Market Selection Activity
SEARCH ACTIVITY 1
Canadian Companies
Capabilities database
http://www.ic.gc.ca/eic/site/ccc-rec.nsf/eng/home
NS Company trading with China in aerospace products
Legal Name:
Clearwater Seafoods Incorporated
Location Address
757 Bedford Hwy
BEDFORD, Nova Scotia
B4A 3Z7
SEARCH ACTIVITY 2
Trade Data Online
http://www.ic.gc.ca/eic/site/tdo-dcd.nsf/eng/Home
Criteria
Title
Canadian Total Exports
Industries
NAICS 114113 - Salt Water Fishing
Origin
---- Nova Scotia
Destination
France (incl. Monaco, French Antilles)
Period
Latest 5 years
Units
Value in Thousands of Canadian Dollars
Report
Report
2009
2010
2011
2012
2013
France (incl. Monaco, French Antilles) 5,853
5,493
7,275
2,454
4,415
Others
422,887 386,857 429,906 430,151 517,122
Total All Countries
428,740 392,350 437,181 432,606 521,537
SEARCH ACTIVITY 3
http://www.infoexport.gc.ca/eng/market-report-access.jsp (this is the one we
used in class) or http://www.infoexport.gc.ca/ie-en/OtherServices.jsp
Department of
Foreign Affairs and
International Trade
market research
reports
Canada’s foreign consulates available: http://www.international.gc.ca/ciwcdm/embassies-ambassades.aspx?lang=eng
Canadian businesses interested in exporting should register with the virtual trade
commission
Oil and Gas Equipment and Services
Sector Profile [1] - Venezuela
PDF Version (140 KB)
*
February 2013
Produced by the Canadian Trade Commissioner Service
Disclaimer: Be advised that most links are only offered in the language of origin.
1. Sector Overview
The oil and gas sector is the engine of Venezuela's economy. It is responsible for about 95% of the
country's export revenues. Although Venezuela has the 6th largest proven oil reserves in the world
today, standing at 87 billion barrels, it is in the process of certifying the heavy and extra heavy oil
reserves located in the Orinoco Belt, estimated at 236 billion barrels, which would be greater than
that of Canada or Saudi Arabia. The potential of this market is significant both in oil and gas
production and in the development of the entire needed infrastructure for the Orinoco Belt area
that is almost untapped, at this time; only 5% of the Orinoco Belt is currently being exploited.
SEARCH ACTIVITY 4
Ali Baba Registry of international
suppliers and buyers
www.alibaba.com
Scooter Supplier
Ningbo Myway Machinery Co., Ltd.
Manufacturer, Trading Company
Zhejiang, China (Mainland)
Established 2013
SEARCH ACTIVITY 5
Global Edge
http://globaledge.msu.edu
 Country Profiles: http://globaledge.msu.edu/countries/
 USA State by State Profiles: http://globaledge.msu.edu/states/
 Industry Profiles: http://globaledge.msu.edu/industries/
Apparel and Textiles: Introduction
The apparel and textile industry is centered around the manufacturing process of clothing articles. Clothing and accessories retailers
and general merchandisers are the most visited type of establishments, making the output of this industry a high demand item.
There is a massive consumer market just looking for ways to spend its money; as such, competition is stiff and innovation and
technology are essential for success. Selling success depends on marketing techniques that are catered to consumer tastes.
Highly FragmentedHighly Concentrated
The Apparel and Textiles industry is Fragmented. The production in this industry is divided among a few different companies,
however, no single firm has large enough share of the market to be able to influence the industry's direction or price levels.
SEARCH ACTIVITY 6
McKinsey Quarterly
https://www.mckinseyquarterly.com/home.aspx
Future of Branded Jewelry
A multifaceted future: The jewelry industry in 2020
The trends that have unfolded in the apparel sector over the last three decades appear to be playing out
in the jewelry sector, but at a much faster pace.
February 2014 | byLinda Dauriz, Nathalie Remy, and Thomas Tochtermann
The jewelry industry seems poised for a glittering future. Annual global sales of €148 billion are expected to grow
at a healthy clip of 5 to 6 percent each year, totaling €250 billion by 2020. Consumer appetite for jewelry, which was
dampened by the global recession, now appears more voracious than ever.