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What is business agility?
Business agility is the ability to be constantly focused on customer value
whilst smoothly, rapidly and safely adapting to changes and anticipated
changes in the external environment.
What is value?
Value
sense
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Treacy and Wiersema state that
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organisations di erentiate themselves in
one of three ways:
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Operational excellence.
Product leadership.
Customer intimacy.
Di erentiators
These di erentiators help to answer the question, “Why choose us?”.
They are the basis of the organisation’s business model are are central
to rationalising the organisation’s concept of value. Knowing the answer
to the question, “Why choose us”, is key to understanding an
organisation and what it believes that its customers value. It is
therefore key to planning for business agility.
Understanding corporate strategy
A more complete understanding of the organisation involves the
elements shown below. Progressively re ning our understanding of the
organisation is the basis of our ‘Strategic Business Analysis’.
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Basis for Strategic Business Analysis
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What is strategic business analysis?
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An approach to business analysis with the following characteristics:
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Focused on value, business vision and strategic objectives
Interventions prioritised according to risk: Strategically critical
areas come rst
Encourages a balanced portfolio: Capability expansion + Capability
perfection
Supports business agility
Realised by a Business Analysis Centre of Excellence
Business analysis Centre of Excellence
The business analysis centre of excellence is the nerve centre of
strategic business analysis.
Its objectives are to ensure that the business analysis function has the
capabilities, management practices, relationships, tools and techniques
to help the organisation achieve greater business agility.
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Three Plus One
Three areas directly related to business analysis capabilities and
business agility are business processes, business data and business
rules.
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