Section A: Reading
Reading Non-Fiction and Media Texts
2 Thinking about presentation
Student Book Page 19
Activity
3
Complete the following chart by working out what effect the different
presentational devices have on the reader. Some of them have been
done for you. It may help to work with a partner.
Presentational device
Effect on the reader
heading
It attracts attention – the word ‘new’ makes it
sound different
sub-headings
logo
photographs
Show the different types of animals – make the
reader want to see them – particularly the
parents and babies
map
use of colour
range of fonts
timetable
bold print
slogan
Gives variety – makes it look more interesting –
helps to separate out the different bits of
information