Marketing and Recruiting Tools
At the beginning of the 2013-2014 school year, Traverse City SEVENTHDAY ADVENTIST Elementary School in Traverse City, Michigan had to have
special permission to open their doors with only 4 students. With so many
private and public schools in the Grand Traverse area, it became increasingly
clear that we desperately needed more exposure to the community. We also
realized that we needed to develop an information packet that we could
provide to prospective parents that would explain pertinent aspects of our
school program. Out of these realizations came the following documents:
Welcome Letter to Prospective Parents/Students
School Brochure
Business Card
Explanation about the School
Contact Information for the Principal, Teachers, Pastor, School Board
Positions, and the Conference Office
Fees and Tuition Information
Explanation about the Curriculum
Testing and Test Scores Information
Tentative School Calendar
We are very blessed to have several photographers in our district. One of
them came and spent several hours at the school taking pictures of the
staff and students. Then she designed the school brochure off of
information we provided for her. This particular part of the process was a
bit pricy, but definitely worth it.
Vista Print is an inexpensive way to get business cards. They also print
postcards and yard signs. The main goal of this process is exposure (after
you develop a marketable program).
The folders weren’t expensive and we used color copy paper for the
information pages. The welcome letter was printed on parchment paper to
make it look a little more professional. The final thing that we did was to
stagger the information pages. That way the titles are all visible on each
page and the information is easy to access.
To stagger the pages, simply print everything at the top of the page. Then
cut off the bottom of the page so it is slightly shorter than the page behind
it. (Just make sure the title of each page is visible.)
We just began distributing these information packets to interested parents
at the end of the 2013-2014 school year. We will also be using these with
our visitations over the summer.
Dear Prospective Students and Parents:
Thank you for your interest in Traverse City Seventh-day Adventist Elementary School, a
Kindergarten through eighth grade R.E.A.C.H. (Reaching to Educate All Children for Heaven)
Inclusion school. We are committed to providing a well-rounded, biblically-centered
curriculum for all children who desire a Christian education, teaching them to glorify God
and benefit mankind. Our caring and committed teachers strive to uphold the highest levels
of professional and personal standards.
Our focus is on four pillars of excellence:
 Character Building: proactive decision making based on a framework of integrity,
love for God, and service to community.
 Academic Competence: excellence in scholastic achievement demonstrated by
the ability to think clearly, logically, and independently.
 Creativity: a unique and valued expression of self within the larger context of
humanity.
 Healthy Lifestyle Choices: a balanced lifestyle including the 8 keys to healthy
living – Nutrition, Exercise, Water Intake, Sunshine, Moderation in all things,
Fresh air, Rest, Trust in God.
Our small class sizes encourage attention to the individual needs of each student. In
addition to the standard academic curriculum, the following enrichment courses are
offered: music, fine arts, visual arts, performing arts, modern languages, and public
speaking. Each classroom has access to the Internet, and students use technology for
enrichment, research, and projects.
This year, we have implemented several changes to the school-wide program. Please read
the accompanying material carefully as information in the handbook is being updated. If you
would like to tour the school or receive further information, please call ***-***-****. We
will be happy to meet with you and answer any questions you may have.
May God richly bless you.
Sincerely,
JanElla Schnepp
Principal
CONTACTS
TC SEVENTH-DAY ADVENTIST Elementary School
231-947-4640
http://traverse22.adventistschoolconnect.org/
JanElla Schnepp, Principal
***-***-**** (School)
***-***-**** (Cell)
teacher@gmail.com
John Doe, Education Board Chairperson
***-***-**** (Home)
***-***-**** (Cell)
johndoe@gmail.com
Joe Smith, Education Board Vice Chairperson
***-***-**** (Home)
***-***-**** (Cell)
joesmith@yahoo.com
Jane Black, Education Board Treasurer
***-***-**** (Home)
***-***-**** (Cell)
janeblack@aol.com
Wes Peppers, Church Pastor
***-***-**** (Home)
***-***-**** (Cell)
pastor@gmail.com
Michigan Conference Education Dpt.
***-***-****
FEES AND TUITION
Registration Fees (a one-time annual fee)
$170
Tuition*:
K – 8th Grade – Constituency Tuition
2 Students
3 Students
4 Students
$185/month
$340/month
$495/month
$640/month
K – 8th Grade – Non-Constituency Tuition
2 Students
3 Students
4 Students
$230/month
$430/month
$630/month
$820/month
Tuition is billed on a monthly basis over a period of 10 months.
Multiple student discounts exist for families who enroll more than one
child in school.
It is understood that parents will support fund-raisers either through
purchases or sales. Also, extra fees will occur for field trips, fundraisers, and other activities.
*Inquire about additional financial assistance.
CURRICULUM
Traverse City Seventh-day Adventist Elementary School uses a Biblebased curriculum developed by the North American Division of Seventh-day
Adventists that teaches that God is actively involved in our lives and longs to
have a personal relationship with each one of us. While standards are set by
the education system on the national level, we do not use the Common Core,
and in many cases Seventh-day Adventist standards exceed the public school
standards by at least a grade level.
Adventist education addresses the whole child and is geared toward
connecting instruction with real-life experiences. God is presented in all
subjects. Lessons are interconnected to help students see the connected
nature of life and faith.
Special attention is given to developing skills and ability in music, art
and industry, completing a full education of the child. Students are taught
an understanding of concepts connected to fine arts and encouraged to
develop an appreciation for art and music.
Students are encouraged to develop a close, personal relationship with
God. Prayer and Bible study are an integral part of our daily experience at
Traverse City Seventh-day Adventist Elementary school. While we strive
for academic excellence, our utmost concern is the connection that our
students have with Jesus.
TESTING AND TEST SCORES
Prior to acceptance to Traverse City Seventh-day Adventist
Elementary School, students are tested for placement. The purpose of
placement testing is to provide your children the best possible education. To
do that, we need to know what their ability and skill set is. This will help the
teacher to better meet the needs of each child.
Each fall our students take the Iowa Test of Basic Skills. Studies
show that students who attend Adventist schools outperform the national
average in all subjects. The Iowa Test of Basic Skills tests Reading,
Written Expression, Vocabulary, Mathematics and Computation, Social
Studies and Science. Locally, students at Traverse City Seventh-day
Adventist Elementary School are testing on average at least half a grade
level above their current grade placement.
The complete information packet
The inside of the school brochure
The outside of the brochure
Inside left of the school brochure – notice that the “areas of study” section
is very basic. We are a school that is currently struggling to exist. Once we
grow and develop different programs, this section will change to reflect our
areas of specialty. (i.e.: Lego robotics, horticulture, music, etc.)
Inside back – these were published before I knew that the NAD requests
using Adventist instead of SDA. Next publication will reflect this request.
Inside right – Notice the “Groundbreaking Study.” This is actually
CognitiveGenesis information taken directly from their webpage.
Outside right flap of brochure
Outside front cover
Location
GNOCA is easily accessed from
West Esplanade Avenue
Transportation is available from the Marrer.
The pick-up and drop-off location is 3104
Mary Drive in Marrero.
Call (504) 220-1556 for further information
about West Bank transportation.
“A wise man will hear and increase
learning, and a man of understanding
will attain counsel. The fear of the Lord
is the beginning of wisdom.”
Proverbs 1:5, 7
Not only do students score a halfgrade-level higher in all subjects, but
the more years they attend an
Adventist school, the more their
average achievement jumps – up to the
73rd percentile.
5220 Irving Street, Metairie, LA 70006
Fees and Tuition
Registration Fees (a one-time annual fee)
$600.00 (Grades 5 – 8)
$550.00 (Grades K-4)
$-100.00 (if paid before July 15)
Yearly Tuition
$4,200.00
(May be paid in 10 equal installments, or
annually at a 10% discount, or semi-annually
at a 5% discounted rate.)
Contact Information
Administration
5220 Irving St.
Metairie, LA 70006
Telephone: (504)302-7940
E-mail: gr8ernoca@gmail.com
Website: www.gnoca.org
Para Espaňol, llame al (504)220-1556
`1
GREATER NEW ORLEANS
CHRISTIAN ACADEMY
Kindergarten to 8th Grade
Educating the
Mind, Body,
and Spirit
Testing
Our Mission and Commitment
Each fall all GNOCA students in grades
3 – 8 take the Iowa Test of Basic Skills.
Over the past four years, students
routinely show one to two grade
levels of improvement from the
previous year’s scores. 75% of all 7th
and 8th graders are testing at a
beginning college level.
Teaching children to serve God, help others,
and be strong Christian leaders through
quality Christian education.
Curriculum
Areas of study include:
Bible
Math
Language Arts
Science
Social Studies
Art
Music
Students are also tested on sightreading and comprehension three
times a year. More than 75% of all
students scored at least one grade
above their grade level.
Our curriculum is governed by the largest
Protestant school system in the world and
has been proven effective by many years
of educational experience.
GNOCA offers small class sizes, low
student-teacher ratio, and a
community of learners who respect
everyone’s right to learn.
CognitiveGenesis is a groundbreaking
study that indicates that students in U.S.
Adventist schools perform a half-grade
level better than the national average.
And the longer they attend, the greater
their academic success.
Check out more information at:
www.CognitiveGenesis.org