Film Festival
Criteria
Developing (1-2 pts)
Proficient (3-4 pts)
! Sketchy script or
storyboard
! Shows evidence of
planning for a few parts
of production
! Complete script or
storyboard, though not
detailed
! Shows evidence of
planning through most
parts of production
Video
! Sometimes in focus
! Sometimes steady
! No camera movement
OR excessive movement
(panning, zooming,
trucking, etc.)
!
!
!
Audio
! Sound sometimes
unclear: due to low
voices, overly loud
ambient noise
!
Lighting
! Only ambient (available) !
light is used
! Many scenes are overly !
bright or dark
Cutting
! Clips begin and/or end
!
with slack time or in mid
action
Transitions
! No transitions between
clips are used or too
many different
transitions used without
thought to purpose
!
Edit
Shoot
Plan
Script /
Storybd.
!
Scoring Rubric
Exemplary (5-6 pts)
! Clearly describes each shot
visually
! Includes movements,
narration or dialogue, and
fx
! Shows evidence of planning
through all parts of the
production
Usually in focus
! Always in focus (unless
Usually steady
purposefully done)
Pans and zooms are
! Always steady
limited and usually
! Variety of camera
purposeful
movements. Movements are
Composition usually
planned, purposeful and
follows the rule of thirds
provide impact
! Variety of angles and shots
(close-up to long shot)
! Varied composition (based
on rule of thirds)
Sound usually clear, no ! Sound always clear (unless
unintended ambient
purposefully done) and
noise
ambient noise always
appropriate
! Appropriate use of silence
Additional lighting is
! Additional lighting is used
used as necessary
to eliminate shadows and
Most scenes have
glares
sufficient lighting to tell ! All scenes have sufficient
what is happening
lighting for viewer to easily
see action
! Vivid colors
! Innovative use of lighting
Most clips edited to
! Clips show no slack time
remove slack time and to
and begin and end with
begin and end with
thought to action
thought to action
Basic transitions used
! All transitions between
(cut and fade)
clips appropriate, suit the
appropriately and other
mood and content, and
types of transitions
smooth the flow from one
usually added as
scene to the next
appropriate for the scene
Score
Pacing /
Continuity
! Many video clips are too ! Most video clips move
long or too short and
at a steady pace, fast
leave out essential action
enough to keep the
or dialogue
audience interested and
! Several video clips do
slow enough to tell the
not fit the storyline or
complete story
are poorly ordered and
! Most video clips fit the
transitions between
storyline and most
scenes do not show
transitions between
evidence of thoughtful
scenes thoughtfully
execution
executed
! Variety of pacing and
changes fit the “mood” of
the content
! Pacing keeps viewers
interested
! All video clips fit the
storyline and transitions
between scenes
thoughtfully executed
! Titles and subtitles always
clear
! Used appropriately and
enhance the story/content
! Innovative
Voice overs,
! Background music
! Background music and
! Background music and
Background
overly loud or too quiet
sound fx usually
sound fx always balanced
Music &
! Narration sound stilted
balanced well (doesn’t
well
Sound FX
or unrehearsed
overpower the main
! Music and fx enhance
! Sound FX unrelated or
audio)
mood/ pacing
sound fake
! Music and fx appropriate ! Creative/appropriate use of
to mood/pacing
sound effects, narration, etc.
Graphics,
! Some of the graphics,
! Most of the graphics,
! All of the graphics,
Animation &
animations, or fx seem
animations, or fx seem
animations, or fx seem
Special FX
unrelated to or detract
related to and enhance
related to and enhance the
from the
the
topic/theme/mood/message
topic/theme/mood
topic/theme/mood/messa ! Most graphics and
! Most graphics are clipart
ge
animations are original
or “borrowed” from the ! Some graphics are
! All graphics clear
WWW.
original while others are
(appropriate size,
! Graphics unclear due to
clipart or “borrowed”
composition, resolution)
size, composition, or
from the WWW
! All elements synthesized
resolution
! Most graphics clear
well with each other
(appropriate size,
composition, resolution)
! The video is a
! The video tells a
! The video tells a compelling
disconnected (or loosely
connected story or has a
story or has a compelling
connected) series of
clear and complete
structure and is expressed
scenes with no unifying
structure
creatively
story or structure
! Most content relates to
! All content relates to the
! Random or irrelevant
the storyline
storyline
content included
! Provides fresh, interesting,
or humorous insights
! Little evidence of
! Some evidence of
! Thorough evidence of
imagination, creativity,
imagination, creativity,
imagination, creativity, or
or thoughtfulness
or thoughtfulness
thoughtfulness
! No style or mood is
! Some evidence of
! Style or mood which suits
apparent.
thought to style and
the content evident
mood, though may not
! Creative and original
suit the content
Tota
Creativity
Content
Enhance
Titles
! Titles and subtitles
! Titles and subtitles
unclear due to font, size,
usually clear
or color contrast
! Used appropriately
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