Proceedings of 5th Asia-Pacific Business Research Conference

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Proceedings of 5th Asia-Pacific Business Research Conference
17 - 18 February, 2014, Hotel Istana, Kuala Lumpur, Malaysia, ISBN: 978-1-922069-44-3
The Linkage Study on Perceptions to Global Manager’s
Characteristics and Expatriate Area in Taiwan
Kuo-Kuang Huang
Since 1990, Mainland China have been in big progressive in economy
development. Taiwan government’s conservation policy prohibited Taiwan-based
enterprises from gaining first mover advantages in the Mainland China market. This
event takes out Taiwan based enterprises’ opportunity to be more globalized.
Therefore, limited by the less globalized enterprises, young generation’s
perceptions about being a qualified and competitive global manager become kinds
of critical challenge. Mansour Javidan & Mary B. Teagarden (2011) issued one
article in the book, ‘Advances in Global Leadership’. They thought a competitive
global enterprise of manger should be composed by 35 characteristics. This study
applies these characteristics as a questionnaire for surveying 400 junior and senior
students at the International Trade Department of the Chihlee Insitute of
Technology in Taipei, Taiwan. In addition, this study extend this survey to detect
these samples’ preference to expatriate areas, Africa, Europe, etc. This study tries
to collect the two kinds of primary data, percept global manager’s characteristics,
and preferred expatriate area for finding the linkages. Coefficient Analysis is
applied. This study intends to find out whether similar characteristics of group
would prefer the same expatriate area. What would be the difference and similarity
among the interviewee who prefer the same expatriate area? This study indicates
that Taiwan’s young generations are attracted more by working in the North
America. However, some adventure oriented interviewee did not choose Africa as
their preferred expatriate place. This fact brings more interests to this study.
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Dr. Kuo-Kuang Huang, Name of Department: International Trade Department, Chihlee Institute of
Technology, Mailing address: 313, Sec.1, Wen-Hua Rd., Ban-Chiao District, New Taipei City, Taiwan,
Email address: kuohuang@mail.chihlee.edu.tw
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