In this presentation I will be exploring the different production companies my
group thought about and created before filming the sequence. I will also be
talking about the distribution companies we explored before coming to a final
decision. This was an integral part of our planning process and we took a lot of
time out to discuss the pros and cons of each production/distribution company
to ensure the right decision was made.
After Dark is a British independent movie which was filmed in a house
located in East London. As the budget was very restricted for the movie, this
is seen as a disadvantage for us as potential distributers and production
companies will turn away from investing in our media product. However,
there are many techniques and camera shots used in our movie which
represent professionalism and reflects real media products.
The role of a production company is to have responsibility over the
development and filming of a specific media product. They provide a
plan or physical basis of work.
The role of a distribution company involves ensuring that as many people as
possible go to watch the film. Also, distribution companies are responsible for
setting release dates for a film. Other important roles of distribution
companies are to provide access for the film for primary, secondary and
tertiary audiences. Easy ways to do this is through distributing the movie to
many different cinemas over a wide location.
We first chose to go with a large company who was part of a huge conglomerate,
however After exploring many ideas with my group we decided to create our own
production line named ‘Manjot Films’ as this had a simple yet sophisticated twist
to it. We found this fit as I was the main cameraman and director and so it made
sense to put my name in the production company.
Manjot Films is a British independent production company who specialize
in producing thriller movies. It was founded in 2006 and has found a
pedigree in the thriller genre. This is great for films such as ours as the
production company can get the film the reception and views which are
needed in order for it to succeed.
As a new and established production company I believe it can bring a sense
of uniqueness to our thriller trailer.
There were two main contenders which stood out to our group. These
were Lionsgate Entertainment and The Weinstein Company. After a lot of
research and discussion we cam to a final decision to choose The
Weinstein Company to distribute our thriller.
There were many reasons why we all agreed to this. However, the main
reason was that The Weinstein Company distributed the movie ‘Scream’
which received a huge amount of reception and received an overall box
office amount of $173,046,663.
Our opening scene was compared to the movie Scream and so we decided
to go with the Weinstein brothers.
The Weinstein Company is a distributing company which was
founded in 1979. The distributing company was created by two
brothers named Bob and Harvey Weinstein. Evidently the name was
created as the two brothers shared the same surname.
TWC have a major foothold in the Thriller genre as they have
distributed many films including ‘Derailed’ which was extremely
successful and managed to gross $12,211,986 on the opening weekend.
The worldwide gross for the movie was $57,479,076.
This encouraged our decision dramatically as it showed how much of a
pedigree The Weinstein Company had in the thriller genre and film
industry.
There are many ways in which our thriller film can be marketed. These include
sharing it through Social network sites such as Twitter and Facebook. Both of
these social networking sites have a huge fan base and millions of people log on
everyday. They are especially popular with teenagers who range between our
target audience ages. This is why we believe sharing our video through these
websites is a great idea.
Our media product has also been posted on to YouTube where again millions of
people watch videos everyday. There is a huge chance our thriller could go viral
through YouTube as it is so easy to access and find.
The main places ‘After Dark’ could be shown or exhibited are cinemas
which have a high reputation. Cinemas such as the ‘Vue’ in Westfield
Stratford City are a great location for the film. This is because the area
and shopping centre attracts many teenagers who fit into the target
age range. This will then bring audiences in and make them want to
watch the movie.