David Welsh
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Eye seeks “Optimal Recognition Point”
Start to process the meaning of the word
Eyes move, called a “saccade”
Processing the words for meaning and context
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20% processing 80% movement
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Developed to measure reactions to content
Words are displayed left-aligned or centered
Not ORP™ centered
Still requires some eye movement
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Developed before heavy web use
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Content has ORP™ located at the focal point
Read without having to move your eyes
Eyes can focus on about 13 characters at a time
Variable WPM rate, 100-1,000
Positioning without eye movement helps process
words, especially at speed
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Developer program
SDKs and APIs for Android, iOS, and
JavaScript
Last week started JavaScript access
Next up, Android and iOS
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Hosted Spritz JavaScript SDK
◦ Login html only required file
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CSS and JS: fonts, images, styles
JQuery library
<script type="text/javascript" src="//sdk.spritzinc.com/jQuery/jquery-2.1.0.min.js"></script>
<script type="text/javascript" src="//sdk.spritzinc.com/js/1.0/js/spritz.min.js"></script>
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Visual frame embedded with the Spritz
JavaScript SDK
Link content to the redicle
<p><div data-role="spritzer" data-url="http://www.myserver.com/~mywebdirectory/ContentToSpritz.htm"></div></p>
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Controls the notifications and handlers
Can control multiple sources of text
Easily duplicated
Customize with some permanent properties
Configured for different devices
Multi language capable
var spritzerOptions = {
"redicleWidth" :
340,
"redicleHeight" :
70,
"defaultSpeed" :
250,
"speedItems" :
[250, 300, 350, 400, 450, 500, 550, 600],
"controlButtons" :
["back", "pauseplay", "rewind"],
"controlTitles" : {
"pause" :
"Pause",
"play" :
"Play",
"rewind" :
"Rewind",
"back" :
"Previous Sentence"
}
};
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Lets you spritz text arbitrarily
Text must be a "spritzable" format
Set a language in HTML tag <html lang="en">
var onStartSpritzClick = function(event) {
var text = $('#inputText').val();
var locale = "en_us;";
// Send to SpritzEngine to translate
SpritzClient.spritzify(text, locale, onSpritzifySuccess, onSpritzifyError);
};
Spritz2.0
250 wpm
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Speed vs comprehension
Expert vs novice
Proprietary vs open source Spreeder
Chunking vs not chunking
Efficiency vs antidisestablishmentarianism
User load/ concentration
Children or disabilities
Formatted text
http://www.spritzinc.com/