Crafton Hills College
Environmental Scan
When tables and charts refer to CHC Service Area – this is in regards to the zip codes within 28 mile radius
of CHC
When tables and charts refer to Top Feeder Cities – this is in regards to the 9 surrounding cities that supply
CHC with student headcounts greater than 100 as of Fall 2004.
Table of Contents:
CHC Top Feeder Cities by population, households, and CHC headcount
Population Characteristics (Age & Race)
Population Household Income
Type of Transportation to Work and Distance
Population and Household Growth (2005 – 2010)
Top 5 Social Profiles of Redlands (Top Feeder City)
Top 5 Social Profiles of Yucaipa
Top 5 Social Profiles of Highland
Top 5 Social Profiles of San Bernardino
Top 5 Social Profiles of Mentone
Top 5 Social Profiles of Beaumont
Top 5 Social Profiles of Loma Linda
Top 5 Social Profiles of Banning
Top 5 Social Profiles of Calimesa
Top 10 Social Profiles of Top Feeder Cities
Top 10 Industries in CHC Service Area
Top 10 Industries in Top Feeder Cities
Top 10 Businesses of
Job and Establishment Forecast for San Bernardino and Riverside Counties (2005 – 2010)
Selected Occupations Forecast for Occupations Requiring Equal to an AA Degree
Number of all Community College Students and their Community College Choice
Educational Establishments of Top Feeder Cities
Curricula Demand Based on Occupations Demand (2005 – 2010)
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
18
19
20
22
24
29
30
32
Crafton Hills College
Top Feeder Cities
Fall 2004
Zip
Code
City
Redlands TOTAL
73,666
27,265
1,310
92399
Yucaipa
48,856
17,597
1,128
92346
Highland
50,554
15,871
492
206,860
60,892
384
San Bernardino TOTAL
Population
Households
CHC
Headcount
92359
Mentone
7,966
2,719
195
92223
Beaumont
23,642
8,482
187
92354
Loma Linda
18,651
7,117
174
92220
Banning
31,822
11,813
136
92320
Calimesa
7,944
3,352
119
469,961
155,108
4,125
Totals
* Sorted by CHC Headcount
** Top 9 feeder cities make up 88% CHC headcount.
Exhibit B-7
Population Characteristics – 2005
Surrounding Cities with more than 100 CHC Students
Base Comparative Data
City
Population
Banning
31,822
Beaumont
23,642
Calimesa
7,944
Highland
50,554
Loma Linda
18,651
Mentone
7,966
Redlands
32,396
Redlands
41,270
Redlands TOTAL
73,666
San Bernardino
57,151
San Bernardino
26,154
San Bernardino
59,623
San Bernardino
15,026
San Bernardino
48,906
San Bnd TOTAL
206,860
Yucaipa
48,856
Households
11,813
8,482
3,352
15,871
7,117
2,719
13,807
13,458
27,265
17,837
7,959
17,820
4,178
13,098
60,892
17,597
CHC
Head
count
136
187
119
492
174
195
541
769
1,310
147
46
97
55
39
384
1,128
Totals
469,961
Percent of Top Feeder Cities
155,108
4,125
976,971
48%
298,405
52%
4,702
88%
1,909,875
1,843,493
579,377
597,519
Zip
Code
92220
92223
92320
92346
92354
92359
92373
92374
92404
92405
92407
92408
92410
92399
Totals for CHC Service Are
Percent of CHC Service Ar
San Bernardino County
Riverside County
Source: Claritas, Inc.
Race
Selected Age Groups
16+
24,981
17,945
6,637
37,391
14,826
5,987
26,673
31,585
58,258
40,350
18,046
43,413
10,826
32,307
144,942
37,683
65+
7,756
3,384
2,097
4,370
2,792
730
5,096
3,811
8,907
5,654
1,859
3,574
906
3,121
15,114
7,274
85+
833
505
333
428
672
126
1,021
508
1,529
832
306
302
102
338
1,880
1,368
348,650
74%
52,424
11%
7,674
2%
1,398,194
1,382,270
161,560
217,450
19,137
29,169
Average
Age
41.10
36.60
45.00
34.10
38.00
34.50
40.40
34.10
37.25
32.40
30.70
31.20
30.50
29.00
30.76
38.00
Median
Age
38.8
34.2
45.3
33.2
34.8
32.6
39.6
31.4
35.5
29.3
28.2
28.9
28.7
26.0
28.2
36.9
35.40
33
35
30.9
32.8
Households
Native HI/
Oth Pac
Isle Alone
55
31
9
175
34
20
58
137
195 0
229
112
308
87
157
893 0
76
Some
Other
2+
Race
Races
5,262
1,481
4,536
1,014
488
262
8,805
2,851
1,637
1,265
1,100
330
1,363
1,263
7,195
2,367
8,558 0
3,630
14,262
3,491
8,887
1,446
13,727
3,603
4,304
864
20,580
2,614
61,760 0 12,018
4,417
1,884
White
19,677
16,682
6,991
28,763
9,574
5,834
26,196
26,808
53,004
27,024
11,341
31,538
5,339
16,532
91,774
40,892
Black/
Af.Amer
2,469
534
60
6,108
1,241
355
1,054
2,348
3,402
9,872
3,638
7,506
1,977
6,552
29,545
451
Am.Ind
& Ak
Native
1,237
449
43
643
118
98
295
424
719
952
418
812
225
794
3,201
541
Asian
1,641
396
91
3,209
4,782
229
2,167
1,991
4,158
1,321
312
2,129
2,230
1,677
7,669
595
273,191
58%
44,165
9%
7,049
1%
22,770
5%
1,488
0.32%
96,563
21%
24,735
5%
516,265
103,315
12,708
42,697
3,074
246,132
52,780
1,063,772
1,159,945
175,710
114,174
22,930
21,090
22,930
21,090
22,930
21,090
445,355
381,468
103,911
87,118
Hispanic
Latino
HH's
2,618
2,067
319
4,225
1,144
555
1,540
3,838
5,378
6,290
3,725
5,615
1,778
7,556
24,964
2,548
43,818
28%
195,982
170,833
Exhibit B-10
Household Income – 2005
Surrounding Cities with more than 100 CHC Students
Base Comparative Data
Zip
Code
92220
92223
92320
92346
92354
92359
92373
92374
92404
92405
92407
92408
92410
92399
City
Population
Banning
31,822
Beaumont
23,642
Calimesa
7,944
Highland
50,554
Loma Linda
18,651
Mentone
7,966
Redlands
32,396
Redlands
41,270
Redlands TOTAL
73,666
San Bernardino
57,151
San Bernardino
26,154
San Bernardino
59,623
San Bernardino
15,026
San Bernardino
48,906
San Bernardino TOTAL 206,860
Yucaipa city
48,856
Households w/Income $15,000 - $99,999
House
holds
11,813
8,482
3,352
15,871
7,117
2,719
13,807
13,458
27,265
17,837
7,959
17,820
4,178
13,098
60,892
17,597
Stud
Head
count
136
187
119
492
174
195
541
769
1,310
147
46
97
55
39
384
1,128
HH w/Income $100,000 - $499,999
Income
$15,000 - $25,000 - $35,000 - $50,000 - $75,000 - $100,000 - $150,000 $34,999 $49,999
$74,999
$99,999 $149,999
$249,999
<$15,000 $24,999
1,969
1,942
1,661
1,928
2,158
1,050
782
256
1,428
1,265
1,229
1,320
1,452
871
692
147
402
549
517
531
679
361
192
72
2,005
1,528
1,456
2,619
3,103
2,181
2,016
731
1,205
978
811
1,187
1,263
696
617
272
368
309
310
481
505
353
279
88
1,458
1,276
1,490
2,288
2,481
1,486
1,753
1,134
1,574
1,424
1,416
2,280
2,689
1,800
1,641
529
3,032
2,700
2,906
4,568
5,170
3,286
3,394
1,663
4,324
2,740
2,477
2,767
2,912
1,296
971
256
1,850
1,376
1,140
1,284
1,233
571
389
91
2,548
1,960
2,144
3,159
3,687
2,168
1,562
420
1,377
672
590
597
535
239
127
28
3,874
2,515
2,020
2,020
1,499
667
371
78
13,973
9,263
8,371
9,827
9,866
4,941
3,420
873
2,520
2,150
2,130
2,671
3,078
1,978
2,133
712
$250,000 $499,999
58
54
27
175
54
17
338
84
422
79
21
118
11
45
274
183
1/2
Mil +
9
24
22
57
34
9
103
21
124
15
4
54
2
9
84
42
Totals
Percent of Top Feeder Cities
469,961
155,108
4,125
26,902
17%
20,684
13%
19,391
13%
25,132
16%
27,274
18%
15,717
10%
13,525
9%
4,814
3%
1,264
1%
405
0%
Totals for CHC Service Area
Percent of CHC Service Area
976,971
48%
298,405
52%
4,702
88%
43,092
14%
36,363
12%
35,677
12%
48,736
16%
57,531
19%
34,758
12%
29,680
10%
9,831
3%
2,123
1%
614
0%
1,909,875
1,843,493
579,377
597,519
79,172
76,842
67,203
70,233
66,593
68,016
93,626
93,767
114,820
115,699
69,565
72,650
61,508
67,714
21,313
23,696
4,336
6,468
1,241
2,434
San Bernardino County
Riverside County
Source: Claritas, Inc
Median
HH Income
$37,605
$38,628
$40,879
$52,642
$42,134
$46,608
$53,948
$50,330
$32,486
$31,608
$45,721
$25,685
$25,794
$46,222
Average
HH
Income
$49,214
$51,770
$55,103
$66,853
$57,469
$59,823
$77,937
$62,899
$70,418
$43,424
$41,457
$57,017
$34,907
$34,837
$42,328
$61,930
$53,903
$47,291
$48,384
$60,274
$63,592
Exhibit D-6
Type of Transportation to Work & Distance – by Zip Code – 2005
Surrounding Cities with more than 100 CHC Students
Type of Trasportation to Work
Base Comparative Data
Zip
Code
92220
92223
92320
92346
92354
92359
92374
92373
92404
92407
92410
92405
92408
92399
City
Population Households
Banning
31,822
11,813
Beaumont
23,642
8,482
Calimesa
7,944
3,352
Highland
50,554
15,871
Loma Linda
18,651
7,117
Mentone
7,966
2,719
Redlands
41,270
13,458
Redlands
32,396
13,807
Redlands Total
73,666
27,265
San Bernardino
59,623
17,837
San Bernardino
57,151
17,820
San Bernardino
48,906
13,098
San Bernardino
26,154
7,959
San Bernardino
15,026
4,178
San Bernd Total
206,860
60,892
Yucaipa
48,856
17,597
Totals
469,961
Percent of Top Feeder Cities
155,108
San Bernardino County
Riverside County
579,377
597,519
CHC
Headc
ount
136
187
119
492
174
195
769
541
1,310
147
97
39
46
55
384
1,128
4,125
Carpool
1,808
1,557
342
3,177
1,107
510
2,725
1,793
4,518
3,583
3,813
3,835
1,791
1,081
14,103
3,209
Public
Trans
139
85
22
368
192
48
303
182
485
828
531
385
237
202
2,183
128
Motor
cycle
16
2
0
67
38
0
42
51
93
47
51
10
23
16
147
32
Bicycle
35
31
0
25
91
11
111
190
301
92
22
121
44
61
340
47
Walk
252
252
69
175
390
71
925
433
1,358
447
710
524
204
182
2,067
594
Other
152
133
1
101
13
36
106
62
168
315
155
188
125
56
839
87
132,191
76%
30,331
17%
3,650
2%
395
0.23%
881
0.51%
5,228
3.00%
1,530
0.88%
561,136
537,756
133,289
129,164
14,662
9,886
1,654
1,951
3,091
3,799
18,336
13,483
5,967
7,436
Drove
Alone
7,083
6,789
2,543
16,356
5,781
2,719
14,324
12,678
27,002
13,430
17,463
8,268
5,918
2,599
47,678
16,240
174,206
Source: Claritas, Inc.
Minutes to Work
Worked
at Home
332
275
97
529
280
58
558
446
1,004
480
823
518
352
94
2,267
722
Avg
Travel
Time
29
27
28
28
23
31
26
24
25
30
29
30
29
26
29
31
< 15
3,997
3,195
737
5,070
3,072
727
6,703
5,894
12,597
5,382
5,470
3,081
2,356
1,362
17,651
5,385
15 - 29
1,969
2,515
1,186
8,927
2,847
1,449
6,951
6,101
13,052
9,062
7,090
5,133
3,333
1,481
26,099
6,553
30 - 44
1,570
1,624
703
3,318
809
584
2,280
1,694
3,974
4,202
2,964
2,799
1,268
721
11,954
4,733
45 - 59
904
734
136
1,024
278
199
853
483
1,336
1,333
1,086
767
484
329
3,999
1,352
60+
1,045
781
215
1,930
606
436
1,749
1,217
2,966
2,766
2,132
1,551
901
304
7,654
2,314
5,564
52,431
30%
64,597
37%
29,269
17%
9,962
6%
17,947
10%
28
23,716
28,649
187,987
181,218
246,600
219,964
125,496
130,724
64,044
59,141
114,008
112,428
33
33
Exhibit B-2
Population and Household Growth by Zip Code – 2005-2010
Surrounding Cities with more than 100 CHC Students
Population
Zip Code
92220
92223
92320
92346
92354
92359
92373
92374
92404
92405
92407
92408
92410
92399
City
Banning
Beaumont
Calimesa
Highland
Loma Linda
Mentone
Redlands
Redlands
Redlands TOTAL
San Bernardino
San Bernardino
San Bernardino
San Bernardino
San Bernardino
San Bernardino TOTAL
Yucaipa
Totals
San Bernardino County
Riverside County
Source: Claritas, Inc.
Households
CHC
Headcount
Number
% Growth
Number
% Growth
Housing Units
136
187
119
492
174
195
541
769
1,310
147
46
97
55
39
384
1,128
31,822
23,642
7,944
50,554
18,651
7,966
32,396
41,270
73,666
57,151
26,154
59,623
15,026
48,906
206,860
48,856
20.76
23.51
13.05
6.84
10.17
2.21
8.72
8.29
11,813
8,482
3,352
15,871
7,117
2,719
13,807
13,458
27,265
17,837
7,959
17,820
4,178
13,098
60,892
17,597
20.82
23.46
12.71
6.86
10.07
2.06
8.59
8.22
12,993
9,272
3,662
17,211
7,699
3,028
14,497
14,194
28,691
20,206
9,118
22,444
4,735
15,638
72,141
18,674
4,125
469,961
1,909,875
1,843,493
2.76
3.66
6.91
7.46
9.32
12.95
2.38
3.32
6.32
7.61
9.2
12.96
155,108
10.97
16.94
579,377
597,519
173,371
9.59
16.19
658,940
689,903
Redlands (Combined Zip Codes) Top 5 Profiles
9%
Middleburg Managers
8%
7%
Upward Bound
Brite Lites, Li'l City
6%
64%
6%
Second City Elite
City Startups
Other Profiles
27 Middleburg Managers -- Older, Middle-Class in Small Cities
Middleburg Managers arose when empty-nesters settled in satellite communities which offered a lower cost of
living and more relaxed pace. Today, segment residents tend to be middle-class and over 55 years old, with solid
managerial jobs and comfortable retirements. In their older homes, they enjoy reading, playing musical
instruments, indoor gardening and refinishing furniture.
Mid-scale $48,000
Age 55+
White
13 Upward Bound -- Upscale, Boomer Families, Small Cities
More than any other segment, Upward Bound appears to be the home of those legendary Soccer Moms and
Dads. In these small satellite cities, upper-class families boast dual incomes, college degrees and new split-levels
and colonials. Residents of Upward Bound tend to be kid-obsessed, with heavy purchases of computers, action
figures, dolls, board games, bicycles and camping equipment.
Upscale $77,500
Age 25-54
White, Asian
12 Brite Lites, Li’l City -- Middle-Aged, Small City Sophisticates
Not all of the America’s chic sophisticates live in major metros. Brite Lights, Li’l City is a group of well-off, middleaged couples settled in the nation’s satellite cities. Residents of these typical DINK (double income, no kids)
households have college educations, well-paying business and professional careers and swank homes filled with
the latest technology.
Upper-Mid $68,000
Age 25-54
White, Asian
10 Second City Elite -- Executive Couples in Small Cities
There’s money to be found in the nation’s smaller cities, and you’re most likely to find it in Second City Elite. The
residents of these satellite cities tend to be prosperous executives who decorate their $200,000 homes with
multiple computers, large-screen TV sets and an impressive collection of wines. With more than half holding
college degrees, Second
City Elite residents enjoy cultural activities—from reading books to attending theater and dance productions.
Upscale $71,800
Age 45+
White
47 City Startups -- Poor, Younger Singles in Small Cities
In City Startups, young, multi-ethnic singles have settled in neighborhoods filled with cheap apartments and a
commercial base of cafés, bars, Laundromats and clubs that cater to twenty-something’s. One of the youngest
segments in America—with ten times as many college students as the national average—these neighborhoods
feature low incomes and high concentrations of Hispanics and African-Americans.
Poor $23,200
Age <35
White, Black
Yucaipa Top 5 Profiles
Hometown Retired
11%
9%
8%
Sunset City Blues
Domestic Duos
Middleburg Managers
59%
7%
6%
White Picket Fences
Other Profiles
62 Hometown Retired -- Downscale, Small-City Seniors
With three-quarters of all residents over 65 years old, Hometown Retired is one of the oldest segments. These
racially mixed seniors tend to live in aging homes—half were built before 1958—and typically get by on social
security and modest pensions. Because most never made it beyond high school and spent their working lives at
blue-collar jobs, their retirements are extremely modest.______________________________________________
Downscale $25,600
Age 65+
White, Black, Hispanic
41 Sunset City Blues -- Blue-Collar Empty Nests, Small Cities
Scattered throughout the older neighborhoods of small cities, Sunset City Blues is a segment of lower-middleclass singles and couples who have retired or are getting close to it. These empty-nesters tend to own their
homes but have modest educations and incomes. They maintain a low-key lifestyle filled with newspapers and
television by day, and family-style restaurants at night.
Lower-Mid $36,800
Age 65+
White
39 Domestic Duos -- Older, Midscale Suburban Couples
Domestic Duos represents a middle-class mix of mainly over-55 singles and married couples living in older
suburban homes. With their high-school educations and fixed incomes, segment residents maintain an easygoing lifestyle. Residents like to socialize by going bowling, seeing a play, meeting at the local fraternal order or
going out to eat.
Mid-scale $46,600
Age 55+
White, Black
27 Middleburg Managers -- Older, Middle-Class in Small Cities
Middleburg Managers arose when empty-nesters settled in satellite communities which offered a lower cost of
living and more relaxed pace. Today, segment residents tend to be middle-class and over 55 years old, with solid
managerial jobs and comfortable retirements. In their older homes, they enjoy reading, playing musical
instruments, indoor gardening and refinishing furniture.
Mid-scale $48,000
Age 55+
White
34 White Picket Fences -- Mid-Aged Families, Mid-Level Cities
Midpoint on the socioeconomic ladder, residents in White Picket Fences look a lot like the stereotypical American
household of a generation ago: young, middle-class, married with children. But the current version is
characterized by modest homes and ethnic diversity—including a disproportionate number of Hispanics and
African-Americans.
Mid-scale $48,100
Age 25-44
White, Black, Hispanic
Highland Top 5 Profiles
8%
7%
6%
6%
Kids & Cul-de-Sacs
Family Thrifts
Home Sweet Home
Domestic Duos
4%
69%
City Startups
Other Profiles
18 Kids & Cul-de-Sacs -- Upper-Middle-Class Suburban Families
Upscale, suburban, married couples with children—that’s the skinny on Kids & Cul-de-Sacs, an enviable lifestyle
of large families in recently built subdivisions. With a high rate of Hispanic and Asian Americans, this segment is a
refuge for college-educated, white-collar professionals with administrative jobs and upper-middle-class incomes.
Their nexus of education, affluence and children translates into large outlays for child-centered products and
services.____________________________________________________________________________________
Upper-Mid $68,900
Age 25-54
White, Asian, Hispanic
63 Family Thrifts -- Young, Downscale City Families
The small-city cousins of inner-city districts, Family Thrifts contain young, ethnically diverse parents who have lots
of children and work entry-level service jobs. In these apartment-filled neighborhoods, visitors find the streets jampacked with babies and toddlers, tricycles and basketball hoops, Daewoo’s and Hyundais.
Downscale $29,100
Age <45
Black, Hispanic
19 Home Sweet Home -- Middle-Aged, Upscale Suburbanites
Widely scattered across the nation’s suburbs, the residents of Home Sweet Home tend to be upper-middle-class
married couples living in mid-sized homes with few children. The adults in the segment, mostly between the ages
of 25 and 54, have gone to college and hold professional and white-collar jobs. With their upscale incomes and
small families, these folks have fashioned comfortable lifestyles, filling their homes with toys, TV sets and pets.
Upper-Mid $63,700
Age 25-44
White
39 Domestic Duos -- Older, Midscale Suburban Couples
Domestic Duos represents a middle-class mix of mainly over-55 singles and married couples living in older
suburban homes. With their high-school educations and fixed incomes, segment residents maintain an easygoing lifestyle. Residents like to socialize by going bowling, seeing a play, meeting at the local fraternal order or
going out to eat.
Mid-scale $46,600
Age 55+
White, Black
47 City Startups -- Poor, Younger Singles in Small Cities
In City Startups, young, multi-ethnic singles have settled in neighborhoods filled with cheap apartments and a
commercial base of cafés, bars, Laundromats and clubs that cater to twenty-something’s. One of the youngest
segments in America—with ten times as many college students as the national average—these neighborhoods
feature low incomes and high concentrations of Hispanics and African-Americans.
Poor $23,200
Age <35
White, Black
San Bernardino (Zip Codes Combined) Top 5
Profiles
Family Thrifts
13%
9%
Suburban Pioneers
City Startups
8%
56%
6%
8%
New Beginnings
Park Bench Seniors
Other Profiles
63 Family Thrifts -- Young, Downscale City Families
The small-city cousins of inner-city districts, Family Thrifts contain young, ethnically diverse parents who have lots
of children and work entry-level service jobs. In these apartment-filled neighborhoods, visitors find the streets
jam-packed with babies and toddlers, tricycles and basketball hoops, Daewoo’s and Hyundais.
Downscale $29,100
Age <45
Black, Hispanic
52 Suburban Pioneers -- Mobile Young Families in Suburbia
Suburban Pioneers represents one of the nation’s eclectic lifestyles, a mix of young singles, recently divorced and
single parents who have moved into older, inner-ring suburbs. They live in aging homes and garden-style
apartment buildings, where the jobs are blue-collar and the money is tight. But what unites these residents—a
diverse mix of whites, Hispanics and African-Americans—is a working-class sensibility and an appreciation for
their off-the-beaten-track neighborhoods.
Lower-Mid $33,300
Age < 45
White, Black, Hispanic
47 City Startups -- Poor, Younger Singles in Small Cities
In City Startups, young, multi-ethnic singles have settled in neighborhoods filled with cheap apartments and a
commercial base of cafés, bars, Laundromats and clubs that cater to twenty-something’s. One of the youngest
segments in America—with ten times as many college students as the national average—these neighborhoods
feature low incomes and high concentrations of Hispanics and African-Americans.
Poor $23,200
Age <35
White, Black
44 New Beginnings -- Mobile Young Singles in Suburbia
Filled with young, single adults, New Beginnings is a magnet for adults in transition. Many of its residents are
twenty-something singles and couples just starting out on their career paths—or starting over after recent divorces
or company transfers. Ethnically diverse—with nearly half its residents Hispanic, Asian or African-American—
New Beginnings households tend to have the modest living standards typical of transient apartment dwellers.
Downscale $31,100
Age < 35
White, Black, Hispanic
60 Park Bench Seniors -- Poor, Small-City Retirees
Park Bench Seniors are typically retired singles living in the racially mixed neighborhoods of the nation’s satellite
cities. With modest educations and incomes, these residents maintain low-key, sedentary lifestyles. Theirs is one
of the top-ranked segments for TV viewing, especially daytime soaps and game shows.
Poor $22,100
Age 55+
White, Black
Mentone Top 5 Profiles
9%
Suburban Pioneers
7%
7%
Mayberry-ville
Suburban Sprawl
6%
65%
6%
Kids & Cul-de-Sacs
Old Glories
Other Profiles
52 Suburban Pioneers -- Mobile Young Families in Suburbia
Suburban Pioneers represents one of the nation’s eclectic lifestyles, a mix of young singles, recently divorced and
single parents who have moved into older, inner-ring suburbs. They live in aging homes and garden-style
apartment buildings, where the jobs are blue-collar and the money is tight. But what unites these residents—a
diverse mix of whites, Hispanics and African-Americans—is a working-class sensibility and an appreciation for
their off-the-beaten-track neighborhoods.__________________________________________________________
Lower-Mid $33,300
Age < 45
White, Black, Hispanic
37 Mayberry-ville -- Small-Town Couples & Families
Like the old Andy Griffith Show set in a quaint picturesque berg, Mayberry-ville harks back to an old-fashioned
way of life. In these small towns, middle-class couples and families like to fish and hunt during the day, and stay
home and watch TV at night. With lucrative blue-collar jobs and moderately priced housing, residents use their
discretionary cash to purchase boats, campers, motorcycles and pickup trucks.
Midscale $50,100
Age 35-64
White
30 Suburban Sprawl -- Middle-Aged, Midscale Couples
Suburban Sprawl is an unusual American lifestyle: a collection of midscale, middle-aged singles and couples
living in the heart of suburbia. Typically members of the Baby Boom generation, they hold decent jobs, own older
homes and condos, and pursue conservative versions of the American Dream. Among their favorite activities are
jogging on treadmills, playing trivia games and renting videos.
Mid-scale $48,600
Age 25-44
White
18 Kids & Cul-de-Sacs -- Upper-Middle-Class Suburban Families
Upscale, suburban, married couples with children—that’s the skinny on Kids & Cul-de-Sacs, an enviable lifestyle
of large families in recently built subdivisions. With a high rate of Hispanic and Asian Americans, this segment is
a refuge for college-educated, white-collar professionals with administrative jobs and upper-middle-class incomes.
Their nexus of education, affluence and children translates into large outlays for child-centered products and
services.
Upper-Mid $68,900
Age 25-54
White, Asian, Hispanic
46 Old Glories -- Downscale Seniors, Close-in Suburbs
Old Glories are the nation’s downscale suburban retirees, Americans aging in place in older apartment
complexes. These racially mixed households often contain widows and widowers living on fixed incomes, and
they tend to lead home-centered lifestyles. They’re among the nation’s most ardent television fans, watching
game shows, soaps, talk shows and newsmagazines at high rates.
Downscale $30,000
Age 65+
White, Black
Beaumont Top 5 Profiles
Young & Rustic
Simple Pleasures
15%
37%
14%
New Home- steaders
Kid Country, USA
Traditional Times
12%
10%
12%
Other Profiles
48 Young & Rustic -- Younger, Downscale Town Singles
Like the soap opera that inspired its nickname, Young & Rustic is composed of young, restless singles. Unlike the
glitzy soap denizens, however, these folks tend to be lower income, high school-educated and live in tiny
apartments in the nation’s exurban towns. With their service industry jobs and modest incomes, these folks still
try to fashion fast-paced lifestyles centered on sports, cars and dating.___________________________________
Downscale $31,700
Age <35
White
38 Simple Pleasures -- Small-Town, Middle-Class Seniors
With more than two-thirds of its residents over 65 years old, Simple Pleasures is mostly a retirement lifestyle: a
neighborhood of lower-middle-class singles and couples living in modestly priced homes. Many are high schooleducated seniors who held blue-collar jobs before their retirement. And a disproportionate number served in the
military; no segment has more members of veterans clubs.
Lower-Mid $39,700
Age 65+
White
32 New Homesteaders -- Middle-Aged, Mid-scale Town Families
Young, middle-class families seeking to escape suburban sprawl find refuge in New Homesteaders, a collection of
small rustic townships filled with new ranches and Cape Cods. With decent-paying jobs in white-collar and
service industries, these dual-income couples have fashioned comfortable, child-centered lifestyles, their
driveways filled with campers and powerboats, their family rooms with PlayStations and Game Boys.__________
Midscale $53,200
Age 25-44
White
50 Kid Country, USA -- Younger, Lower Middle-town Families
Widely scattered throughout the nation’s heartland, Kid Country, USA is a segment dominated by large families
living in small towns. Predominantly white, with an above-average concentration of Hispanics, these young, these
working-class households include homeowners, renters and military personnel living in base housing; about 20%
of residents own mobile homes._________________________________________________________________
Lower-Mid $39,500
Age <45
White, Hispanic
28 Traditional Times -- Mid-scale Small-Town Seniors
Traditional Times is the kind of lifestyle where small-town couples nearing retirement are beginning to enjoy their
first empty-nest years. Typically in their fifties and sixties, these middle-class Americans pursue a kind of granolaand-grits lifestyle. On their coffee tables are magazines with titles ranging from Country Living and Country Home
to Gourmet and Forbes. But they’re big travelers, especially in recreational vehicles and campers.
Midscale $51,500
Age 55+
White
Loma Linda Top 5 Profiles
28%
32%
New Beginnings
Old Glories
Young Influentials
Gray Power
7%
8%
16%
9%
Blue-Chip Blues
Other Profiles
44 New Beginnings -- Mobile Young Singles in Suburbia
Filled with young, single adults, New Beginnings is a magnet for adults in transition. Many of its residents are
twenty-something singles and couples just starting out on their career paths—or starting over after recent divorces
or company transfers. Ethnically diverse—with nearly half its residents Hispanic, Asian or African-American—
New Beginnings households tend to have the modest living standards typical of transient apartment dwellers.____
Downscale $31,100
Age < 35
White, Black, Hispanic
46 Old Glories -- Downscale Seniors, Close-in Suburbs
Old Glories are the nation’s downscale suburban retirees, Americans aging in place in older apartment
complexes. These racially mixed households often contain widows and widowers living on fixed incomes, and
they tend to lead home-centered lifestyles. They’re among the nation’s most ardent television fans, watching
game shows, soaps, talk shows and newsmagazines at high rates.
Downscale $30,000
Age 65+
White, Black
22 Young Influentials -- Younger, Midscale Suburban Singles
Once known as the home of the nation’s yuppies, Young Influentials reflects the fading glow of acquisitive
yuppiedom. Today, the segment is a common address for young, middle-class singles and couples who are more
preoccupied with balancing work and leisure pursuits. Having recently left college dorms, they now live in
apartment complexes surrounded by ball fields, health clubs and casual-dining restaurants.
Mid-scale $47,300
Age < 35
White, Black, Asian
21 Gray Power -- Mid-scale Suburban Seniors
The steady rise of older, healthier Americans over the past decade has produced one important by-product:
middle-class, home-owning suburbanites who are aging in place rather than moving to retirement communities.
Gray Power reflects this trend, a segment of older, midscale singles and couples who live in quiet comfort.
Mid-scale $50,200
Age 65+
White
36 Blue-Chip Blues -- Blue-Collar Suburban Families
Blue-Chip Blues is known as a comfortable lifestyle for young, sprawling families with well-paying blue-collar jobs.
Ethnically diverse—with a significant presence of Hispanics and African-Americans—the segment’s aging
neighborhoods feature compact, modestly priced homes surrounded by commercial centers that cater to childfilled households.
Mid-scale $48,200
Age < 45
White, Black, Hispanic
Banning Top 5 Profiles
Traditional Times
Simple Pleasures
22%
27%
Old Milltowns
Golden Ponds
8%
21%
8%
14%
Bedrock America
Other Profiles
28 Traditional Times -- Mid-scale Small-Town Seniors
Traditional Times is the kind of lifestyle where small-town couples nearing retirement are beginning to enjoy their
first empty-nest years. Typically in their fifties and sixties, these middle-class Americans pursue a kind of granolaand-grits lifestyle. On their coffee tables are magazines with titles ranging from Country Living and Country Home
to Gourmet and Forbes. But they’re big travelers, especially in recreational vehicles and campers._____________
Midscale $51,500
Age 55+
White____________________
38 Simple Pleasures -- Small-Town, Middle-Class Seniors
With more than two-thirds of its residents over 65 years old, Simple Pleasures is mostly a retirement lifestyle: a
neighborhood of lower-middle-class singles and couples living in modestly priced homes. Many are high schooleducated seniors who held blue-collar jobs before their retirement. And a disproportionate number served in the
military; no segment has more members of veterans clubs.____________________________________________
Lower-Mid $39,700
Age 65+
White___________________
57 Old Milltowns -- Downscale, Aging Factory Towns
America’s once-thriving mining and manufacturing towns have aged—as have the residents in Old Milltowns
communities. Today, the majority of residents are retired singles and couples, living on downscale incomes in pre1960 homes and apartments. For leisure, they enjoy gardening, sewing, socializing at veterans clubs or eating out
at casual restaurants._________________________________________________________________________
Downscale $28,200
Age 65+
White, Black
55 Golden Ponds -- Downscale Seniors in Small Towns
Golden Ponds is mostly a retirement lifestyle, dominated by downscale singles and couples over 65 years old.
Found in small bucolic towns around the country, these high school-educated seniors live in small apartments on
less than $25,000 a year; one in five resides in a nursing home. For these elderly residents, daily life is often a
succession of sedentary activities such as reading, watching TV, playing bingo and doing craft projects.
Downscale $28,900
Age 65+
White
64 Bedrock America -- Younger, Downscale Town Families
Bedrock America consists of young, economically challenged families in small, isolated towns located throughout
the nation’s heartland. With modest educations, sprawling families and blue-collar jobs, many of these residents
struggle to make ends meet. One quarter live in mobile homes. One in three haven’t finished high school. Rich
in scenery, Bedrock America is a haven for fishing, hunting, hiking and camping.___________________________
Downscale $26,200
Age < 35
White, Black, Hispanic
Calimesa Top 5 Profiles
Simple Pleasures
11%
10%
Traditional Times
Sunset City Blues
9%
56%
6%
8%
Domestic Duos
Middleburg Managers
Other Profiles
38 Simple Pleasures -- Small-Town, Middle-Class Seniors
With more than two-thirds of its residents over 65 years old, Simple Pleasures is mostly a retirement lifestyle: a
neighborhood of lower-middle-class singles and couples living in modestly priced homes. Many are high schooleducated seniors who held blue-collar jobs before their retirement. And a disproportionate number served in the
military; no segment has more members of veterans clubs.
Lower-Mid $39,700
Age 65+
White
28 Traditional Times -- Mid-scale Small-Town Seniors
Traditional Times is the kind of lifestyle where small-town couples nearing retirement are beginning to enjoy their
first empty-nest years. Typically in their fifties and sixties, these middle-class Americans pursue a kind of granolaand-grits lifestyle. On their coffee tables are magazines with titles ranging from Country Living and Country Home
to Gourmet and Forbes. But they’re big travelers, especially in recreational vehicles and campers.
Midscale $51,500
Age 55+
White
41 Sunset City Blues -- Blue-Collar Empty Nests, Small Cities
Scattered throughout the older neighborhoods of small cities, Sunset City Blues is a segment of lower-middleclass singles and couples who have retired or are getting close to it. These empty-nesters tend to own their
homes but have modest educations and incomes. They maintain a low-key lifestyle filled with newspapers and
television by day, and family-style restaurants at night.
Lower-Mid $36,800
Age 65+
White
39 Domestic Duos -- Older, Midscale Suburban Couples
Domestic Duos represents a middle-class mix of mainly over-55 singles and married couples living in older
suburban homes. With their high-school educations and fixed incomes, segment residents maintain an easygoing lifestyle. Residents like to socialize by going bowling, seeing a play, meeting at the local fraternal order or
going out to eat.
Mid-scale $46,600
Age 55+
White, Black
27 Middleburg Managers -- Older, Middle-Class in Small Cities
Middleburg Managers arose when empty-nesters settled in satellite communities which offered a lower cost of
living and more relaxed pace. Today, segment residents tend to be middle-class and over 55 years old, with solid
managerial jobs and comfortable retirements. In their older homes, they enjoy reading, playing musical
instruments, indoor gardening and refinishing furniture.
Mid-scale $48,000
Age 55+
White
Top 10 Profiles of
Top Feeder Cities
7%
5%
4%
4%
4%
4%
4%
59%
3%
3% 3%
Family Thrifts
New Beginnings
Suburban Pioneers
City Startups
Sunset City Blues
Park Bench Seniors
Middleburg Managers White Picket Fences Old Glories
Blue-Chip Blues
Other Profiles
The PRIZM NE model consists of 66 profile segments and incorporates the following financial predictors
and characteristics:
•
Claritas urbanization measure
•
Household characteristics, such as affluence, age, and family composition
•
Neighborhood characteristics, such as housing stock and home ownership
The 66 segments are numbered according to socioeconomic rank -- which takes into account
characteristics such as income, education, occupation, and home value.
(7%) 63 Family Thrifts -- Young, Downscale City Families
The small-city cousins of inner-city districts, Family Thrifts contain young, ethnically diverse parents who have lots
of children and work entry-level service jobs. In these apartment-filled neighborhoods, visitors find the streets
jam-packed with babies and toddlers, tricycles and basketball hoops, Daewoo’s and Hyundais.
Downscale $29,100
Age <45
Black, Hispanic
(5%) 44 New Beginnings -- Mobile Young Singles in Suburbia
Filled with young, single adults, New Beginnings is a magnet for adults in transition. Many of its residents are
twenty-something singles and couples just starting out on their career paths—or starting over after recent divorces
or company transfers. Ethnically diverse—with nearly half its residents Hispanic, Asian or African-American—
New Beginnings households tend to have the modest living standards typical of transient apartment dwellers.
Downscale $31,100
Age < 35
White, Black, Hispanic
(4%) 52 Suburban Pioneers -- Mobile Young Families in Suburbia
Suburban Pioneers represents one of the nation’s eclectic lifestyles, a mix of young singles, recently divorced and
single parents who have moved into older, inner-ring suburbs. They live in aging homes and garden-style
apartment buildings, where the jobs are blue-collar and the money is tight. But what unites these residents—a
diverse mix of whites, Hispanics and African-Americans—is a working-class sensibility and an appreciation for
their off-the-beaten-track neighborhoods.
Lower-Mid $33,300
Age < 45
White, Black, Hispanic
(4%) 47 City Startups -- Poor, Younger Singles in Small Cities
In City Startups, young, multi-ethnic singles have settled in neighborhoods filled with cheap apartments and a
commercial base of cafés, bars, Laundromats and clubs that cater to twenty-something’s. One of the youngest
segments in America—with ten times as many college students as the national average—these neighborhoods
feature low incomes and high concentrations of Hispanics and African-Americans.
Poor $23,200
Age <35
White, Black
(4%) 41 Sunset City Blues -- Blue-Collar Empty Nests, Small Cities
Scattered throughout the older neighborhoods of small cities, Sunset City Blues is a segment of lower-middleclass singles and couples who have retired or are getting close to it. These empty-nesters tend to own their
homes but have modest educations and incomes. They maintain a low-key lifestyle filled with newspapers and
television by day, and family-style restaurants at night.
Lower-Mid $36,800
Age 65+
White
(4%) 60 Park Bench Seniors -- Poor, Small-City Retirees
Park Bench Seniors are typically retired singles living in the racially mixed neighborhoods of the nation’s satellite
cities. With modest educations and incomes, these residents maintain low-key, sedentary lifestyles. Theirs is one
of the top-ranked segments for TV viewing, especially daytime soaps and game shows.
Poor $22,100
Age 55+
White, Black
(4%) 27 Middleburg Managers -- Older, Middle-Class in Small Cities
Middleburg Managers arose when empty-nesters settled in satellite communities which offered a lower cost of
living and more relaxed pace. Today, segment residents tend to be middle-class and over 55 years old, with solid
managerial jobs and comfortable retirements. In their older homes, they enjoy reading, playing musical
instruments, indoor gardening and refinishing furniture.
Mid-scale $48,000
Age 55+
White
(3%) 34 White Picket Fences -- Mid-Aged Families, Mid-Level Cities
Midpoint on the socioeconomic ladder, residents in White Picket Fences look a lot like the stereotypical American
household of a generation ago: young, middle-class, married with children. Characterized by modest homes and
ethnic diversity—including a disproportionate number of Hispanics and African-Americans.
Mid-scale $48,100
Age 25-44
White, Black, Hispanic
(3%) 46 Old Glories -- Downscale Seniors, Close-in Suburbs
Old Glories are the nation’s downscale suburban retirees, Americans aging in place in older apartment
complexes. These racially mixed households often contain widows and widowers living on fixed incomes, and
they tend to lead home-centered lifestyles. They’re among the nation’s most ardent television fans, watching
game shows, soaps, talk shows and newsmagazines at high rates.
Downscale $30,000
Age 65+
White, Black
(3%) 36 Blue-Chip Blues -- Blue-Collar Suburban Families
Blue-Chip Blues is known as a comfortable lifestyle for young, sprawling families with well-paying blue-collar jobs.
Ethnically diverse—with a significant presence of Hispanics and African-Americans—the segment’s aging
neighborhoods feature compact, modestly priced homes surrounded by commercial centers that cater to childfilled households.
Mid-scale $48,200
Age < 45
White, Black, Hispanic
Top Ten Industries
CHC Service Area
8%
8%
5%
47%
5%
5%
4%
4%
4%
5%
5%
Ambulatory Health Care Services
Professional, Scientific, and Technical Services
Food Services and Drinking Places
Specialty Trade Contractors
Real Estate
Repair & Maintenance
Personal & Laundry Services
Administrative & Support Services
Religious, Grantmaking, Civic, Professional & Similar Org's
Merchant Wholesalers, Durable Goods
Other Industries
Top Ten Industries
Top Feeder Cities
11%
8%
6%
43%
5%
3%
4%
5%
5%
5%
5%
Ambulatory Health Care Services
Professional, Scientific, and Technical Services
Food Services and Drinking Places
Personal & Laundry Services
Repair & Maintenance
Real Estate
Specialty Trade Contractors
Religious, Grantmaking, Civic, Professional & Similar Org's
Administrative & Support Services
Miscellaneous Store Retailers
Other Industries
Exhibit F-4
Top 10 Businesses of Top Feeder Cities by 3-Digit NAICS Code
Cities with more than 100 CHC Students
NAICS
Establishments
Code
Industry Description
Banning
621
813
722
541
238
531
812
811
423
921
Ambulatory Health Care Services
Religious, Grantmaking, Civic, Professional & Similar Org's
Food Services and Drinking Places
Professional, Scientific, and Technical Services
Specialty Trade Contractors
Real Estate
Personal and Laundry Services
Repair and Maintenance
Merchant Wholesalers, Durable Goods
Executive, Legislative & Other General Gov Suppor
90
56
47
41
40
38
31
27
27
23
651
291
836
159
225
168
163
103
188
372
$68.10
$18.50
$40.00
$18.40
$29.20
$22.10
$8.00
$8.30
$32.50
$0.00
Beaumont
812
238
541
811
531
722
236
813
621
561
Personal and Laundry Services
Specialty Trade Contractors
Professional, Scientific, and Technical Services
Repair and Maintenance
Real Estate
Food Services and Drinking Places
Construction of Buildings
Religious, Grantmaking, Civic, Professional & Similar Org's
Ambulatory Health Care Services
Administrative and Support Services
46
45
38
36
35
34
31
31
30
28
247
240
130
138
151
387
274
147
91
203
$9.70
$38.90
$16.20
$8.00
$20.70
$19.50
$83.80
$15.70
$7.40
$14.60
Calimesa
722
238
453
531
541
811
561
423
813
621
Food Services and Drinking Places
Specialty Trade Contractors
Miscellaneous Store Retailers
Real Estate
Professional, Scientific, and Technical Services
Repair and Maintenance
Administrative and Support Services
Merchant Wholesalers, Durable Goods
Religious, Grantmaking, Civic, Professional & Similar Org's
Ambulatory Health Care Services
19
18
13
12
11
10
10
8
8
7
373
92
45
58
40
20
35
59
22
25
$18.40
$13.20
$8.00
$6.20
$3.70
$2.20
$5.20
$11.30
$2.00
$2.30
Highland
541
812
621
722
531
811
561
813
238
236
Professional, Scientific, and Technical Services
Personal and Laundry Services
Ambulatory Health Care Services
Food Services and Drinking Places
Real Estate
Repair and Maintenance
Administrative and Support Services
Religious, Grantmaking, Civic, Professional & Similar Org's
Specialty Trade Contractors
Construction of Buildings
68
65
63
62
61
58
46
44
43
31
278
214
212
801
559
152
275
290
580
158
$35.40
$9.80
$21.80
$37.30
$81.90
$11.50
$21.10
$32.40
$76.70
$48.70
Loma Linda
621
722
541
623
812
531
813
921
238
561
Ambulatory Health Care Services
Food Services and Drinking Places
Professional, Scientific, and Technical Services
Nursing and Residential Care Facilities
Personal and Laundry Services
Real Estate
Religious, Grantmaking, Civic, Professional & Similar Org's
Executive, Legislative, and Other General Government Suppor
Specialty Trade Contractors
Administrative and Support Services
356
34
32
24
23
22
22
21
19
18
1,354
380
145
808
111
108
114
135
73
47
$148.10
$18.10
$16.00
$32.60
$6.50
$16.40
$9.40
$0.00
$9.40
$8.40
Mentone
238
811
541
813
236
999
561
453
531
722
Specialty Trade Contractors
Repair and Maintenance
Professional, Scientific, and Technical Services
Religious, Grantmaking, Civic, Professional & Similar Org's
Construction of Buildings
Nonclassifiable Establishments
Administrative and Support Services
Miscellaneous Store Retailers
Real Estate
Food Services and Drinking Places
23
21
19
15
10
10
9
9
8
7
199
40
66
38
41
56
32
20
27
62
$30.20
$3.20
$10.50
$2.60
$11.10
$1.90
$1.60
$2.60
$3.60
$3.30
Source: Claritas, Inc.
Number
Employees
Annual Sales
($ Millions)
City
Exhibit F-4
Top 10 Businesses of Top Feeder Cities by 3-Digit NAICS Code
Cities with more than 100 CHC Students
NAICS
Establishments
Code
Industry Description
Redlands
541
621
812
722
531
238
813
561
453
611
Professional, Scientific, and Technical Services
Ambulatory Health Care Services
Personal and Laundry Services
Food Services and Drinking Places
Real Estate
Specialty Trade Contractors
Religious, Grantmaking, Civic, Professional & Similar Org's
Administrative and Support Services
Miscellaneous Store Retailers
Educational Services
361
301
182
177
147
127
119
118
117
107
3,523
1,905
712
2,832
881
1,099
970
870
929
2,764
$435.00
$182.10
$36.30
$133.50
$130.90
$170.60
$98.50
$75.00
$119.70
$252.70
San Bernardino
621
541
811
722
531
813
238
561
812
423
Ambulatory Health Care Services
Professional, Scientific, and Technical Services
Repair and Maintenance
Food Services and Drinking Places
Real Estate
Religious, Grantmaking, Civic, Professional & Similar Org's
Specialty Trade Contractors
Administrative and Support Services
Personal and Laundry Services
Merchant Wholesalers, Durable Goods
569
468
347
333
280
279
273
255
250
233
3,131
3,253
1,280
5,465
1,364
1,620
1,992
2,249
1,226
2,439
$304.10
$399.00
$83.40
$258.30
$208.20
$129.60
$291.70
$213.00
$58.30
$398.80
Yucaipa
541
238
811
812
531
561
621
722
813
236
Professional, Scientific, and Technical Services
Specialty Trade Contractors
Repair and Maintenance
Personal and Laundry Services
Real Estate
Administrative and Support Services
Ambulatory Health Care Services
Food Services and Drinking Places
Religious, Grantmaking, Civic, Professional & Similar Org's
Construction of Buildings
126
90
82
79
77
76
67
67
63
62
464
428
223
237
411
308
297
879
330
209
$58.20
$62.30
$15.80
$10.40
$49.10
$18.80
$25.50
$43.00
$25.30
$62.20
*Sorted from high to lowest - Number of Establishments by City.
Source: Claritas, Inc.
Number
Employees
Annual Sales
($ Millions)
City
Exhibit J-1
Jobs and Establishments Forecast by Industry - 3-Digit NAICS Code
San Bernardino and Riverside Counties
NAICS
Code
Industry Description
110000
11A000
113000
114000
115000
Agriculture, forestry, fishing and hunting
Crop and animal production
Forestry and logging
Fishing, hunting and trapping; primary job
Support activities for agriculture and forestry
210000
211000
212000
213000
Jobs by Period
2005
2010
Change
26,239
16,336
106
22
9,775
25,719
16,496
88
<10
9,126
-520
160
-18
-14
-649
-2%
1%
-17%
-61%
-7%
$25,132
$25,789
$44,812
$21,902
$23,827
831
648
<10
<10
173
Mining
Oil and gas extraction
Mining, except oil and gas
Support activities for mining
1,866
197
1,550
119
1,748
193
1,437
119
-117
<10
-113
<10
-6%
-2%
-7%
0%
$55,684
$35,471
$58,579
$51,500
53
<10
36
14
220000
Utilities
4,705
4,347
-357
-8%
$135,011
138
230000
236000
237000
238000
Construction
Construction of buildings
Heavy and civil engineering construction
Specialty trade contractors
156,687
26,376
14,375
115,936
182,963
31,306
16,103
135,555
26,276
4,930
1,727
19,619
17%
19%
12%
17%
$50,638
$79,531
$88,031
$39,429
7,280
1,884
442
4,955
310000
311000
312000
313000
314000
315000
316000
321000
322000
323000
324000
325000
326000
327000
331000
332000
333000
334000
335000
336000
337000
339000
Manufacturing
Food manufacturing
Beverage and tobacco product manufacturing
Textile mills
Textile product mills
Apparel manufacturing
Leather and allied product manufacturing
Wood product manufacturing
Paper manufacturing
Printing and related support activities
Petroleum and coal products manufacturing
Chemical manufacturing
Plastics and rubber products manufacturing
Nonmetallic mineral product manufacturing
Primary metal manufacturing
Fabricated metal product manufacturing
Machinery manufacturing
Computer and electronic product manufacturing
Electrical equipment and appliance mfg.
Transportation equipment manufacturing
Furniture and related product manufacturing
Miscellaneous manufacturing
130,348
8,537
2,119
286
1,986
758
719
9,308
2,371
4,084
74
7,509
13,203
9,091
4,097
19,050
7,611
5,007
2,852
11,791
9,899
9,995
142,216
9,986
1,948
249
2,083
593
849
11,144
2,545
4,643
64
8,325
13,512
10,369
4,606
19,023
8,238
5,417
3,163
12,490
10,881
12,088
11,867
1,449
-170
-37
97
-165
129
1,835
174
559
-10
816
309
1,278
509
-26
627
410
311
699
981
2,092
9%
17%
-8%
-13%
5%
-22%
18%
20%
7%
14%
-14%
11%
2%
14%
12%
0%
8%
8%
11%
6%
10%
21%
$53,199
$49,121
$81,488
$46,580
$31,207
$22,274
$35,204
$42,092
$64,337
$43,093
$93,591
$79,955
$41,351
$59,370
$83,862
$49,597
$57,898
$65,053
$43,792
$56,378
$39,062
$58,066
3,671
226
38
13
75
66
12
175
62
278
15
143
224
195
87
711
290
136
79
253
287
310
420000
423000
424000
425000
Wholesale trade
Merchant wholesalers, durable goods
Merchant wholesalers, nondurable goods
Electronic markets and agents and brokers
57,560
33,514
17,748
6,298
64,608
38,168
18,828
7,612
7,048
4,654
1,080
1,314
12%
14%
6%
21%
$53,824
$57,284
$51,349
$42,380
3,515
1,822
932
762
440000
441000
442000
443000
444000
445000
446000
447000
448000
451000
452000
453000
454000
Retail trade
Motor vehicle and parts dealers
Furniture and home furnishings stores
Electronics and appliance stores
Building material and garden supply stores
Food and beverage stores
Health and personal care stores
Gasoline stations
Clothing and clothing accessories stores
Sporting goods, hobby, book and music stores
General merchandise stores
Miscellaneous store retailers
Nonstore retailers
200,641
28,255
8,070
5,475
16,204
33,469
10,350
7,471
17,903
7,754
37,887
15,902
11,901
232,346
33,458
9,495
6,699
18,918
39,281
11,878
7,413
20,281
8,880
44,888
19,514
11,641
31,704
5,203
1,425
1,224
2,714
5,812
1,529
-57
2,378
1,126
7,001
3,612
-261
16%
18%
18%
22%
17%
17%
15%
-1%
13%
15%
18%
23%
-2%
$32,189
$53,666
$35,326
$37,330
$37,008
$32,604
$33,141
$46,642
$24,422
$19,350
$26,715
$22,187
$9,913
8,351
1,129
568
422
573
1,218
626
619
1,194
481
356
984
184
480000
481000
482000
483000
484000
Transportation and warehousing
Air transportation
Rail transportation
Water transportation
Truck transportation
74,859
1,912
650
31
35,792
86,479
2,180
154
38
41,704
11,620
268
-496
<10
5,912
16%
14%
-76%
20%
17%
$48,587
$56,461
$18,776
$39,703
$51,303
1,952
34
<10
<10
1,046
Source: Economic Modeling Specialists
% Change Earnings
Establishments
* Positive percentage changes greater than 25% are highlighed.
Exhibit J-1
Jobs and Establishments Forecast by Industry - 3-Digit NAICS Code
San Bernardino and Riverside Counties
NAICS
Code
Industry Description
485000
48A000
488000
491000
492000
493000
Jobs by Period
2005
2010
Change
Transit and ground passenger transportation
Pipeline transport & scenic & sightseeing trnsprttion
Support activities for transportation
Postal service
Couriers and messengers
Warehousing and storage
4,867
327
5,668
6,733
8,772
10,107
5,449
366
7,379
7,159
10,462
11,588
582
39
1,711
426
1,690
1,481
12%
12%
30%
6%
19%
15%
$19,489
$231,994
$80,677
$50,251
$34,784
$40,374
119
18
333
97
116
189
510000
511000
512000
515000
516000
517000
518000
519000
Information
Publishing industries, except Internet
Motion picture and sound recording industries
Broadcasting, except Internet
Internet publishing and broadcasting
Telecommunications
ISPs, search portals, and data processing
Other information services
18,855
4,197
2,694
2,008
152
7,953
1,219
633
19,117
3,873
2,949
2,177
165
8,195
1,204
554
262
-324
255
169
13
242
-15
-79
1%
-8%
9%
8%
8%
3%
-1%
-12%
$54,415
$44,600
$21,482
$118,869
$35,575
$61,742
$26,182
$22,052
757
158
113
65
11
311
86
13
520000
521000
522000
523000
524000
525000
Finance and insurance
Monetary authorities - central bank
Credit intermediation and related activities
Securities, commodity contracts, investments
Insurance carriers and related activities
Funds, trusts, and other financial vehicles
44,274
<10
21,195
7,053
14,697
1,329
44,616
<10
20,579
6,417
15,928
1,693
342
<10
-617
-636
1,231
364
1%
0%
-3%
-9%
8%
27%
$51,791
-$55,100
$45,012
$51,519
$37,988
2,867
<10
1,402
410
1,015
40
530000
531000
532000
533000
Real estate and rental and leasing
Real estate
Rental and leasing services
Lessors of nonfinancial intangible assets
80,485
72,257
8,154
74
94,506
85,235
9,256
15
14,021
12,978
1,101
-59
17%
18%
14%
-79%
$34,588
$32,927
$47,842
$195,889
2,962
2,333
623
<10
540000
Professional and technical services
72,747
77,593
4,846
7%
$43,335
4,720
550000
Management of companies and enterprises
12,807
14,349
1,543
12%
$56,736
229
560000
561000
562000
Administrative and waste services
Administrative and support services
Waste management and remediation services
122,066
118,860
3,207
164,971
160,866
4,105
42,905
42,006
899
35%
35%
28%
$25,678
$24,798
$58,282
3,285
3,157
128
610000
Educational services
19,235
21,740
2,505
13%
$23,836
503
620000
621000
622000
623000
624000
Health care and social assistance
Ambulatory health care services
Hospitals
Nursing and residential care facilities
Social assistance
144,505
56,628
29,490
21,536
36,850
177,975
71,571
33,524
25,163
47,718
33,471
14,942
4,034
3,627
10,868
23%
26%
14%
17%
29%
$43,660
$57,627
$65,938
$29,911
$12,402
5,950
4,280
69
699
902
710000
711000
712000
713000
720000
721000
722000
Arts, entertainment, and recreation
Performing arts and spectator sports
Museums, historical sites, zoos, and parks
Amusements, gambling, and recreation
Accommodation and food services
Accommodation
Food services and drinking places
28,991
13,617
414
14,960
118,788
20,952
97,836
31,710
16,067
512
15,131
136,391
24,622
111,768
2,719
2,449
98
171
17,603
3,670
13,932
9%
18%
24%
1%
15%
18%
14%
$23,909
$10,207
$70,302
$35,100
$19,251
$29,632
$17,028
747
237
34
477
5,024
539
4,485
810000
811000
812000
813000
814000
Other services, except public administration
Repair and maintenance
Personal and laundry services
Membership associations and organizations
Private households; primary and secondary jobs
101,711
30,143
17,825
24,901
28,842
117,693
36,276
20,089
29,956
31,373
15,983
6,133
2,264
5,055
2,531
16%
20%
13%
20%
9%
$25,029
$32,207
$21,614
$35,765
$10,370
26,643
2,293
1,186
869
22,295
900000
911000
912000
920000
930000
Government
Federal government, civilian, excluding postal service
Federal government, military
State government
Local government
246,403
12,229
24,180
23,960
186,034
268,985
12,247
22,831
26,876
207,031
22,582
18
-1,349
2,915
20,998
9%
0%
-6%
12%
11%
$56,015
$100,103
$56,545
$48,358
$54,034
2,361
161
<10
673
1,527
Source: Economic Modeling Specialists
% Change Earnings
Establishments
* Positive percentage changes greater than 25% are highlighed.
Exhibit K-2
Selected Occupations Forecast by SOC – Education Requiring Equal To An AA Degree – 2005-2010
County (San Bernardino and Riverside) – State – Nation
Study Period
SOC Code & Occupation Description
Area
11-9061 -- Funeral Directors
Jobs
%
% Rep. Change
Hourly
Earnings
2005
2010
New Jobs
Replacement
% New
Riverside County
San Bernardino County
California
U.S.A.
39
33
1,304
27,951
44
30
1,357
30,109
<10
<10
53
2,158
<10
<10
190
4,070
13%
-9%
4%
8%
13%
15%
15%
15%
25%
6%
19%
22%
$29.92
$24.98
$41
$23
15-1041 -- Computer Support Specialists
Riverside County
San Bernardino County
California
U.S.A.
1,583
1,677
70,637
586,012
1,891
1,918
79,228
667,849
309
241
8,591
81,837
93
100
4,275
35,446
20%
14%
12%
14%
6%
6%
6%
6%
25%
20%
18%
20%
$19.18
$20.18
$30
$21
15-1099 -- Computer Specialists, All Other
Riverside County
San Bernardino County
California
U.S.A.
297
344
23,223
143,198
364
408
25,569
159,904
68
64
2,347
16,706
16
19
1,306
7,982
23%
18%
10%
12%
5%
6%
6%
6%
28%
24%
16%
17%
$26.36
$27.82
$46
$30
17-3021 -- Aerospace Eng. And Operations Techs
Riverside County
San Bernardino County
California
U.S.A.
48
56
1,492
9,873
57
58
1,414
10,529
<10
<10
-78
656
<10
<10
158
1,011
18%
2%
-5%
7%
10%
11%
11%
10%
28%
13%
5%
17%
$24.95
$25.23
$38
$27
17-3022 -- Civil Engineering Technicians
Riverside County
San Bernardino County
California
U.S.A.
645
643
10,724
99,420
768
729
11,577
106,722
123
86
853
7,302
65
62
1,089
10,140
19%
13%
8%
7%
10%
10%
10%
10%
29%
23%
18%
18%
$22.83
$23.82
$32
$19
17-3023 -- Electrical And Electronic Engineering Techs
Riverside County
San Bernardino County
California
U.S.A.
613
597
28,015
190,982
731
690
28,503
199,558
118
93
488
8,576
62
59
2,894
19,825
19%
16%
2%
4%
10%
10%
10%
10%
29%
25%
12%
15%
$24.63
$25.32
$34
$23
17-3024 -- Electro-Mechanical Technicians
Riverside County
San Bernardino County
California
U.S.A.
44
38
2,929
19,710
52
44
2,937
20,646
<10
<10
<10
936
<10
<10
301
2,032
18%
17%
0%
5%
11%
11%
10%
10%
29%
28%
11%
15%
$20.66
$20.97
$29
$21
17-3025 -- Environmental Engineering Technicians
Riverside County
San Bernardino County
California
U.S.A.
Riverside County
San Bernardino County
85
106
2,702
22,299
162
139
110
135
3,101
25,129
196
160
25
29
399
2,830
34
21
<10
10
273
2,272
16
14
29%
27%
15%
13%
21%
15%
11%
9%
10%
10%
10%
10%
40%
36%
25%
23%
31%
25%
$17.04
$17.99
$29
$20
$21.58
$21.77
17-3026 -- Industrial Engineering Technicians
Source: CCbenefits, Inc./IPEDS
Exhibit K-2
Selected Occupations Forecast by SOC – Education Requiring Equal To An AA Degree – 2005-2010
County (San Bernardino and Riverside) – State – Nation
Study Period
%
% Rep. Change
Hourly
Earnings
2005
2010
New Jobs
Replacement
% New
California
U.S.A.
6,754
71,038
6,675
73,569
-79
2,531
701
7,374
-1%
4%
10%
10%
9%
14%
$35
$24
17-3027 -- Mechanical Engineering Technicians
Riverside County
San Bernardino County
California
U.S.A.
133
133
6,951
50,663
163
160
7,045
52,932
30
27
93
2,270
14
13
718
5,204
23%
20%
1%
4%
11%
10%
10%
10%
33%
30%
12%
15%
$20.29
$21.04
$31
$22
17-3029 -- Eng. Techs, Except Drafters, All Other
Riverside County
San Bernardino County
California
U.S.A.
342
475
11,889
92,518
411
557
12,395
99,243
69
83
506
6,725
40
54
1,438
11,059
20%
17%
4%
7%
12%
11%
12%
12%
32%
29%
16%
19%
$20.52
$20.96
$32
$24
19-4011 -- Agricultural And Food Science Technicians
Riverside County
San Bernardino County
California
U.S.A.
509
237
4,930
23,967
114
530
275
5,374
25,365
138
21
38
444
1,398
24
47
23
479
2,330
10
4%
16%
9%
6%
21%
9%
10%
10%
10%
9%
13%
26%
19%
16%
30%
$15.86
$16.04
$21
$16
$17.07
19-4021 -- Biological Technicians
Riverside County
San Bernardino County
California
U.S.A.
126
9,190
67,951
145
10,019
73,620
20
830
5,669
10
765
5,617
16%
9%
8%
8%
8%
8%
24%
17%
17%
$17.01
$27
$18
19-4031 -- Chemical Technicians
Riverside County
San Bernardino County
California
U.S.A.
191
234
5,646
65,921
234
253
6,008
66,842
43
18
362
922
22
28
700
8,187
22%
8%
6%
1%
12%
12%
12%
12%
34%
20%
19%
14%
$17.97
$18.42
$27
$21
19-4041 -- Geological And Petroleum Technicians
Riverside County
San Bernardino County
California
U.S.A.
54
63
2,046
15,132
64
79
2,073
15,496
11
15
27
364
<10
<10
255
1,859
20%
24%
1%
2%
11%
11%
12%
12%
31%
35%
14%
15%
$16.76
$18.00
$30
$23
19-4051 -- Nuclear Technicians
Riverside County
San Bernardino County
California
U.S.A.
22
51
1,147
7,763
28
72
1,350
9,017
<10
21
204
1,254
<10
<10
151
1,011
29%
40%
18%
16%
14%
14%
13%
13%
43%
54%
31%
29%
$26.45
$27.36
$41
$28
19-4061 -- Social Science Research Assistants
Riverside County
San Bernardino County
California
U.S.A.
40
45
1,304
18,073
48
55
1,425
19,889
<10
10
121
1,815
<10
<10
151
2,094
19%
22%
9%
10%
10%
11%
12%
12%
29%
34%
21%
22%
$16.70
$17.02
$26
$17
SOC Code & Occupation Description
Source: CCbenefits, Inc./IPEDS
Area
Jobs
Exhibit K-2
Selected Occupations Forecast by SOC – Education Requiring Equal To An AA Degree – 2005-2010
County (San Bernardino and Riverside) – State – Nation
Study Period
SOC Code & Occupation Description
Area
19-4091 -- Environ Sci & Protection Techs, Incl.Hlth
Jobs
%
% Rep. Change
Hourly
Earnings
2005
2010
New Jobs
Replacement
% New
Riverside County
San Bernardino County
California
U.S.A.
116
126
4,004
33,514
135
155
4,494
36,824
19
29
490
3,309
13
14
458
3,864
16%
23%
12%
10%
11%
11%
11%
12%
27%
34%
24%
21%
$18.66
$19.14
$28
$18
19-4092 -- Forensic Science Technicians
Riverside County
San Bernardino County
California
U.S.A.
75
69
1,723
9,844
94
83
2,004
11,563
19
15
281
1,719
<10
<10
194
1,107
25%
22%
16%
17%
11%
12%
11%
11%
36%
33%
28%
29%
$26.67
$27.29
$38
$23
19-4093 -- Forest And Conservation Technicians
Riverside County
San Bernardino County
California
U.S.A.
161
258
5,581
30,994
170
267
5,849
32,602
<10
<10
268
1,609
19
27
657
3,681
6%
4%
5%
5%
12%
10%
12%
12%
18%
14%
17%
17%
$16.76
$17.13
$21
$15
19-4099 -- Life, Phy, &Social Science Techs, All Other
Riverside County
San Bernardino County
California
U.S.A.
213
247
8,294
78,482
252
311
9,381
89,315
39
64
1,086
10,834
24
27
963
9,133
18%
26%
13%
14%
11%
11%
12%
12%
30%
37%
25%
25%
$18.03
$18.27
$25
$20
23-2011 -- Paralegals And Legal Assistants
Riverside County
San Bernardino County
California
U.S.A.
454
404
30,123
253,791
538
409
33,729
290,748
84
<10
3,606
36,957
18
16
1,194
10,018
18%
1%
12%
15%
4%
4%
4%
4%
22%
5%
16%
19%
$18.43
$20.19
$32
$20
27-1022 -- Fashion Designers
Riverside County
San Bernardino County
California
U.S.A.
45
58
2,359
13,206
57
69
2,545
13,651
11
11
185
445
<10
<10
156
872
25%
19%
8%
3%
7%
7%
7%
7%
32%
26%
14%
10%
$27.59
$29.32
$42
$30
27-1025 -- Interior Designers
Riverside County
San Bernardino County
California
U.S.A.
275
228
7,627
59,352
336
273
8,851
65,919
61
44
1,224
6,567
17
14
495
3,891
22%
19%
16%
11%
6%
6%
6%
7%
28%
26%
23%
18%
$20.07
$21.30
$29
$21
27-4012 -- Broadcast Technicians
Riverside County
San Bernardino County
California
U.S.A.
44
22
4,130
31,719
53
22
4,632
33,929
<10
<10
502
2,211
<10
<10
520
3,884
22%
2%
12%
7%
11%
9%
13%
12%
33%
12%
25%
19%
$22.06
$22.37
$32
$18
29-1111 -- Registered Nurses
Riverside County
9,414
11,980
2,566
955
27%
10%
37%
$27.16
Source: CCbenefits, Inc./IPEDS
Exhibit K-2
Selected Occupations Forecast by SOC – Education Requiring Equal To An AA Degree – 2005-2010
County (San Bernardino and Riverside) – State – Nation
Study Period
%
% Rep. Change
Hourly
Earnings
2005
2010
New Jobs
Replacement
% New
San Bernardino County
California
U.S.A.
12,693
265,566
2,600,194
15,723
316,277
3,072,714
3,030
50,711
472,520
1,280
27,256
267,059
24%
19%
18%
10%
10%
10%
34%
29%
28%
$27.58
$38
$25
29-1124 -- Radiation Therapists
Riverside County
San Bernardino County
California
U.S.A.
38
50
813
15,580
46
58
904
17,716
<10
<10
91
2,137
<10
<10
92
1,751
20%
15%
11%
14%
10%
12%
11%
11%
31%
27%
23%
25%
$33.24
$35.56
$46
$30
29-1126 -- Respiratory Therapists
Riverside County
San Bernardino County
California
U.S.A.
437
656
11,216
98,845
532
790
13,068
113,926
95
134
1,852
15,081
70
105
1,812
15,941
22%
20%
17%
15%
16%
16%
16%
16%
38%
36%
33%
31%
$23.64
$24.44
$32
$21
29-2012 -- Medical And Clinical Laboratory Technicians
Riverside County
San Bernardino County
California
U.S.A.
257
300
11,592
152,625
307
344
13,077
175,071
51
44
1,485
22,446
33
39
1,534
20,242
20%
15%
13%
15%
13%
13%
13%
13%
33%
28%
26%
28%
$18.49
$19.39
$24
$16
29-2021 -- Dental Hygienists
Riverside County
San Bernardino County
California
U.S.A.
1,087
1,206
24,106
182,017
1,447
1,541
29,806
221,980
360
334
5,700
39,963
45
50
1,017
7,626
33%
28%
24%
22%
4%
4%
4%
4%
37%
32%
28%
26%
$37.18
$38.27
$47
$29
29-2031 -- Cardiovascular Technologists And Techs
Riverside County
San Bernardino County
California
U.S.A.
131
188
3,312
46,016
163
229
3,925
54,354
32
41
613
8,338
12
17
304
4,205
25%
22%
18%
18%
9%
9%
9%
9%
34%
31%
28%
27%
$19.60
$20.24
$28
$19
29-2032 -- Diagnostic Medical Sonographers
Riverside County
San Bernardino County
California
U.S.A.
122
153
3,109
44,143
156
185
3,675
52,871
34
33
567
8,728
11
14
284
4,031
28%
21%
18%
20%
9%
9%
9%
9%
37%
31%
27%
29%
$27.74
$28.87
$37
$26
29-2033 -- Nuclear Medicine Technologists
Riverside County
San Bernardino County
California
U.S.A.
39
53
1,581
18,341
47
62
1,779
20,783
<10
<10
198
2,442
<10
<10
146
1,694
22%
17%
12%
13%
10%
9%
9%
9%
32%
27%
22%
23%
$29.92
$31.07
$38
$30
29-2034 -- Radiologic Technologists And Technicians
Riverside County
San Bernardino County
California
670
855
16,035
822
1,000
18,215
151
145
2,180
61
78
1,477
23%
17%
14%
9%
9%
9%
32%
26%
23%
$23.29
$24.14
$32
SOC Code & Occupation Description
Source: CCbenefits, Inc./IPEDS
Area
Jobs
Exhibit K-2
Selected Occupations Forecast by SOC – Education Requiring Equal To An AA Degree – 2005-2010
County (San Bernardino and Riverside) – State – Nation
Study Period
SOC Code & Occupation Description
Area
U.S.A.
Jobs
%
% Rep. Change
Hourly
Earnings
2005
2010
New Jobs
Replacement
% New
187,539
215,278
27,739
17,276
15%
9%
24%
$22
29-2054 -- Respiratory Therapy Technicians
Riverside County
San Bernardino County
California
U.S.A.
24
35
1,215
24,818
26
38
1,256
25,767
<10
<10
41
950
<10
<10
80
1,620
9%
7%
3%
4%
8%
6%
7%
7%
18%
13%
10%
10%
$17.73
$18.54
$27
$18
29-2056 -- Veterinary Technologists And Technicians
Riverside County
San Bernardino County
California
U.S.A.
351
279
7,516
66,405
406
297
8,857
78,683
55
18
1,341
12,278
21
16
482
4,219
16%
7%
18%
18%
6%
6%
6%
6%
22%
12%
24%
25%
$12.70
$13.40
$18
$13
29-2071 -- Medical Records And Health Info Techs
Riverside County
San Bernardino County
California
U.S.A.
539
660
15,528
169,356
680
785
17,962
198,700
140
126
2,434
29,344
38
46
1,098
11,930
26%
19%
16%
17%
7%
7%
7%
7%
33%
26%
23%
24%
$14.83
$15.66
$21
$14
31-2011 -- Occupational Therapist Assistants
Riverside County
San Bernardino County
California
U.S.A.
82
111
1,534
23,086
103
136
1,856
27,458
21
26
321
4,372
<10
<10
96
1,413
26%
23%
21%
19%
6%
6%
6%
6%
32%
29%
27%
25%
$21.80
$22.62
$27
$18
31-2021 -- Physical Therapist Assistants
Riverside County
San Bernardino County
California
U.S.A.
194
264
4,852
65,957
256
340
6,046
81,820
62
77
1,194
15,863
16
21
396
5,269
32%
29%
25%
24%
8%
8%
8%
8%
40%
37%
33%
32%
$19.13
$19.98
$28
$18
33-3031 -- Fish And Game Wardens
Riverside County
San Bernardino County
California
U.S.A.
13
11
388
7,262
14
12
414
7,698
<10
<10
25
436
<10
<10
49
895
13%
10%
7%
6%
16%
9%
13%
12%
29%
19%
19%
18%
$25.17
$25.76
$37
$24
49-9062 -- Medical Equipment Repairers
Riverside County
San Bernardino County
California
U.S.A.
110
137
3,742
26,341
133
163
3,956
28,943
23
25
214
2,601
15
18
516
3,633
21%
18%
6%
10%
14%
13%
14%
14%
35%
32%
19%
24%
$22.26
$23.00
$26
$18
51-9141 -- Semiconductor Processors
Riverside County
San Bernardino County
316
61
372
56
56
<10
47
<10
18%
-9%
15%
15%
33%
5%
$13.27
$13.36
8,694
45,837
7,730
44,712
-964
-1,125
1,293
6,620
-11%
-2%
15%
14%
4%
12%
$22
$15
California
U.S.A.
Source: CCbenefits, Inc./IPEDS
Exhibit C-1
Number of all Community College Students - Fall 2004
CHC Top Feeder Cities
Zip Codes
City
92220
92223
92320
92346
92354
92359
92373
92374
92404
92405
92407
92408
92410
92399
Banning
Beaumont
Calimesa
Highland
Loma Linda
Mentone
Redlands
Redlands
San Bernardino
San Bernardino
San Bernardino
San Bernardino
San Bernardino
Yucaipa
Totals
Crafton Hills
Barstow
Chaffey
De Anza
Desert
Mt San
Antonio
Mt San
Jacinto
Palo
Verde
Palomar
136
187
119
492
174
195
541
769
147
46
97
55
39
1,128
1
4
0
2
0
0
4
3
1
0
2
0
0
3
5
8
2
53
13
7
22
31
85
38
166
14
50
23
0
0
0
0
0
0
0
0
0
0
211
0
0
0
31
15
2
4
1
1
1
7
1
1
0
0
0
15
5
2
0
11
6
0
6
13
14
4
17
5
7
2
5
2
0
11
6
0
6
13
14
4
17
5
7
2
19
21
3
5
0
1
1
2
2
3
3
24
1
13
6
0
1
7
3
2
2
8
3
5
10
3
3
8
5
8
4
13
3
2
9
8
21
10
16
1
8
8
4,125
20
517
211
79
92
92
98
61
116
Source: State Chancellor's Office MIS Dept
San
Bernardino
Santa
Ana
Santiago
Canyon
Victor
Valley
95
125
24
215
208
39
212
198
161
82
190
75
93
145
28
49
36
953
302
59
236
381
1,197
676
1,098
275
970
202
5
9
5
13
2
0
11
17
8
1
16
1
10
15
13
3
3
9
2
0
7
8
18
4
14
3
12
14
1
1
0
4
0
0
3
3
8
2
5
0
1
3
1,862
6,462
113
110
31
Rio Hondo Riverside
Exhibit E-1
Educational Establishments by 6-Digit NAICS Code
CHC Top Feeder Cities
Estimated
Sales
Employees ($ Millions)
City
Business Name
Industry Description
Banning
Bill's Human Computer
San Gorgonio Ballet Co
Computer Training
Fine Arts Schools
7
1
$0.6
$0.1
Beaumont
Dance Spectrum
Fine Arts Schools
3
$0.1
Highland
Cole Computer Training Group
Aloha Hula Dance Group
Inland Dance Academy
Education Center
Computer Training
Fine Arts Schools
Fine Arts Schools
All Other Miscellaneous Schools and Instruction
7
3
3
3
$0.6
$0.1
$0.1
$0.5
Loma Linda
Loma Linda University
Edef Recruitment & Nursing
Johana St Clair Music Studio
Loma Linda Girls' Chorus
Care Learning Ctr
Colleges, Universities, and Professional School
Other Technical and Trade Schools
Fine Arts Schools
Fine Arts Schools
Vocational Rehabilitation Services
4
2
1
3
1
$0.2
$0.1
$0.2
$0.5
$0.1
Mentone
Analytic Rehabilitation
Vocational Rehabilitation Services
5
$0.5
Redlands
Community Christian College
North American Heating Trng
American College Of Health
Inland Technical Skills Ctr
Dance Connection
School Of Intl Ballet
Dave Saltman
Stage Presence Academy-Redland
Moya Lani Polynesian
Dance Horizons Of Redlands
Rich Arnolds Music Studios
5678 Dance Studio
Redlands Ballroom Dance Assoc
Blue Mud-A Studio
Abc Educators
Soonie's Yoga & Self
Moreno Institute-Motorcycling
CPR Etc
Unlimited Frontiers
Thayer Rodman & Assoc
Resource Rehab
University Of Redlands
Colton-Redlands-Yucaipa ROP
Redlands Aerosports
M I Air Corp
Aero Tech Academy
Arthur Murray Dance Studio
Redlands School Of Dance
Music & Me
Rachel's Dance & Creative Move
Advanced Career Dynamics
Adult Basic Learning
Fioretti Rehabilitation Svc
Job Service
Colleges, Universities, and Professional School
Business and Secretarial Schools
Business and Secretarial Schools
Computer Training
Fine Arts Schools
Fine Arts Schools
Fine Arts Schools
Fine Arts Schools
Fine Arts Schools
Fine Arts Schools
Fine Arts Schools
Fine Arts Schools
Fine Arts Schools
All Other Miscellaneous Schools and Instruction
All Other Miscellaneous Schools and Instruction
All Other Miscellaneous Schools and Instruction
All Other Miscellaneous Schools and Instruction
All Other Miscellaneous Schools and Instruction
Vocational Rehabilitation Services
Vocational Rehabilitation Services
Vocational Rehabilitation Services
Colleges, Universities, and Professional School
Business and Secretarial Schools
Flight Training
Flight Training
Flight Training
Fine Arts Schools
Fine Arts Schools
Fine Arts Schools
Fine Arts Schools
Vocational Rehabilitation Services
Vocational Rehabilitation Services
Vocational Rehabilitation Services
Vocational Rehabilitation Services
8
6
21
7
2
1
3
3
1
9
3
3
3
2
7
1
9
2
7
10
2
600
133
1
7
4
12
3
1
2
1
6
3
28
$0.8
$0.4
$1.4
$0.6
$0.1
$0.1
$0.5
$0.5
$0.1
$0.2
$0.5
$0.1
$0.1
$0.1
$1.1
$0.1
$1.4
$0.3
$0.7
$1.0
$0.2
$32.4
$9.0
$0.2
$1.1
$0.6
$0.3
$0.1
$0.2
$0.1
$0.1
$0.6
$0.3
$2.8
San Bernardino
Computer Software Training
Easy Music School
Glenna Huntley Piano Studio
Algwen Music Llc
Looking Glass Studio
Computer Training
Fine Arts Schools
Fine Arts Schools
Fine Arts Schools
Fine Arts Schools
1
2
1
3
7
$0.1
$0.3
$0.2
$0.5
$1.1
Source: Claritas, Inc.
Exhibit E-1
Educational Establishments by 6-Digit NAICS Code
CHC Top Feeder Cities
Estimated
City
Yucaipa
Industry Description
Paradise Productions
Happy Hands Ceramic Studio
Universal Training Ctr
New Beginnings Rehabilitation
Community Options
Independent Rehabilitation
San Bernardino County Job Svc
Neighborhood Housing Svc
Pegasus Day Rehab
California State University
Nabila Dance Ctr
Glen Helen Rehabilitation Ctr
Inland Empire Ctr
San Bernardino Community College
Career Colleges Of America
California Baptist College
Rhema College
National University
University Of Phoenix Inc
Azusa Pacific University
Bryman College
Concorde Career Institute
P C University
United Education Institute
Strategic Training Academy
Laborers Training School
A-1 Progress Trucking Inc
ITT Technical Institute
Music Lessons Central
Western States Music Workshops
Career Options
Martinez Vocational
Pegasus Day Rehab
Rehab West
San Bernardino-Riverside
Corvel
Career Search Group
San Bernardino Valley College
Rosston Schools-Men's Hair
Solomon Theological Seminary
Appliance Repair Institute
Institute Of Automotive Tech
Tamara Alston
Desi
Job Corps For Women
Fine Arts Schools
All Other Miscellaneous Schools and Instruction
Vocational Rehabilitation Services
Vocational Rehabilitation Services
Vocational Rehabilitation Services
Vocational Rehabilitation Services
Vocational Rehabilitation Services
Vocational Rehabilitation Services
Vocational Rehabilitation Services
Colleges, Universities, and Professional School
Fine Arts Schools
Vocational Rehabilitation Services
Colleges, Universities, and Professional School
Colleges, Universities, and Professional School
Colleges, Universities, and Professional School
Colleges, Universities, and Professional School
Colleges, Universities, and Professional School
Colleges, Universities, and Professional School
Colleges, Universities, and Professional School
Colleges, Universities, and Professional School
Business and Secretarial Schools
Business and Secretarial Schools
Computer Training
Computer Training
Professional and Management Development Tr
Professional and Management Development Tr
Other Technical and Trade Schools
Other Technical and Trade Schools
Fine Arts Schools
Fine Arts Schools
All Other Miscellaneous Schools and Instruction
All Other Miscellaneous Schools and Instruction
Vocational Rehabilitation Services
Vocational Rehabilitation Services
Vocational Rehabilitation Services
Vocational Rehabilitation Services
Vocational Rehabilitation Services
Colleges, Universities, and Professional School
Colleges, Universities, and Professional School
Colleges, Universities, and Professional School
Business and Secretarial Schools
Business and Secretarial Schools
Fine Arts Schools
Vocational Rehabilitation Services
Vocational Rehabilitation Services
2
2
5
6
8
1
21
16
21
1,400
3
21
5
45
19
4
1
20
111
4
60
85
1
7
8
9
3
75
5
12
4
6
21
3
12
45
4
875
1
111
21
6
3
21
21
$0.3
$0.3
$0.5
$0.6
$0.8
$0.1
$2.1
$1.6
$2.1
$75.6
$0.1
$2.1
$0.3
$2.4
$1.0
$0.4
$0.1
$1.1
$6.0
$0.2
$4.1
$5.8
$0.1
$0.6
$1.2
$1.4
$0.2
$4.4
$0.8
$1.8
$0.6
$0.9
$2.1
$0.3
$1.2
$4.5
$0.4
$47.3
$0.1
$6.0
$1.4
$0.4
$0.5
$2.1
$2.1
Crafton Hills College
Respiratory Care Training
Studio Lil Dancewear
Tumble City
Center Stage Of Dance
Conservatory Of Dance
Cardio Alert
American Field Svc Intercultrl
Adult Basic Learning Inc
Rehab Care Group
Colleges, Universities, and Professional School
Business and Secretarial Schools
Fine Arts Schools
Fine Arts Schools
Fine Arts Schools
Fine Arts Schools
All Other Miscellaneous Schools and Instruction
All Other Miscellaneous Schools and Instruction
Vocational Rehabilitation Services
Vocational Rehabilitation Services
500
7
4
3
3
3
9
9
12
21
$27.0
$0.5
$0.1
$0.1
$0.1
$0.1
$1.4
$1.4
$1.2
$2.1
4,673
$286
Totals
Source: Claritas, Inc.
Sales
Employees ($ Millions)
Business Name
Exhibit M-1
Curricula Demand Based on Occupations Demand – 2005-2010
Crafton Hills College – Riverside and San Bernardino County Projection Area
Classification of Instructional Program (CIP)
Code
Name
14.1401
19.0708
26.0503
40.0601
51.0905
51.0908
11.9999
13.0101
50.0709
52.1501
45.1001
05.0299
32.0108
40.0607
43.0203
52.0204
38.0101
42.0101
16.0905
23.0101
23.1001
26.0101
26.0707
32.0104
40.0501
50.0701
50.0903
52.0101
54.0101
30.9999
32.0105
38.0201
43.0107
31.0501
50.0705
13.1307
50.0501
52.1804
40.0801
40.0201
45.1101
27.0101
45.0601
51.0904
52.0301
09.0101
09.9999
11.0201
23.0501
45.0701
50.0301
50.0502
Environmental/Environmental Health Engineering
Child Care and Support Services Management
Medical Microbiology and Bacteriology
Geology/Earth Science, General
Nuclear Medical Technology/Technologist
Respiratory Care Therapy/Therapist
Computer and Information Sciences and Support Services, Other
Education, General
Sculpture
Real Estate
Political Science and Government, General
Ethnic, Cultural Minority, and Gender Studies, Other
Literacy and Communication Skills
Oceanography, Chemical and Physical
Fire Science/Fire-fighting
Office Management and Supervision
Philosophy
Psychology, General
Spanish Language and Literature
English Language and Literature, General
Speech and Rhetorical Studies
Biology/Biological Sciences, General
Animal Physiology
Numeracy and Computational Skills
Chemistry, General
Art/Art Studies, General
Music Performance, General
Business/Commerce, General
History, General
Multi-/Interdisciplinary Studies, Other
Job-Seeking/Changing Skills
Religion/Religious Studies
Criminal Justice/Police Science
Health and Physical Education, General
Drawing
Health Teacher Education
Drama and Dramatics/Theatre Arts, General
Selling Skills and Sales Operations
Physics, General
Astronomy
Sociology
Mathematics, General
Economics, General
Emergency Medical Technology/Technician (EMT Paramedic)
Accounting
Communication Studies/Speech Communication and Rhetoric
Communication, Journalism, and Related Programs, Other
Computer Programming/Programmer, General
Creative Writing
Geography
Dance, General
Technical Theatre/Theatre Design and Technology
Forecast Period
Change
2005
2010
Number
Percent
<10
41
23
<10
29
92
45
<10
<10
<10
22
12
18
12
70
<10
25
43
52
223
46
41
62
27
60
27
33
26
59
21
14
14
14
92
23
48
<10
<10
19
10
40
217
15
100
16
<10
<10
<10
<10
<10
<10
<10
<10
51
28
11
35
111
54
<10
<10
<10
26
14
21
14
82
<10
29
50
60
256
53
47
71
31
69
31
38
30
68
24
16
16
16
104
26
54
<10
<10
21
11
43
233
16
107
17
<10
<10
<10
<10
<10
<10
<10
<10
10
<10
<10
<10
19
<10
<10
<10
<10
<10
<10
<10
<10
12
<10
<10
<10
<10
33
<10
<10
<10
<10
<10
<10
<10
<10
<10
<10
<10
<10
<10
12
<10
<10
<10
<10
<10
<10
<10
16
<10
<10
<10
<10
<10
<10
<10
<10
<10
<10
25%
24%
22%
22%
21%
21%
20%
20%
20%
20%
18%
17%
17%
17%
17%
17%
16%
16%
15%
15%
15%
15%
15%
15%
15%
15%
15%
15%
15%
14%
14%
14%
14%
13%
13%
12%
12%
12%
11%
10%
8%
7%
7%
7%
6%
0%
0%
0%
0%
0%
0%
0%
*Sorted from Highest to Lowest -- Percent Change
The above table shows the demand for curricula based on occupations growth for San Bernardino and Riverside Counties. The
Percent Change column suggests the increase in curricula in order to maintain levels comparable with growth in occupations
related to that curriculum.
Source: CCbenefits, Inc./IPEDS