Digital Marketing Consultant

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Gannett Digital Marketing Services (GDMS)
Digital Marketing Consultant – Inside Sales
Company Overview
Gannett, the largest newspaper publisher in the U.S., is constantly evolving with digital
marketing solutions by helping brands and businesses reach millions of customers daily. The
average consumer sees 5,000 advertisements each day. For businesses and brands to grow, it
takes a strategic and adaptable marketing plan that reaches consumers through multiple
channels.
Gannett has created a powerful suite of solutions for businesses and brands of all sizes to drive
growth, retention and customer acquisition. Online brands such as BLiNQ Media, PointRoll,
ShopLocal, DealChicken, GannettLocal, and the KeyRing have allowed Gannett Digital Marketing
Services the ability to leverage an integrated marketing opportunity for businesses across the
country. Each partnership works seamlessly together, providing a marketing mix that
incorporates social media advertising, digital circulars, mobile marketing, daily deal coupons,
SEO, SEM PPC, reputation management and digital word-of-mouth campaigns to help
businesses stand out in today’s crowded market place.
Combining Gannett’s success for over 100 years as a media and marketing company, and its
revolutionary online partnerships, businesses and brands now have the opportunity to utilize
the power of one with Gannett Digital Marketing Services (GDMS).
Our Inside Sales Digital Marketing Services team is growing exponentially.
Come join a winning team and be part of a fun culture that offers a work life balance,
monthly social events, and growth opportunities. If you have a passion for Digital Marketing
Sales and are driven to succeed, we would like to meet you.
Gannett Digital Marketing Services (GDMS), a division of Gannett, a media and marketing
solutions company, is seeking talented Inside Sales Consultants to expand our sales force and
sell the company’s “Digital Marketing Solutions Suite” into the SMB market. This suite includes
SEM PPC, SEO, Daily Deals, E-mail Marketing, Maps, Reputation Management, Mobile
Marketing, Social Media, and Web Development solutions.
Job Description
We are growing exponentially. For this role, we are seeking passionate, outgoing individuals to
own a territory and drive the sale of Gannett’s Digital Marketing Solutions to the SMB market
space. Our digital marketing solutions help SMB’s drive better overall sales and marketing
intelligence/insight into their businesses, acquire new customers, retain existing customer
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partnerships, expand their revenues with existing customers, drive new revenue streams
through better execution of their marketing & lead generation campaigns and programs and
take marketing operational costs out of their business, thus, driving better marketing ROI.
The right person for this role will have what it takes to drive new business and work with
existing customers to exceed revenue targets while maintaining high levels of customer
satisfaction. If you are passionate about selling digital marketing solutions, we would like to
speak with you.
Experience:
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Digital Marketing / Online Marketing / Internet Marketing sales experience (i.e. paid
search, SEO, social, email, mobile, and/or daily deal experience)
Salesforce.com experience (preferred) or similar CRM software
Consistent performer and self-starter with the ability to work independently and learn
quickly in a fast-paced environment
Responsibilities
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Create and execute a sales plan to drive sales efforts & revenue results in an assigned
market territory
Meet and exceed revenue goals and targets on a monthly, quarterly and annual basis
Effectively execute marketing campaigns
Drive lasting account relationships
Maximize cross selling and up-selling opportunities
Work with GDMS Senior Management & other Digital Sales Consultants to maintain a
robust pipeline of new opportunities in Salesforce.com.
Manage the sales cycle, from initial qualification of a prospect thru the execution of
contracts.
Input into how GDMS can offer the best solutions that improve the efficiency and
effectiveness of SMB digital marketing programs
Deliver compelling presentations and product demonstrations that highlight GDMS‘s
competitive advantages and superior marketing ROI for prospects/clients
Develop needs-based solution proposals
Effectively articulate the features, competitive advantages, and applications of GDMS’s
solutions and competitive positioning
Stay abreast of industry news, competition and consumer trends – thus, being a SMB
digital marketing expert
Requirements
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Exceptional communication skills with the ability to clearly articulate compelling value
propositions for Gannett’s Digital Marketing Solutions
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Knowledge of new/emerging digital advertising technologies and techniques
Strong client related presentation and communication skills
Energy, excitement and a contagious positive ‘can do’ attitude
Bachelor’s Degree or equivalent experience
Benefits
Gannett offers a comprehensive benefit package which includes a competitive salary and bonus
potential, as well as the following:
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401(k) Savings Plan
Competitive compensation structure
Comprehensive health, dental, and vision insurance
Sales incentives
Employee Referral Program
Employee Mortgage Program
Flexible spending accounts
Paid Time Off (PTO)
No cost basic life insurance
Employee Assistance Program (EAP)
Employee discount programs
**Gannett is an equal opportunity employer and a drug free workplace**
Contact: Rebecca.Collins@gannett.com
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