Communication Development Division
Communication and Information Sector
Main Line of Actions 2
Strengthening free independent and
pluralistic media and communication
for sustainable development
Free, Independent Professional
and Pluralistic Media Journalism
W. Jayaweera
Director, Communication
Development Division
Media
Literate Societies
MLA 2: Strengthening free independent and pluralistic
media and communication for sustainable
development
Expected results
Number of RP activities ($
4.3 million) launched
Member states supported in the
42 RP activities including
development of free, independent and
38 in field offices
pluralistic media based on IPDC media
development indicators
Capacities of media training and
journalism education institutions
increased to reach the established criteria
of excellence in training including the
pursuit of the gender equality
38 RP activities including
33 in field offices
Media and information literacy increased
to foster informed decision making
23 RP activities including
21 in field offices
IPDC
Donor
contributions
2009
$
1,851,924
2010
$ 2,020,797
Projects
approved
63
83
Countries
supported
45
56
Funds
allocated
$ 1,786,510
$
2,114,640
Expected donor contributions for projects to be approved in 2011 = $ 2.5 million
83 Media Development Projects launched
in 56 developing countries with IPDC
support in 2010
Project types
Training media professionals
Community media
Freedom of Expression
22%
43%
35%
MDI Assessments
completed
On going MDI
assessments
UNDAF/CCA Intervention
assessments completed
Croatia
Bhutan
Tanzania
Maldives
Nepal
Uganda
Mozambique
Lebanon
Uruguay
Ecuador
East Timor
Pakistan
Mauritania
Argentina
Bangladesh
DR Congo
Brazil
Enabling free press
legislations and
regulatory mechanisms
Media as a platform for
democratic discourse
Professional capacity
building that underpins
freedom of expression
pluralism and diversity
Media Development
Indicators (MDI)
Plurality and diversity of
media and transparency
of ownership
Infrastructural capacity is
sufficient to support
independent and
pluralistic media
Community Media
Development - 2010
CMC online Directory
Code of practice for community radio
developed with the World Association of
Community Broadcasters.
Comprehensive tool for assessing
community radio performances tested in
Nepal
Fifty good community radio practices were
identified through international
consultations and finalized for sharing
23 New Community Radio/CMC
projects launched in 2010 –
Chad, DR Congo, Gabon, Guinea
Bissau, Kenya, Malawi, Namibia,
Senegal, Somalia, Tanzania,
Zambia, India, Argentina, Chile,
Haiti, Jamaica, Mexico, Nicaragua
and Paraguay
Third pace of the CMC up scaling
launched in Mali. Mozambique
and Senegal
Setting standards for journalism education
Model Curricula adapted
by 57 Journalism
Education Institutions in
45 Countries.
Model Curricula for
Journalism Education
7 regional consultation
meetings held
Curricula is widely
distributed in 8 languages.
7909 downloads in 201
countries.
Gender
Mainstreaming
Getting the balance right
Progress acknowledged at
the 2nd World Congress of
Journalism Education held
in July 2010.
Criteria for
Institutional Excellence
Centers of Excellence in
Journalism education
Nine indentified potential
centers of excellence in Africa
supported with twining
opportunities, equipment and
reference material.
20 identified African Journalism
Education Institutions attended
institutional development
workshops held in Windhoek and
Grehamstown
Mapping exercises to identify
potential centers of excellence
launched in South Asia and
Murcosur countries
Criteria for Institutional Excellence
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Relevance of the curriculum;
Quality teaching resources;
Credible assessment systems;
Productive interaction and relations within
the profession;
International networking and recognition;
High level of social participation and
standing;
Credible governance and management;
Assured funding and sustainability;
Influence in press freedom advocacy;
High level of students employability.
African Journalism School Database
Communication for sustainable
development
Global Media Forum, Bonn in June 2010 on Climate Change (three
workshops on reporting climate change supported by UNESCO) as a follow
up to Paris Declaration on Broadcast Media and Climate Change adopted
in Sept 2009 – (Intersectoral Platform activity)
Partnering with media on education for sustainable development – subregional workshops for 84 journalist trainers in Lebanon, Mali, Saudi
Arabia, Senegal held in 2010 (230 Journalists trainers in 56 countries
trained in the previous biennium) – (Intersectoral Platform activity)
Science journalism initiative in Africa with AU – media survey designed
and partnerships established following Pretoria meeting in August (Intersectoral Platform activity)
Young television producers on HIV and AIDS expanded to 280 participants
(2010 regional workshop held in Beijing) – (Intersectoral Platform activity)
UNESCO Audio-Visual e-platform now host 354 productions on
sustainable development. 36 national broadcasters have used contents.
UNESCO sponsored CBA Award for best science documentary
C4D Interagency report prepared for UN General Assembly
Media and Information Literacy
To deploy media and
information literacy in teacher
training curricula – as a set of
essential learning skills
needed in the 21st Century
Media and information literacy as
basic skills needed to understand
(1) functions of media and
information sources;
(2) the conditions under which
those functions can be
performed;
Curriculum content piloted through 3
regional training of trainers workshops
with 45 teacher training institutions from
20 countries in Asia, Africa and LAC.
(3) the extent to which media
and information content
reflect those function;
Two regional surveys to asses the current
literacy levels of teachers, One
completed.
(4) Potential engagements with
media and information
sources for self –expression;
Draft Media and information literacy
curricula for teacher training finalized.
Broadcast Media guidelines for usergenerated content developed with CBA
Communication Development Division
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