
Reasonable
Time specific
SMART Objectives
Specific
• “Who” and “what” of program activities.
• Who (target population).
• What (action/activity) of program
activities.
• Use only one action verb: increase,
decrease, train, schedule.
Objectives
Objective
By December 2012, there will be a 20 percent increase in the
proportion of children under one year of age correctly riding in car
seats (from 30% to 50%)
Breakdown
Verb
Metric
Population Objective Baseline Goal
Measure Measure
Time
Frame
Increase
Percent
Children
under one
year of
age
By 2012
Correct
car seats
use by
one year
30%
50%
SMART Objectives
• Reasonable
– Objectives should be realistic, attainable
• Time Specific
– A timeframe for completing an objective
Objectives
By December 2012, there will be a 20% increase
(When: time-frame)
(Who/What-specific & relevant)
under one year of age correctly riding in car seats
(from 30% to 50%).
(Measurable/achievable, number, rate, percentage of change and baseline)
G: To develop a comprehensive communitybased injury prevention program
Objective 1: OEH will collect injury data for
the community for years 2004-2008 by the
end of 2009
Objective 2: CHR will organize a community
injury prevention coalition by end of February
2010
Objective 3: The coalition will develop a
data-driven intervention based on collected
injury data by April 2010
G: Develop Injury Surveillance System
(Data Collection Plan)
Objective 1: Develop a protocol for injury
surveillance by the end of 2009.
Objective 2: OEH will collect injury data
for years 2005-2008 at five tribal clinics by
October 2009
Objective 3: Report findings to key
stakeholders and Tribal Council by the
end of 2009.
G: To decrease Elderly Fall Injuries
(Data Collection Plan)
Objective 1: By October 14, 2010, CHRs
will have completed analysis of falls in
elderly in communities using the injury
surveillance data.
Objective 2: By December 2010,
Community Chapters will conduct a focus
group for elderly in each community.
Goals and Objectives
Exercise
• Based upon the provided injury
scenario/problem statement, write a goal and
three SMART objectives to reach that goal
• Small groups (4-5 per group)
• 15 minutes