Encouraging Legacy Giving
in your Parish
Eleanor Gill
National Legacy & Funding
• Financial opportunity
• Prospects
• Christian Giving
• Mortality Rates
• Life affirming
• Face to face fundraising
• Appropriate
• Making the ask
What does the word
LEGACY
mean to you?
Legacies
A POT OF GOLD
1. Valuable source of income
Voluntary Sector
•
Worth around £2 billion pa
Church of England
•
Worth £44.2 million in 2011
Data: Institute of Fundraising
2. Legacy Market
75% of Britons …
An increase of just 4% would raise a further
£1 billion pounds!
Data: Institute of Fundraising
£400 m
Voluntary Income
Legacy Income
£300 m
£200 m
£100 m
£0
Cancer
Research
RNLI
RSPCA
BHF
National
Trust
£400 m
Voluntary Income
Legacy Income
£300 m
£200 m
£100 m
£0
Cancer
Research
RNLI
RSPCA
BHF
National Church of
England
Trust
£400 m
£300 m
£200 m
£100 m
£0
Cancer
Research
RNLI
RSPCA
BHF
National
Trust
£400 m
£300 m
£200 m
£100 m
£0
Church of
England
£400 m
Voluntary Income
Legacy Income
£300 m
£200 m
£100 m
£0
Cancer
Research
RNLI
RSPCA
BHF
National Church of
England
Trust
Christian Giving
Extension of our regular giving
• fundamental part of giving
We teach proportionate giving
• extension of St Paul’s teaching
Generosity and Sacrifice
• for it is in giving, that we receive
Called to exercise Godly Stewardship
“For all things come from you, and of your own
we have given you.” 1Chronicles 29.14
Stewardship – Will Writing
A Simple Part of Good Stewardship
Theological Reasons
“Watch out! Be on your guard
against all kinds of greed: a mans
life does not consist in the
abundance of his possessions.”
Luke 12 .16 – 22
“ Each man should give what he has decided in his
heart to give, not reluctantly or under compulsion,
for God loves a cheerful giver.” 2Corinthians 9.6
Mission & Ministry
A lasting gift to God
• not to pay the bills
The largest gift to God
• a gift that costs nothing
St Paul’s, Tongham
A legacy left enabled the parish to part-fund a fulltime Children’s and Families Worker with the security
of sufficient funding for several years.
All Saints’, Lightwater
A legacy left to by parishioners Frank and Hazel
was used to make a joyful sound as the newlyrestored bells ring out their greetings.
St Luke’s, Watford
In Memory of Joyce
What could your parish do?
£1,000
50,000
£
5,000
£
£10,000
£100,000
25,000
£
£500,000
£250,000
“I’m sorry love. We’re Northern and that’s all there is to it.”
Stewardship – Will Writing
A Simple Part of Good Stewardship
• Theological Reasons
• Practical Reasons
1. Intestacy Rules
1. Intestacy Rules
70% of adults in this Country
do not have a Will …
Data: Financial advice service unbiased.co.uk
Stewardship – Will Writing
A Simple Part of Good Stewardship
• Theological Reasons
• Practical Reasons
1. Intestacy Rules
2. Inheritance Tax
2. Inheritance Tax
Nil rate band £325,000 frozen until 2018/19
More estates taxable
•17,000 in 2010-11
•20,000 in 2011-12
More revenue raised
•£2.72b in 2010-11
•£2.91b in 2011-12
Stewardship – Will Writing
A Simple Part of Good Stewardship
• Theological Reasons
• Practical Reasons
1. Intestacy Rules
2. Inheritance Tax
3. Triggers
3. Triggers
People make or review their Will
at different life stages
Legacies
Practical
Mission & Ministry
Theological
Financial
Coffee
Break
Why do people leave a legacy?
• Does anyone support a charity?
• Why do you support that charity?
• Has anyone included a gift in their Will?
• Why have you included a gift in your Will?
A gift to the Charities Vision
Recap
‘What day is it? asked Pooh
‘It’s today’ squeaked Piglet
‘Ah my favourite day’ said Pooh
Financial
Theological
Mission & Ministry
Practical
What your Parish can do
Step 1
Make and Communicate a Legacy Policy
What your Parish can do
Step 2
Make legacy literature available
www.ParishResources.org.uk/order
What your Parish can do
Step 3
Hold a Thanksgiving Service
• Legacy Sunday
• Month of Remembrance
• Saying Thank you
Step 4
Review Legacies Regularly
www.churchlegacy.org.uk
Simple Parish Steps
Step 1: Make and Communicate a Legacy Policy
Step 2: Make legacy literature available
Step 3: Hold a Legacy Service
Step 4: Review legacies regularly
My Final Thought
By far, the largest trigger for people leaving a
Gift in their Will is …
when they’re asked!
Questions, Thoughts, Comments