LAB WEBSITE CONTENT WORKSHEET
LAB WEBSITE WORKSHEET
INSTRUCTIONS ON HOW TO USE THIS DOCUMENT ................................................................................. 2
WEBSITE CONTENT ..................................................................................................................................... 2
HOME............................................................................................................................................................. 3
RESEARCH/PROJECTS ................................................................................................................................. 3
PUBLICATIONS ............................................................................................................................................. 4
NEWS ............................................................................................................................................................. 4
IMAGE GALLERY/PHOTOS .......................................................................................................................... 4
EVENTS/MEETINGS ..................................................................................................................................... 4
LAB MEMBERS/PEOPLE .............................................................................................................................. 3
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LAB WEBSITE CONTENT WORKSHEET
INSTRUCTIONS ON HOW TO USE THIS DOCUMENT
The Table of Contents in this document represents the navigation of your new website. Main
topics correspond to the horizontal navigation on your new site, and sub-topics correspond to
left-hand navigation under each one of those main topics.
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New: If you are putting new content into this document, make sure to keep it short and
scannable, so that it’s appropriate for a web audience.
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Old with updates: If you are copying and pasting in content from your old website, make
sure to read it and update it. Also, include the url (like
http://www.medicine.yale.edu/index.html) so we can go look at the page if we need to.
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Old with no updates: If you want us to pull the content from your old website and you have
no updates to it, just include the url of the old page and we’ll go get the content from there.
When you have added some content, go back to the table of contents and right-click on it. It will
ask if you want to update just the page number or the entire table. Updating the entire table will
add in any new navigation you’ve put into your content.
Some web-writing tips:
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Website users visit your site with a question already in mind that they seek to answer.
A scannable document gets the point across as quickly as possible. Information is clearly
organized, labeled, and presented in small, easily-digestible chunks.
Keep sentences simple and to the point. Be concise.
Remove adjectives unless they are load-bearing. People will not read catchy slogans or
boastful language.
Use headers to break up your text. The header should tell you the topic of the next few
paragraphs.
No paragraphs longer than three sentences; each paragraph should make only one point.
If it’s a list, make it bulleted or numbered.
Make sure the reader knows what to do next. Do they call someone? Click on a link? Send an
email?
Keep the whole page to 250 words if you can.
WEBSITE CONTENT
General Information:
Name of Lab:
Address:
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LAB WEBSITE CONTENT WORKSHEET
Phone Number:
Email Address:
URL:
http://medicine.yale.edu/lab/NAME
Most YSM web sites have the broad categories of content listed below. Your organization may
need some or all of these groupings. In addition, you may also want to create some new
category unique to your organization. The order indicated below is merely a suggestion. You
may choose to arrange it however you wish. Simply keep in mind that the amount of available
space in the horizontal navigation is not unlimited.
Home
[For the home page, you do not usually need to develop a great deal of new content, because it is
usually a “table of contents” that leads people into the rest of your site. However, your basic
introductory paragraph should be no longer than 200 words. Highlight Mission, Introduction,
Leadership, News & Events, jump to the “About” section]
Research/Projects
[Content regarding the kind of research and work you’re doing]
Lab Members/People
[Please provide a list of all current and previous lab members you’d like to mention. For faculty
and post-doctoral fellows, we will use the Faculty Profile system. You may request a specific
layout. More information is available here:
http://web.yale.edu/support/templates/external/applications/facultyprofiles/layout_views/
We also highly encourage all members to fill-out/update their profiles. More information is
here: http://web.yale.edu/support/applications/profile/
For graduate students/undergraduates and non-Yale collaborators, we will use a manual
profile. A separate form will be used to collect their information. Use this worksheet to provide
their information.
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LAB WEBSITE CONTENT WORKSHEET
Publications
[Publications can be imported directly using a PubMed feed. Please specify the best search
query we should use to get your publications using this system. More information is available
here: http://web.yale.edu/help/instructions/interactive/pubmed/index.aspx]
News
[Any references to your lab in the News can be added using the News System. Please provide
links and any summary information you’d for us to use to build your initial page. More about
the system is here: http://medicine.yale.edu/web/applications/news/index.aspx ]
Events/Meetings
[If you/your lab members are attending meetings, presenting papers, etc. post them here. In
addition, if you’re frequently attending meetings or if you’d like to post meetings for your lab,
consider using the Calendar feature:
http://medicine.yale.edu/web/applications/calendar/index.aspx]
Image Gallery/Photos
[If you have photos regarding lab activities and/or photos and imagery regarding the work you
do, please upload original files to basecamp and indicate what photos should be grouped
together and what captions you’d like to use.
It is extremely important that you submit images that meet the following critiera:
 High quality, well lit
 High resolution – this usually means at least 1MB in size
 Do not contain any imagery of animals
More information about the standards and requirements is available here:
http://web.yale.edu/policies/imageguide.aspx]
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