1. Introduction to the company`s strategy, mission and vision. XELOR LTD. Strategy: XELOR LTD's strategy is to reach business clients or customers with large wallets. We focus on selling high-end luxury products (luxury watches, smartwatches, modern watches and sports watches). To achieve our mission and vision, we will implement a comprehensive strategy that encompasses several key elements: Establish a Luxurious Brand Image Product Selection and Sourcing Online Presence an E-commerce Brand Reputation and Positioning Customer Experience and Engagement After-Sales Services Limited Edition and Customisation International Expansion Authorised Dealers Mission: Our mission is to provide discerning customers with an exquisite selection of luxury timepieces that epitomise craftsmanship, elegance and timeless sophistication. We are dedicated to curating a collection of exceptional watches that captivate the senses and resonate with individuals who appreciate the finer things in life. Through our unwavering commitment to quality and exclusivity, we aim to elevate the art of timekeeping and create a lasting legacy of luxury and refinement. We strive to build a reputation as a trusted and reliable watch retail company, earning the confidence and loyalty of our valued customers. Vision: Our vision is to be the premier destination for connoisseurs of luxury watches, smart watches or even sports watches synonymous with unparalleled customer service. We aspire to cultivate enduring relationships with clients who possess a penchant for the extraordinary, becoming their trusted curator of exceptional timepieces that transcend generations. By infusing every interaction, with a sense of prestige and sophistication, we seek to set the standard for luxury horology and inspire a lifestyle of unparalleled refinement and elegance. We are committed to cultivating longterm relationships with our customers and becoming the go-to destination for individuals seeking exquisite timepieces that reflect their lifestyles and personalities.
