Globalization of Business Enterprise (GLOBE)
Introduction
This disk contains the basic materials required to teach an introductory course on the
implications of globalization for businesses and those who lead them. The materials are
based on a 12-session course, the Globalization of Business Enterprise (GLOBE),
developed by Pankaj Ghemawat for the first of the MBA program at IESE Business
School.
The GLOBE course was developed and refined during the term of Ghemawat’s
membership of the AACSB taskforce on the globalization of business education. Chapter
4 from the report issued by that taskforce, Globalization of Management Education:
Changing International Structures, Adaptive Strategies, and the Impact on Institutions
(Emerald, 2011), provides a detailed discussion of how GLOBE’s design responds to the
imperatives identified by the taskforce and is included as part of this disk. But in brief,
GLOBE responds to the need identified by academic thought leaders for a course that
introduces students of business to a framework for thinking broadly but systematically
about the differences between countries. It is not a course on international
macroeconomics nor tailored to a particular functional area.
More specifically, this disk contains:
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Chapter 4 from the AACSB report
GLOBE 2011 syllabus and course assignments
Selected readings
Selected cases
Selected teaching notes
Session-by-session PowerPoint presentations
References/links to supplemental materials
Additional/updated materials will be made available through the AACSB website at
www.aacsb.edu/resources/globalization and from www.ghemawat.com/globecourse. For
permission to use these materials, to deliver a course, or to register for automatic
notification of the availability of new/updated materials please email:
globecourse@ghemawat.com.
March 2012