Fashion B:
Standard 11
Created by:
Kris Caldwell
Timpanogos High School
Principles of Design
Balance
Proportion
Emphasis
Rhythm
Balance

Equilibrium or
steadiness among the
parts of a design. It is
the visual distribution of
weight.

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Formal balance:
symmetrical
Informal balance:
assymmetrical
Proportion

The spacial, or size,
relationship of all of the
parts in a design to each
other and to the whole.
Also called “scale”.

Body is 8 heads tall. 3/8 is
waist to top of head. 5/8 is
from waist down. Styles
that complement that
natural figure are more
flattering and stay in style
longer.
Emphasis


Concentration of
interest in a particular
part or area of a
design. One part is
more important or more
noticeable, it is the
center of the outfit.
It is best to have one
area of interest.
Rhythm



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The pleasing arrangement of the
design elements so the eye moves
well over the apparel. It directs the
flow of eye movement.
Repetition: Can be a repeat of lines,
shapes, colors, or textures
Gradation: Also called progression.
An increase or decrease in design
elements.
Transition:A fluid rhythm created
when a curved line leads the eye
over an angle.
Opposition: hen lines meet to form
right angles.
Radial Arrangement: Line come
from a central point.
Common Body Types

Tall and Thin:

Things that would be good to wear:
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Gathered or pleated skirts and pants
Flared or wide leg pants
Horizontal stripes
Things to avoid:
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Tight fitting dresses, skirts or pants
Small patterns
Bold verticals
Common Body Types

Short and Heavy

Things that would be good to wear:

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Vertical lines
Empire, A-line, narrow silhouettes
Asymmetrical closings
Things to Avoid:

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Two-piece or Two-colored outfits
Horizontal Stripes
Common Body Types

Top Heavy

Things that would be good to wear:
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Simple, slim tailored shirts
V necklines
Slim sleeves
Things to Avoid:
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Clingy or shiny things on top
High necklines and large collars
Ruffles, bows, trims above the waist
Common Body Types

Thick Middle

Things that would be good to wear:

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Unfitted, but not full garments
Tubular Silhouettes
Details above the waist
Things to Avoid:
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Fitted waistlines or tight belts
Baggy or bulky fits at waistline
Common Body Types

Hip Heavy

Things that would be good to wear:
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Attractive collars
Wide shoulder lines, yokes
Light colored tops with dark bottoms
Things to Avoid:
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Tight fitting pants or skirts
Belts or horizontal bands at hips
Shiny, clingy fabric or bold prints below the waist