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DRIVE-SUMMER 2014
PROGRAM-MBADS (SEM 4/SEM 6) MBAFLEX/ MBA (SEM 4) PGDOMN (SEM 2)
SUBJECT CODE & NAME- OM 0016 – QUALITY MANAGEMENT
BK ID-B1341
CREDIT & MARKS-4 CREDITS, 60 MARKS
Q1. Define data quality and explain its six characteristics.
(Definition of data quality, Explanation of six characteristics of data quality) 1, 9(1.5 marks each)
Answer.
Data quality
Before defining data quality, it is necessary to understand the term „data‟. Data is defined as; „a collection of facts
that has been organised and categorised for a predetermined purpose.‟ now, let us define data quality. It is a
measurement of the value of a set of data, utilised in a specific manner, towards precise goals, or it is a metric by
Q2. Write short notes on:

ISO 9000 series

DMAIC methodology
(ISO 9000 series, DMAIC methodology)5,5,
Answer.
ISO 9000 series
The International Organisation for Standardisation (ISO) has been developing standards for international
companies since 1947. The ISO standards provide organisational guidance and requirements in various areas such
as quality. These standards are the system prerequisites for the company in a particular arena. For example, the ISO
9000 series is inclusive of standards that give organisational parameters and guidance for an effective quality
management system.
Q3. What are the advantages of quality planning?
(Listing and explanation of advantages of quality planning)10(1.25 marks each)
Answer.
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Advantages of quality planning
Following are the advantages of quality planning:
Planning enables management by clear objectives, such as:

It starts with determining objectives.

It mentions the purposes for which different activities are to be undertaken.

It helps in focusing the concentration of employees on the objectives of enterprise.
Q4. Quality culture can be defined as the incorporation of quality in the overall system of an organisation
which leads to a positive internal environment and creation of delighted customers. The essential tool for
implementation of such a culture is a changed mindset at all the levels of management.
Explain in brief the Key drivers for developing quality culture.
(Explanation of Key Drivers)10 (2 marks each)
Answer.
Key drivers for developing quality culture
There are essentially five key drivers for developing quality culture. They are:
1. Provide quality goals and measurements at all levels
Providing quality goals and measurements at all levels is a starting point to ensure action on quality. In this process
we develop goals and measures that are aligned with the mission, the critical success factors and the quality
strategy of the organisation. Clear quality goals for people are important stimuli for inspiring superiority in quality.
Human beings commit themselves in two different ways: external and internal.
Q5. Define quality control. Explain the seven basic tools of statistical process control
(Definition of quality control, Explanation of seven basic tools of statistical process control)1.25, 8.75(1.25
marks each)
Answer.
Quality control
Quality control is an important tool and technique for measuring quality. Techniques can vary depending on the
type of business. Few techniques are as follows:

Inspection

Testing
Q6. Explain the eight elements of TQM.
(Explanation of the eight elements of TQM) 10(1.25 marks each)
Answer.
Elements of TQM
There are eight elements for the success of TQM in an organisation. They are:

Ethics

Integrity

Trust
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