Use the Force… to predict the market
share of the following supermarkets
(they have 95% in total)
UK Supermarket Market Share
(click Death Star to reveal)
Use the Force… to predict which
3 have lost market share
Who will win the war?
Use the links on the next slide to find
information on victories, losses (and
alliances with dark lords)
Apply the Business terminology
below to the different supermarkets
Diversification
Merger
USP
Technology
Ansoff’s
Matrix
Share price
Retrenchment
Customer
Service
Change in
habits
Profit Margins
Staff pay
Investment