INTRODUCTION TO
ENTREPRENEURSHIP
OBJECTIVES:
At the end of the class, the learners should be able to:
1. Discuss the relevance of the course;
2. Explain the key concepts of common competencies;
3. Explain the core competencies in Entrepreneurship;
4. Explore job opportunities for Entrepreneurship as a
career.
Have you ever
dreamed of
becoming the next
millionaire?
Entrepreneur
- refers to a person managing the
business
versus
Entrepreneurship
- refers to the entire process of
creating a business
ENTREPRENEURSHIP
•The capacity and willingness to develop, organize and manage a
business venture along with any of its risks in order to make a
profit. (businessdictionary.com)
•Entrepreneurship is a strategic thinking and risk-taking
behavior that results in the creation of new opportunities for
individuals and/or organizations. (Webster’s College
Dictionary)
•The art of observing correct practices in managing and
operating a self-owned wealth-creating business enterprise by
providing goods and services that are valuable to the customers.
(Aduana, N.,Entrepreneurship in Phil. Setting)
Activity1: NAME THAT LOGO!
MERCEDEZ BENZ
STARBUCKS
CHANEL
MCDONALDS
APPLE
SHELL
J. CO.
NIKE
Activity1: NAME THAT LOGO!
ADIDAS
LOCOSTE
TWITTER
PEPSI
VOLKSWAGEN
FOOD PANDA
MICROSOFT WINDOW
NBA
•A company’s logo is crucial as it serves as a
visual representation of its brand identity.
• A well-designed logo can:
❖ enhance recognition
❖Convey values
❖Create a lasting impression on consumers
❖Contributing to overall brand success
•Businesses are the backbone of the economy.
• Entrepreneurs plays an important in developing the
economy through providing the needed products and
services including the solution to the problem of
unemployment.
•Entrepreneurs are encourage by the economy because
they can provide a lot of opportunities for the
unemployed young people.
•It will increase in per capita income, higher standard
of living and increased individual saving, revenue to
the government in the form of income tax, value added
tax, export and import duties and balanced regional
development.
DIFFERENCES BETWEEN:
BUSINESSMAN
ENTREPRENEUR
A businessman person who sets up an An entrepreneur is a person who
existing idea
starts with new idea
Creates place in existing markets
Creates new market
Market player
Market leader
Calculative
Intuitive
Less risk
Comparative high risk
Conventional
Unconventional
Profit orientation
People-oriented
RELEVANCE OF ENTREPRENEURSHIP
TO AN ORGANIZATION
1. Development of Managerial capabilities
(This means that one of the benefits an entrepreneur gets is to
develop his managerial skills such as communication, decisionmaking, problem-solving, time management, delegation,
motivation, conflict resolution, strategic thinking, team building ).
2. Creation of Organization
(Which means that because of entrepreneurships many
organizations will exist).
3. Improving Standard of living.
(This means that entrepreneurship can lift up the economic
status of an individual.
4. Means of economic development
(This means that one of the benefits an entrepreneur gets is to
develop his managerial skills).
CONCEPT OF ENTREPRENEURSHIP
The word “entrepreneur” was derived from the French word
“interprendre”, which means to “undertake”.
This is pinpointing to those who “undertake” the risk of
enterprise.
The enterprise is created by an entrepreneur and the process is
called “Entrepreneurship”.
Entrepreneurs are innovators willing to take risks and generate
new ideas to make it unique and profitable solutions to the
present-day problems.
FACTORS AFFECTING
ENTREPRENEURSHIP
1. Personality Factors which includes:
a.
b.
c.
d.
Initiative – which means doing things even before being told.
Proactive – can classify opportunities and seize it.
Problem solver – can retain good relations with other people.
Perseverance – can pursue things to get done regardless of
challenges.
e. Persuasion – can entice people to buy even if they don’t.
f. A Planner – makes plan before doing things and do not fail to
monitor it.
g. Risk-taker – willing to gamble but he will calculate it first.
2. Environmental Factors which includes political, climate, legal system,
economic and social conditions and market situations.
COMMON COMPETENCIES IN
ENTREPRENEURSHIP
1. Decisive – an entrepreneur must be firm in making decision.
2. Communicator – must have a convincing power.
3. Leader – an entrepreneur must have the charisma to be obeyed
by his employees.
4. Opportunity seeker – and entrepreneur must have the ability to
be the first to see business chances.
5. Proactive – controlling a situation by making things to happen or
by preparing for possible future problems.
6. Risk Taker – they have the courage to pursue their business
ideas.
7. Innovative – the entrepreneurs have big business ideas and they
do not stop improving and thinking of new worthwhile for their
business.
CORE COMPETENCIES IN
ENTREPRENEURSHIP
1. Economic and Dynamic Activity – entrepreneurship in an
economic activity because it involves the creation and
operation of an enterprise with a view to creating value or
wealth by ensuring optimum utilization of limited resources.
2. Innovative – entrepreneurs constantly look for new ideas,
thus he needs to be creative.
3. Profit Potential – The entrepreneur can be compensated by
his profit coming from the operation.
4. Risk bearing– The entrepreneur needs to gamble but wise
enough to offset the risk.
TYPES OF ENTREPRENEURS
1. Innovative entrepreneurs – They are those who always make new
things by thinking of new ideas. They have the ability to think
newer, better, and more economical ideas.
2. Imitating entrepreneurs – They are those who don’t create new
things but only follow the ideas of other entrepreneurs.
3. Fabian– They are skeptical about changes to be made in the
organization. They don’t initiate but follow only after they are
satisfied.
4. Drone entrepreneurs– They are those who lives on the labor of
others. They are die-hard conservatives even ready to suffer the
loss of business.
5. Social entrepreneurs – They are those who initiate changes and
drive social innovation and transformation in the various fields
such as education, health, human rights, environment and
enterprise development.
CAREER OPPORTUNITIES OF
ENTREPRENEURSHIP
1. Business Consultant– with the experience in the field of
entrepreneurship, he can be a very good source of advices to
other entrepreneurs and would be a business man.
2. Teacher – a graduate of an entrepreneurship can use his
knowledge in teaching.
3. Researcher– the entrepreneur can be employed as
researcher by an enterprise.
4. Sales – The entrepreneurship graduate can apply salesman.
5. Business Reporter – The entrepreneur being expert in the
field, he can be employed as business reporter.
FAMOUS ENTREPRENEURS
FAMOUS ENTREPRENEURS
FAMOUS ENTREPRENEURS
FAMOUS ENTREPRENEURS
FAMOUS ENTREPRENEURS
FAMOUS ENTREPRENEURS
FAMOUS ENTREPRENEURS
LUCIO C. TAN, SR.
HENRY T. SY
-SM Investment Corporations
-SM Prime Holdings
-BDO, Chinabank, Equitable PCI Bank
-LT Group, Inc.
-Asia Brewery, Inc.
-Tanduay Distillers, Inc.
-Fortune Tobacco Corporation
-Eton Properties Philippines, Inc.
-PNB
-Philippine Airlines
-MacroAsia Corporations
SOCORRO “Coring” RAMOS
TONY TAN CAKTIONG
-National Bookstore
-Jollibee Foods Corp.
-Double Dragon Properties Corp.
BUNNY PAGES
-Pages Holdings, Inc.-Play House Preschool
-Thirsty
-B.R.I.G.H.T Academy
-Lantaw Restaurant -Guitar World
-Mooon Café
-My Playroom Kids
-Café Racer
Care Center
EDGAR “Injap” SIA II
-Mang Inasal Founder
-Double Dragon Corp.
-Deco’s LaPaz Batchoy
-iii Investments
-Mr. Labada
-Jinjang Inn
-Hotel of Asia Inc.
-Citymalls
-People’s Hotel
NERI MIRANDA
KRIS AQUINO
-Neri’s Bakeshop
-Neri’s Gourmet Tuyo
-Neri’s Ukayan
-Neri’s Home
-Neri’s Cottage
-Nacho Bimby
-Franchise Owner
(Potato Corner, Chowking,
Mang Inasal)
-Flower Shop
-Talent Agency
WHAT MAKES A SUCCESSFUL ENTREPRENEUR?
1. The urge for achievement
(most often monetary ambitions)
2. Willingness to take moderate
risks
3. Determination to win
4. Win-win Personality
5. Ability to identify & explore
opportunities
6. Analytical ability to take
strategic decisions
7. Perseverance and Flexibility
8. Capacity to plan and organize
9. Preparedness to undergo
physical and emotional stress
10. Positive self-concept/self belief
11. Future orientation – Vision
12. Ethics and values - Mission
WHO CAN BE AN ENTREPRENEUR?
1. Who feels the need for achievement
2. Who can take moderate risks
3. Who possess skills in organizing
4. Who can capitalize on opportunities
5. Who has some financial strength – on his own or
borrowed money
6. Who has ability to work hard
7. Who has desire for responsibility
Thank you for listening…