Senior High School
Contemporary
Philippine Arts from
the Regions
Grade 11/12 Module 7:
Promotion of Arts From The
Regions
CPAR – Grade 11-12
Alternative Delivery Mode
Module 7: Promotion of Art from the Regions
First Edition, 2020
Republic Act 8293, section 176 states that: No copyright shall subsist in
any work of the Government of the Philippines. However, prior approval of the
government agency or office wherein the work is created shall be necessary for
exploitation of such work for profit. Such agency or office may, among other things,
impose as a condition the payment of royalties.
Borrowed materials (i.e., songs, stories, poems, pictures, photos, brand
names, trademarks, etc.) included in this module are owned by their respective
copyright holders. Every effort has been exerted to locate and seek permission to
use these materials from their respective copyright owners. The publisher and
authors do not represent nor claim ownership over them.
Published by the Department of Education
Secretary: Leonor Magtolis Briones
Undersecretary: Diosdado M. San Antonio
Development Team of the Module
Writers: Sol DL. Cayaban
Editor: Amalia Solis EPS.
Reviewers: Herwin S. Gatdula (Content) ; Fatima R. Vergara (Language)
Illustrator:
Layout Artist:
Management Team: Malcolm S. Garma, Regional Director
Genia V. Santos, CLMD Chief
Dennis M. Mendoza, Regional EPS in Charge of LRMS and
Regional ADM Coordinator
Maria Magdalena M. Lim, CESO V, Schools Division Superintendent
Aida H. Rondilla, CID Chief
Lucky S. Carpio, Division EPS in Charge of LRMS and ADM
Printed in the Philippines by ________________________
Department of Education – Region NCR
Office Address:
Telefax:
E-mail Address:
____________________________________________
____________________________________________
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SHS
Contemporary
Philippine Arts
from the Regions
Module 7:
Promotion of Arts from the
Regions
Introductory Message
For the facilitator:
Welcome to the
Contemporary Arts from the Regions 11/12
Delivery Mode (ADM) Module on Promotion of Arts from the Regions.
Alternative
This module was collaboratively designed, developed and reviewed by educators
both from public and private institutions to assist you, the teacher or facilitator in
helping the learners meet the standards set by the K to 12 Curriculum while
overcoming their personal, social, and economic constraints in schooling.
This learning resource hopes to engage the learners into guided and independent
learning activities at their own pace and time. Furthermore, this also aims to help
learners acquire the needed 21st century skills while taking into consideration
their needs and circumstances.
In addition to the material in the main text, you will also see this box in the body of
the module:
Notes to the Teacher
As a facilitator you are expected to orient the learners on how to use this module.
You also need to keep track of the learners' progress while allowing them to
manage their own learning. Furthermore, you are expected to encourage and assist
the learners as they do the tasks included in the module.
For the learner:
Welcome to the CPAR 11/12 Alternative Delivery Mode (ADM) Module on Promotes
arts from the Region!
The hand is one of the most symbolized part of the human body. It is often used to
depict skill, action and purpose. Through our hands we may learn, create and
accomplish. Hence, the hand in this learning resource signifies that you as a
learner is capable and empowered to successfully achieve the relevant
competencies and skills at your own pace and time. Your academic success lies in
your own hands!
This module was designed to provide you with fun and meaningful opportunities
for guided and independent learning at your own pace and time. You will be
enabled to process the contents of the learning resource while being an active
learner.
This module has the following parts and corresponding icons:
What I Need to Know
This will give you an idea of the skills or
competencies you are expected to learn in
4
the module.
What I Know
This part includes an activity that aims to
check what you already know about the
lesson to take. If you get all the answers
correct (100%), you may decide to skip this
module.
What’s In
This is a brief drill or review to help you link
the current lesson with the previous one.
What’s New
In this portion, the new lesson will be
introduced to you in various ways such as a
story, a song, a poem, a problem opener, an
activity or a situation.
What is It
This section provides a brief discussion of
the lesson. This aims to help you discover
and understand new concepts and skills.
What’s More
This comprises activities for independent
practice to solidify your understanding and
skills of the topic. You may check the
answers to the exercises using the Answer
Key at the end of the module.
What I Have Learned
This
includes
questions
or
blank
sentence/paragraph to be filled in to process
what you learned from the lesson.
What I Can Do
This section provides an activity which will
help you transfer your new knowledge or
skill into real life situations or concerns.
Assessment
This is a task which aims to evaluate your
level of mastery in achieving the learning
competency.
Additional Activities
In this portion, another activity will be given
to you to enrich your knowledge or skill of
the lesson learned. This also tends retention
of learned concepts.
Answer Key
This contains answers to all activities in the
module.
At the end of this module you will also find:
References
This is a list of all sources used in
developing this module.
5
What I Need to Know
This module is designed to develop the interest of a learner identify agencies to
stablish an advocacy to promote the Arts of the different Regions of the Philippines.
To take pride that Philippine is a cauldron of Arts having different flavors and
forms contributed by each region. This module also encourages to reflect on the
importance of supporting agencies that promotes Philippine arts. Contents of this
material were referred to the official learning materials for Music and Arts but
simplified in relation to the Matrix of Most Essential Learning Competencies.
A. Most Essential Learning Competency:
Promotes Arts from the regions
After going through this module, you are expected to:
B. Specific Objectives
Cognitive
Identify various local agencies that promote and preserve Philippine arts in
different regions.
Understand the roles and function of local agencies that promote arts in the
different regions
Affective
Show support in various programs of different government and non-government
agencies.
Psychomotor
Stimulate interest in promoting Philippine arts in different regions through different
advocacies.
What I Know
Directions. Number the logos depending on how well you know
them. No 1 being the most familiar and 5 the least, then, answer
the process questions.
_____________ _____________ ______________
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______________
1. Which among the agencies you are familiar with?
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
2. What agency you would like to know more? Why?
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
3. In your own understanding, what do you think are the responsibilities of these
agencies in promoting our culture?
Lesson
1
Promotes Arts From The Regions
To promote Arts in the Philippine regions means to patronage and to provide
an environment and different platform for preservation, production circulation and
distribution of art.
What’s In
Direction: Create a word cloud with 12 words that are associated with
Contemporary Art forms. Write your answer inside the cloud.
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What’s New
https://kami.com.ph/104737-lolo-artist-ibinebenta-ang-kanyang-mga-naggagandahang-obra-sa-gilid-ng- daan.html
Activity 1: Picture analysis
Direction: Analyze the picture, then answer the following questions in a sheet
of paper.
1. Describe the scenario in the picture.
2. What do you feel upon looking at the picture?
3. How will you be able to help the man in the picture?
What is It
There are numerous agencies that help promote Philippine arts, history, and its
culture. Some of these agencies are the Cultural Center of the Philippines (CCP),
National Commission for Culture and Arts (NCCA), and National Historical
Commission of the Philippines (NHCP). Each agency has its own job that can help
in keeping Philippine arts and culture known to a lot of people not just here in the
Philippines. The agencies are all connected and share a common main purpose
which is to preserve and promote Philippine culture and arts and ensure a
nationwide participation in the part of Filipino citizens.
http://philippineartruthpanagsagan.blogspot.com/2017/11/arts-promotion-and-preservation.html
8
There are other support systems such as institutions, art organization,
media and alternative platforms that provide linkages to patronage.
Agency
Background
Function
The National
Commission for
Culture and the Arts
of the Philippines is
the official
government agency
for culture in the
Philippines.
It is the overall
policy making body,
coordinating, and
grants giving
agency for the
preservation,
development and
promotion of
Philippine arts and
culture; an
executing agency
for the policies it
formulates.
The National
Museum of the
Philippines is an
umbrella
government
organization that
oversees a number
of national
museums in the
Philippines
including
ethnographic,
anthropological,
archaeological and
visual arts
collections.
The regulatory and
enforcement agency
of the Government
of the Philippines in
restoring and
safeguarding of
important cultural
properties, sites,
and reservations
throughout the
Philippines.
The National
Historical
Commission of the
Philippines (Filipino:
Pambansang
Komisyong
Pangkasaysayan ng
Pilipinas,
abbreviated NHCP)
is a government
agency of the
Philippines.
Promotion of
Philippine history
and cultural
heritage through
research,
dissemination,
conservation, sites
management and
heraldry works."
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The National
Archives of the
Philippines (Filipino:
Pambansang
Sinupan ng Pilipinas
and abbreviated
NAP) is an agency of
the Republic of the
Philippines
mandated to collect,
store, preserve and
make available
archival records of
the Government and
other primary
sources pertaining
to the history and
development of the
country.
It is the primary
record management
agency, tasked to
formulate and
implement the
records schedule
and vital records
protection
programs for the
government.
The National Library
of the Philippines
(Filipino:
Pambansang
Aklatan ng Pilipinas
or Aklatang
Pambansa ng
Pilipinas,
abbreviated NLP) is
the official national
library of the
Philippines.
The library is
notable for being
the home of the
original copies of
the defining works
of José Rizal: Noli
Me Tangere, El
Filibusterismo and
Mi último adiós.
The Cultural Center
of the Philippines
(Filipino: Sentrong
Pangkultura ng
Pilipinas, or CCP) is
a government owned
and controlled
corporations
stablished to
preserve, develop
and promote arts
and culture in the
Philippines.
CCP provides
performance and
exhibition venues
for various local
and international.
Its artistic
programs include
the production of
performances,
festivals,
exhibitions,
cultural research,
outreach,
preservation, and
publication of
materials on
Philippine art and
culture.
10
The Komisyon sa
Wikang Filipino is
the official
regulating body of
the Filipino language
and the official
government
institution tasked
with developing,
preserving, and
promoting the
various local
Philippine
languages.
Its purpose was to
prepare for the
nationwide
teaching of the
Tagalog-based
national language
(Wikang Pambansa
na batay sa
Tagalog) by creating
a dictionary and a
grammar book with
a standardized
orthography. In the
School Year of
1940-41, the
teaching of the
national language
(Wikang
Pambansa), with its
new standardized
orthography, was
set by law in the
fourth year of all
high schools in
both public and
private schools
throughout the
country.
Background
Function
ART ASSOCIATION
OF THE
PHILIPPINES
A union of
Filipino visual
artists composed of
the most significant
practitioners of this
field, whose
significance is again
defined
within the artworld
parameters of fine
art.
“To advance, foster
and promote the
interests of those
who work in Fine
Arts,
including painters,
sculptors, and
graphic artists,
to protect and
secure the rights of
such artists in
their professional
activities, to
procure
appropriate
legislation upon
which policies as
shall secure united
action of all
members of the
said profession for
the common good.
ORGANIZATIONS/Institutions
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Philippine Art
Gallery (PAG) was
the first commercial
gallery in the
country.
Active from 1951 to
1969, it contributed
greatly to the
development of
modern art in the
Philippines during
the postwar period.
Artists associated
with PAG included
the 'Triumvirate of
Philippine Modern
Art', namely
Victorio Edades,
Galo Ocampo and
Carlos 'Botong'
Francisco, as well
as the Neo-Realist
group composed of
H.R. Ocampo,
Vicente Manansala,
Cesar Legaspi,
Romeo Tabuena,
Victor Oteyza,
Ramon Estella, and
other artists.
Today there are many organizations and art groups initiated by government,
community/municipality-based, privately supported, university oriented,
artist-run or interest based. Collectives and artist organizations are
composed of individuals who share similar interest and activities. You too
can help promote art through school activities and joining project and
campaigns in promoting Art.
12
What’s More
Activity 1. FINDING ARTSY! Help a friend where to find the things in her list.
Write your answer in a sheet of paper.
1. Copy of MI ULTIMO ADIOS
2. Spoliarium by Juan Luna
3. Facts about 'Triumvirate of
Philippine Modern Art'
4. A contemporary ballet show.
5. An organization where they
allow amateur artist as a member.
1.
2.
3.
4.
5.
Activity 2.
ART EXHIBIT : If you are to promote the Philippine arts through exhibit,
what art forms are you going to display? Give/Show examples of these
arts? Why you have chosen these art forms? You can collaborate with at
least 3 of your classmates in doing this.
Post it in any social media sites where you can promote the Philippine art
works.
For Offline learners, do it in bond paper and answer the same questions
above.
What I Have Learned
Direction: Fill in the blanks to complete the statement. Write your answer on a
sheet of paper.
I have learned that…
 the agency that formulates and execute policies regarding art and culture
is___________
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

promoting arts from the Philippine region is important
because_________________.
as a student I can do my share in promoting art by___________.
What I Can Do
“My advocacy”
On a sheet of paper, make your own advocacy to help promote
unknown art/ artist in your region.
I am _____________(name)__________. It
is my advocacy to help to promote unknown
artist in my city/region________
through______________(what help)
___________________________________________
___________________________________________
__. I will also introduce their work to
the________(possible organization/agency).
I am now encouraging you my fellow
________________to join me to make my
advocacy a more meaningful to the recipient
and help to promote our local arts here and
abroad.
______________
Signature
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Assessment
“Lo go loco’
Directions: I. Match the correct logo for the given agency. Write the letter on the
space provided.
B
A
_____1. NCCA
_____2. NMOP
C
_____3. CCP
_____4. AAP
_____5. NAP
D
E
II. Write one program of each agency that promotes arts from the regions.
A. NCCA
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
B. NMOP
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
C. CCP
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
D. AAP
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
E. NAP
__________________________________________________________________________________
__________________________________________________________________________________
__________________________________________________________________________________
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Additional Activities
Poster making
Direction:
In a clean sheet of paper, create a poster promoting art, (any form) in a chosen
region. Your output will be assessed using the rubric below.
Adapted fromhttps://www.scribd.com/document/433999491/Rubrics-poster-making-docx
16
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Answer Key
5. Art Association of
the Philippines
4. Cultural Center of
the Philippines
All answer
are
considered
correct
What I Know
3. Philippine Art
Gallery
2. National Museum
1. National Library
What's More
1.
2.
3.
4.
5.
D
B
A
E
C
Assessment
References
https://www.google.com/search?q=art+association+of+the+philippines+logo&tbm=i
sch&ved=2ahUKEwim14_QtrfpAhVG4pQKHVX9BaAQ2cCegQIABAA&oq=art+association+of&gs_lcp=CgNpbWcQARgAMgIIKTICCAAyBggAE
AgQHjIECAAQGDIECAAQGDIECAAQGDIECAAQGDIECAAQGDIECAAQGDIECAAQ
GDoECAAQQzoGCAAQBRAeOgQIABAeUMSZ9ApYwJz1CmDNrvUKaARwAHgAgAG
GA4gBgBuSAQgwLjE3LjAuMpgBAKABAaoBC2d3cy13aXotaW1nsAEI&sclient=img&
ei=B1y_Xua3KMbE0wTV-peACg&bih=608&biw=1366
file:///C:/Users/HP%20Pavilion%2014/Downloads/4969-13416-1-PB%20(1).pdf
https://www.facebook.com/groups/200996850006586/
https://kami.com.ph/104737-lolo-artist-ibinebenta-ang-kanyang-mganaggagandahang-obra-sa-gilid-ng-daan.html
http://philippineartruthpanagsagan.blogspot
https://mikaelarectocurie.wordpress.com/2017/10/22/arts-promotion-andpreservation/.com/2017/11/arts-promotion-and-preservation.html
http://www.siningfactory.com/home/the-national-commission-for-cultu
https://en.wikipedia.org/wiki/National_Historical_Commission_of_the_Philippinesr
e-and-the-arts https://en.wikipedia.org/wiki/National_Histor
https://en.wikipedia.org/wiki/National_Historical_Commission_of_the_Philippinesi
cal_Commission_of_the_Philippines
https://en.wikipedia.org/wiki/National_Historical_Commission_of_the_Philippines
file:///C:/Users/HP%20Pavilion%2014/Downloads/4969-13416-1-PB.pdf
https://www.slideshare.net/JohnLabrador3/american-period-to-post-warrepublic-cpar-1112
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Datuin, Etal.Contemporary Philippine Arts from the Region. Rex
Bookstore.2018.Quezon City.
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