Blog | Abcam: Abcam focus groups and website design testing
Abcam focus groups and website design
testing
Posted At : August 28, 2009 6:34 PM | Posted By : Peter
Related Categories: Meet Abcam, Website
"I guess everybody is dreaming of that eureka moment... a dream that probably most of
the time does not come true. But still there's anticipation and trying to get a reward."
Attendee comment
Understanding your needs better
We're continually trying to improve our service and bring you the best possible solutions for your
research, so at the end of July we held three focus groups to meet with scientists and discuss the
challenges they face in their labs today.
Just as you would expect from Abcam, we kept these groups friendly and informal and we invited
a great mix of attendees, with Head of Labs, Lab Managers, Research Assistants, Post-docs and
Post-grads from a wide range of organizations and institutes.
Here's a brief overview of what topics came up in the discussions:
Lab environment
Support/technical help
Equipment
Consumables
These sessions were very successful at giving us an insight into your experience of day-to-day lab
work, and how we can help you better.
Website design testing
Talking of meeting customers, last month I took a trip to
UCL with Abcam's web designer Sarah. We were there
to visit scientists from the Center for Perinatal Brain
Protection & Repair and show them some very early
designs of what improvements to our website could look
like. (I've talked about similar sorts of sessions we've
ran for other improvements to our website previously).
Thanks for having us round, I hope you enjoyed testing
our new ideas out! We got some really useful feedback
and some great information that we can use to develop
our website designs and make them easier for scientists
to use.
Blog | Abcam: Abcam focus groups and website design testing
Keep in touch
Focus groups are just one of the ways we can keep in touch with our customers, learn how we can
improve our products, and stay at the cutting-edge of research! If you have anything you'd like to
discuss or comment on you can:
Meet our experts at the scientific conferences we attend (and the ones we organize)
Submit online feedback on our web pages, to let us know what you found useful, any
suggestions for improvements, or if you're having any problems
Write reviews to share your experience of how our products perform, and gain that reward
points you can exchange for Amazon or Abcam discounts
Contact us by phone, fax, or email for some old-fashioned human interaction :)
And you can even leave a comment on this blog!
What's the biggest challenge that you face in your labs?
What do you most enjoy about being in research?