Course Instructor: Prof. Ranjan Das

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ALIGNING STRATEGY IMPLEMENTATION & CAREER
Course Instructor: Prof. Ranjan Das
1. Course Objectives
•
Help students develop an appreciation of certain specific types of strategy – such as consolidation,
turnaround, growth and internationalization - that are periodically pursued by an organization as its
business context changes
•
Help students understand the critical challenges faced in implementing strategies mentioned above
and why managing the underlying strategic changes are key to success
•
Assist students in understanding how one’s power, influence and persuasion skills are essential for
successful implementation of any new strategic direction including management of strategic
changes that are integral to the same
•
Make the students understand how legitimate use of power and ethical approach to using influence
and persuasion have high possibility to deliver favourable outcomes in the medium to long term
•
Offer students practical insights on use of power, influence and persuasion and why the same are
needed for boosting their managerial career
2. Evaluation Components
• Group exercise in the class: 30%
• Presentations of concepts and practices: 20%
• Project: 20%
• End term examinations: 30%
3. Session wise contents
Session
Number
1
Reading materials and cases
• Corporate and Competitive strategy – Revisited
• Aligning Strategy Implementation and Building Managerial Career: Key Linkages
MODULE I: Specific Types of Strategic Choices and Associated Implementation Challenges
Consolidation Strategy –I
2
• Read: Consolidation of highly fragmented service industry 9-802-192
• Read : The Consolidation Curve F0212B
3
Consolidation Strategy –II
• CASE: BP and the Consolidation of the Oil Industry--1998-2002 : 702-012
4
Turnaround strategy –I
• Read: The Turnaround Challenge ISBN-13: 978-1-4221-5352-9 5351BC
5
Turnaround strategy –II
• Read: Strategic Transformation as the essential last step of the process of
business turnaround BH 270
• Case: At Ford, Turnaround is Job 1 KEL663-PDF
6
7
8
9
10
11
12
13
14
15
16
17
18
19
Growth Strategies – I
• Read: Market Busting strategies
• CASE: Shimla Dairy 9B05M017
Growth Strategies – II
• Read: Growth Is the Dynamic Confluence of Strategy, Entrepreneurship, and
Values, UV6382-PDF-ENG
• Case: Apple in 2010 710-467
Growth Strategies – IV [Internationalization Strategy]
• Read: Introduction to Global Strategy 9-706-448
• Read: Corporate and global scope 9-707-496
• Case: HTC in 2009 709-466
Methods for Strategy Development
• Case: Havells India: Acquisition decision 9B09M089
MODULE II: Use of Power, Influence and Persuasion by Managers to Ensure
Successful Strategy Implementation
Understanding Business Organizations as Socio –Political context
• Read: Power and Politics in Organizational Life 70313-PDF
Power – 1
• Read: Necessity of Power: You Can't Manage Without It 5443BC-PDF
• Case: Katharine Graham: Adapting one’s influence style in different social and
career networks [801276-PDF-ENG]
Power -2
• Read: Power and Politics in Organizational Life 70313-PDF
• Case: Roller Coaster Ride: The Resignation of a Star 9-405-031
Influence – 1
• Read: Influence: Your mechanism for using power 5467BC-PDF
• Case: Who's in Charge?: The Jim Davis Case #BAB086
Influence – 2
• Read: Influence: Your mechanism for using power 5467BC-PDF
• Case: Who's in Charge?: The Jim Davis Case #BAB086
Influence -3
• Read: What It Really Means to Manage: Exercising Power and Influence 400041PDF
• Read: Building Coalitions 497055-PDF
• Case: Heidi Roizen 800228-PDF-ENG
• Case: Amelia Rogers at Tassani Communications (A) 9-492-034
Influence – 4
• Read: How Experts Gain Influence R1307E-PDF
• Case: Vivienne Cox at BP Alternative Energy (A) INS354-PDF
Persuasion -1
• Read: Take a Strategic Approach to Persuasion U0807A-PDF
• Case: Johannes Linden: Managing the Global Executive Committee 913509-PDF
Persuasion -2
• Read: Principles of Effective Persuasion 497059-PDF
• Case: Ferguson's Formula R1310G-PDF
Leadership, Power And Influence and Implications for building Executive Career - 1
20
• Read: The Focused Leader R1312B-PDF
• Case: Leadership Development at Goldman Sachs 406002-PDF
Leadership, Power And Influence and Implications for building Executive Career - 2
• Read: Managing Your Career 494082-PDF
• Case: Lehmann bros – A & B 906034-PDF and 906035-PDF
• Case: Margaret Thatcher 497018-PDF
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