PGA TOUR Intern
JOB DESCRIPTION: PGA TOUR Intern at the Charles Schwab Cup Championship
Start and End Dates of Internship: June 2016 – August 2016 (potential need for prior to June 1)
Reports To: Gerald Goodman
Responsibilities of Position: See attached
Media relations, communications, marketing and advertising strategies for a variety of exhibits,
events and focus area projects. Working in a team environment, effectively communicating with
target audiences to achieve preset goals for the assigned projects.
Expectations:
The PGATOUR operates in a strong team environment. It is essential to work closely with the
other team members within the organization to ensure our public image is strong. Expectations
include attending regular department meetings, maintaining constant communication regarding
the status of your projects and getting along with others.
As an intern, you will have the opportunity to participate in the following:
Administrative: Support organization initiatives by tracking and reporting media coverage,
maintaining media lists, following up with media pitches and other duties as assigned.
Media Relations: Write media materials including news releases and calendar announcements for
distribution to local and national media. Pitch stories to key media and secure placement in
publications that reach targeted audiences.
Marketing: Assist in the development of collateral materials including visitor flyers, brochures,
member invitations, event programs and other promotional materials for the projects assigned.
Planning: Work with various departments to assist with the development of integrated media
strategies, budgets, communications messages, marketing programs and advertising campaigns
to reach preset goals for the exhibits, events and focus areas.
Compensation: Unpaid, but student may earn elective credit.
Application Deadline Date: June 1, 2016
Please forward resumes and cover letters to: Gerald Goodman
geraldgoodman@pgatourhq.com 480-237-2298