Hungry App
DuyLK
Project overview
The product:
Hungry App
Project duration:
6 months
Project overview
The problem:
The goal:
Insert one to two sentences about the
Insert one to two sentences about the goal of
problem(s) you were trying to solve.
the project.
Project overview
My role:
Project Manager
Responsibilities:
Project Planning: Define project scope, objectives, and deliverables. Develop a
detailed project plan, including timelines, milestones, and resource allocation.
Team Coordination: Collaborate with cross-functional teams, including UI/UX
designers, developers, quality assurance specialists, and stakeholders, to
ensure effective communication and coordination throughout the project.
Understanding
the user
●
User research
●
Personas
●
Problem statements
●
User journey maps
User research: summary
The research focused on understanding user expectations, desired features, and potential areas of
improvement to create a user-centered and successful app.
User research: pain points
1
2
3
4
App Usability and
Delivery Time and
Payment and
Food Quality and
Navigation
Accuracy
Pricing:
Accuracy:
Confusing interface:
Users found some food
delivery apps to have
complex interfaces,
making it difficult to
navigate and find
specific features or
restaurants.
Lack of accurate delivery
tracking: Users
expressed dissatisfaction
with inaccurate or
non-existent tracking
information, leading to
uncertainty about the
status and estimated
arrival time of their
orders.
Hidden fees: Users were
frustrated when
additional charges, such
as delivery fees or
service charges, were
added during the
checkout process
without clear upfront
disclosure.
Inconsistent food
quality: Users
encountered instances
where the delivered food
did not meet their
expectations in terms of
taste, freshness, or
portion size.
Persona: Name
Problem statement:
Sarah Thomson is a busy working
professional who needs a food delivery
app that offers a diverse range of
restaurant options, an intuitive and
user-friendly interface, reliable and
efficient delivery service, transparent
pricing, and responsive customer
support. Without a solution that
addresses these needs, Sarah's dining
experience will continue to be hindered
by inconvenience, limited choices, and
frustration in her quest for quality food
delivery services.
User journey map
Starting
the design
●
Paper wireframes
●
Digital wireframes
●
Low-fidelity prototype
●
Usability studies
Paper wireframes
Begin sketching the key
screens of the app, focusing
on the home screen,
restaurant listing, menu
details, order
customization, and
checkout screens. Consider
the placement of key
elements, visual hierarchy,
and overall composition to
create a clear and intuitive
layout.
Digital wireframes
Consider the placement of
key elements, visual
Let users know
about many
special
discounts
hierarchy, and overall
composition to create a
clear and intuitive layout.
Show the most
selected
products
Digital wireframes
Consider the placement of
key elements, visual
hierarchy, and overall
composition to create a
clear and intuitive layout.
Help users
have more
choices
Low-fidelity prototype
The low-fidelity prototype
connected the primary user flow
of building and ordering food, so
the prototype could be used in a
usability study with users
Link prototype: Link
Usability study: findings
Write a short introduction to the usability studies you conducted and your findings.
Round 1 findings
Round 2 findings
1
Users want to order quickly
1
Users want to make quick and
convenient payments
2
Users want to know where they are
2
the user wants to display the
restaurant's photo dish
3 Users want visuals
Refining
the design
●
Mockups
●
High-fidelity prototype
●
Accessibility
Mockups
Before usability study
After usability study
Image of
selected
screen before
usability study
Image of
selected
screen after
usability study
After consulting users. I
decided to show more ads
and promotions. And
highlight the image of the
product more clearly
Mockups
Before usability study
After usability study
Image of
selected
screen before
usability study
Image of
selected
screen after
usability study
After consulting users.I
decided highlight the image
of the product more clearly
Key Mockups
High-fidelity
prototype
Link prototype: Link
Accessibility considerations
1
2
3
Use practical images to
make users trust the
product
Show lots of discount
codes to encourage users
to buy products
Show ratting to make
users trust the product
Going forward
●
Takeaways
●
Next steps
Takeaways
Impact: The application will help users order
What I learned:
food faster, pay easier, and optimize order
While designing Hungry app. I realized making
tracking. What's more, the discount codes will
an app is about listening and learning from
encourage users to buy more
others. Because my predictions won't help me
perfect the app and make it better
Next steps
1
2
3
Conduct product
improvement
Collect user opinions
Thanks to the reviews of
industry experts to know
what you need to improve
for your next projects
Let’s connect!
Thank you for your time reviewing my work on the Hungry app! If you’d like to see more or get in
touch, my contact information is provided below.
Email: lekhanhduy09091999@gmail.com