“ The potential of the Balkans to become a
global educational leader for certified
SPA&Wellness&Thalasso staff "
Presented by:
Prof. Bistra Dimitrova, PhD
UN AMBASSADOR & FOUNDER
OF THE GLOBAL WATER HEALTH
FRAMEWORK PLATFORM
www.globalwaterhealth.org
4th Balkan Spa Summit ‘ 2014
SPA BASIC PRODUCT IS
the natural element
water that exists on
Earth for more than 30
billion years. She has
been covered over 70%
of the Globe.
4th Balkan Spa Summit ‘ 2014
Of all the world the water
resources on earth are only
2.4% fresh water.
Mineral and Spring Water is
precious!
4th Balkan Spa Summit ‘ 2014
Water represents 2/3 of
the weight in the human
body and over
85% of your brain
4th Balkan Spa Summit ‘ 2014
Make you healthier
require 30 ml of water
per kg of weight
per day
4th Balkan Spa Summit ‘ 2014
More BC the ancient Greek
a philosopher Heraclites
has indicated that: "...
Water is the source of
everything in the universe
...", and "... The cause of all
disease is due to
imbalances in the bodily
fluids ...".
4th Balkan Spa Summit ‘ 2014
Later the great
Leonardo da Vinci
defines
"... The water as the
source of living ...".
4th Balkan Spa Summit ‘ 2014
SPA culture on the
Bulgarian lands
is born by the Thracians
who built their shrines to
the gods near mineral
water springs
4th Balkan Spa Summit ‘ 2014
According to many
famous scientists, it was
buried by the Thracians
KEY TO THE TREASURE
HOUSE OF LIFE at
Bulgarian lands.
What's are the news from that
Global Event for 2014?
4th Balkan Spa Summit ‘ 2014
According to the Global SPA & Wellness
Association by 2013, there are about 4,000
students in programs related to the
management of the SPA & Wellness
industry.
Are currently operating about 130 - 180 000
SPA & Wellness managers / directors /
managers / consultants in the SPA &
Wellness businesses around the world.
4th Balkan Spa Summit ‘ 2014
Clearly has been found that
number and size of programs
related to the management of
the SPA & Wellness tourism at
all levels of education do not
meet the needs of SPA &
Wellness industry "...for the
appointment of well-trained
management SPA&Wellness&
Thalasso staff…".
4th Balkan Spa Summit ‘ 2014
The US Economist researchers have
identified the lack, both in Europe and
globally, for experts with the necessary
theoretical knowledge, intellectual and
practical skills for provision of
qualitative SPA & Wellness services
based on scientific innovation.
4th Balkan Spa Summit ‘ 2014
What the statistics are saying?
4th Balkan Spa Summit ‘ 2014
4th Balkan Spa Summit ‘ 2014
This information is considered to be as accurate as possible from
the International SPA & Wellness Institute, via his research team,
but the numbers have a permitted standard error.
Summary of Spa-Management Continuing Education Providers Worldwide
Total Number
State University /
of Providers
College / School
Workshops, Short
Courses, or
Certificates
Private Companies
Bachelor
and Master
ShortCourses,
degree
Workshops,
Programs
Or Certificates
Asia-Pacific
11
3
1
7
Europe
9
3
1
5
Latin America
4
1
-
3
Middle East
1
1
-
-
North America
16
7
-
9
World
41
15
2
24
Note: This information is deemed as accurate as possible by the SRI research team, but the numbers are not
exhaustive – there are certainly other continuing education providers in existence that were not identified and counted
in our research. The providers tallied here and listed in Appendix B were limited to those from whom the research team
was able to gather information online or via email, survey, or telephone.
THE BALKAN SPA BRAND
MUST BE BASED ON THE
POWER OF
MINERAL WATERS
AND PELOIDS GIFT
SUPPORTING THE
HEALTH PREVENTION,
POSITIVITY AND
CREATIVITY OF PEOPLE
THE FUTURE
of the Balkan Spa BRAND need
European certification of
specific professions to ensure a
sustainable professional
environment for young people
that can generate much higher
REVENUE FROM
the
SPA&WELLNESS&THALASSO
tourism in the region
Most countries on the
Balkan region are linked
to European
benchmarking system
which requiring them to
apply the harmonized
educational policy
THE ANALYSIS OF THE GLOBAL
SUCCESSFUL PRACTICES IN SPA &
WELLNESS & THALASSO PRACTICES
define the following specific professions
LEADING TO HAVE NOT YET BEEN
APPROVED ON ALL THE BALKANS:
Examples:

 Manager staff:
 SPA MANAGER;
 WELLNESS MANAGER;
 THALASSO MANAGER;
 MED SPA MANAGER;
 Operational positions:
 MED SPA / THALASSO THERAPISTS;
 SPA / WELLNES THERAPIST;
COACH FOR AQUA SPORTS (AQUAYOGA, AQUAFITNESS,
AQUASPINING) with EUROPASS Certificate……exct.
The European educational
Qualifications Framework
requires international
comparability of responsibility
SPA&Wellness&Thalasso staff,
according ISCO'88 and the
knowledge, skills and
competencies in terms of
educational mobility and
exchange, subsidized by the EC
THE CONCLUSION 1:
The most important regional forum
for exchanging best practices and
innovative projects in the field of
SPA &Wellness&Thalasso sector
is the
BALKAN
SPA&WELLNESS&THALASSO SUMMIT
THE CONCLUSION 2:
THIS BALKAN EVENT MUST
IMPLEMENT ONE COMMUN
STRATEGY
in support of the
“EAST EUROPEAN&BALKAN
SPA&WELLNESS&THALASSO
INSTITUTE”
and his action plan
4th Balkan Spa Summit ‘ 2014
THE CONCLUSION 3:
ALL TOGETHER IN THE BSS WE MUST
TRANSFORM THE BALKANS IN A
GLOBAL EDUCATIONAL LEADER FOR
SPA&WELLNESS&THALASSO
STAFF – TROUGTH AN
E-EDUCATIONAL PLATFORM
4th Balkan Spa Summit ‘ 2014
WELLCOME TO THE GLOBAL WELLNESS DAY 2015 !!!
AND ENJOY THE BUSINESS OPPORTUNITES WITH
THE GLOBAL WATER HEALTH
FRAMEWORK PLATFORM AT :
www.globalwaterhealth.org
The research team of the
Bulgarian
SPA&Wellness&Thalasso
INSTITUTE
THANK’S FOR YOUR KIND
ATTENTION !