Storyboard Presentation Title:
‘Any Subhead Text Can Appear Here’
Name of Storyboard Author
Professional Title
Company Name
Storyboard Presentation – Product/Service Story
February 20-21, 2007 / St. Pete’s Beach, FL
Company Name
Author Name
Company
Logo
Company Description:
Product/Service Description:
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Describe your company size (annual revenues),
specific division if applicable, the industry you
compete in and the products and/or services you
make.
Describe the role product innovation plays in your
company (e.g. you can use metrics to describe what
% of sales you derive from new products, you can
indicate if product innovation occurs ad hoc or
systematically through strategic plans, you can
indicate whether your organizational structure or
culture is designed specifically to drive product
innovation, etc.).
Feel free to include pictures.
You are limited to this space and font size.
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Describe the product or service you launched (or
correctly killed) using your stage-gate process (e.g.
name/brand, when it was launched/killed, what the
product/service is, objectives of the project, whether
it was a brand new product for the company or an
improvement/ extension, competitive positioning in
market, etc.).
Feel free to include pictures.
You are limited to this space and font size.
Storyboard Presentation – Product/Service Story
February 20-21, 2007 / St. Pete’s Beach, FL
Company Name
Author Name
Company
Logo
Illustration of the Stage-Gate Process you used for this Product/Service:
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Please include a diagram/picture.
You are limited to this space.
Description of Stage-Gate Process for Product/Service:
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What do you call your stage-gate process? When did you implement it?
Describe critical/defining moments for this product/service as it progressed from idea to launch (e.g. the money
gate and the use of the scorecard to objectively evaluate its merit, stage 2 voice of customer data uncovered a
real opportunity, the reality of the business case, priority assignment to the project for resource allocation, etc.).
You are limited to this space and font size.
Storyboard Presentation – Product/Service Story
February 20-21, 2007 / St. Pete’s Beach, FL
Company Name
Author Name
Company
Logo
Product/Service Team:
Product/Service Performance:
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Highlight the team involved.
Highlight the role the gatekeepers played.
You are limited to this space and font size.
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Describe why you think this product was successful.
Describe how the product/service is performing in
the market and whether it is meeting internal
performance objectives.
If the project was killed describe if the reallocation
of resources has made a positive impact on the
organization.
You are limited to this space and font size.
Lessons Learned:
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Describe lessons learned as you reflect on this particular product or service launch (e.g. what would you do
differently the next time around? How would you improve your process?).
You are limited to this space and font size.
You are limited to this space and font size.
Storyboard Presentation – Product/Service Story
February 20-21, 2007 / St. Pete’s Beach, FL